article thumbnail

Nonprofit Donor Retention 101: Always Do This

Bloomerang

For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. Donor and dollar retention rates have averaged well below 50% for over a decade, and it’s been getting worse over time. Long-term retention (5+ years) is now 10% or less. “ People give.

Retention 107
article thumbnail

Strategies to Build Donor Trust and Retention

sgEngage

Strong relationships are built on trust. A trusting relationship with donors contains shared perceptions and values, openness, transparency, and a willingness to grow the connection. Here are some strategies your organization can consider for improving donor retention by building donor trust in your brand.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Guide to Donor Retention

Bloomerang

A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Quite simply, donor retention is a measure of how many donors continue to donate to your organization.

article thumbnail

Top 2021 Fundraising Strategies: Adopting a Culture of Philanthropy

Bloomerang

This post on adopting a culture of philanthropy is part six in a six-part series. Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. Organization-wide internalizing and externalizing an attitude of adopting a culture of philanthropy.

Adopt 136
article thumbnail

What’s Love Got to Do With Fundraising?

NonProfit PRO

Relationship Fundraising 3.0 from the Institute for Sustainable Philanthropy proves it. Turns out love has everything to do with fundraising.

article thumbnail

[Webinar] Unlocking Modern Philanthropy: Engaging and Retaining Today’s Donor in a Dynamic Landscape

CauseVox

Join us as we decipher the findings from our trailblazing whitepaper, “Navigating Modern Philanthropy.” This webinar promises insights and ideas to enhance your donor relationships, engagement, and retention. Register today to ensure your nonprofit thrives in this new philanthropic paradigm!

article thumbnail

How to Improve Donor Retention

Allegiance Group

Donor retention is the second-highest concern for nonprofits, according to the 2022 CCS Philanthropy Pulse survey. What is donor retention? Donor retention measures how many donors continue to give to your organization. How is retention measured? Why is retention so necessary?