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2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue.

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The Multichannel Giving Paradox: Online Donors vs. Offline Donors

NetWits

Download the full Internet & Multichannel Fundraising Report. Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts. The paradox is that online givers, in aggregate, have much higher cumulative value over the long term than traditional mail-acquired donors.

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The Surprising Truth About Online Donors and Offline Fundraising

NetWits

Download the full Multichannel Fundraising Report. Online donor solicitations are powerful. The allure to both nonprofits and potential donors is obvious. The Surprising Truth About Online Donors. The Importance of Moving Donors Offline. The Long-Term Value of Online Donors. Download Now!

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13 of the Best Nonprofit Videos from the Last 13 Years

Nonprofit Tech for Good

Today, approximately 72% of internet traffic is video and one billion hours of that video is watched daily on YouTube. The findings will be published January 29, 2018 in the third edition of the Global NGO Technology Report. The videos below are a snapshot of the history of nonprofits using video. St John Ambulance. Follow the Frog.

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Improve Online Donor Retention with these 5 Proven Follow Up Techniques

NetWits

Download the full Multichannel Fundraising Report. Online donors are a generous group. In fact, online donors are worth a lot more than offline donors. The downside is that online donors are often one-hit wonders. Leave the donor feeling satisfied that his or her gift made a real difference. Download Now!

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Live blogging from the 2011 Millennial Donor Summit: Successfully Going Mobile

Amy Sample Ward

Today, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. 62% connect to internet wirelessly. 90% of mobile subscribers in the US have internet-ready phones. Trust and donations were huge in the Millennial Donor Report. Millennial Distinctions. about 85 Million. 95% own mobile devices.

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New Research Helps Us Better Understand Donors

Wild Apricot

Two new research reports - Heart of the Donor (Grey Matter/Russ Reid) and 2011 donorCentrics Internet and Multichannel Giving Report (Target Analytics)- offer interesting insight into donor behavior.( read more ).

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