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Facebook and Nonprofits: Success Stories? ROI?

Nonprofit Tech for Good

Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e,

ROI 213
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Five Ways Nonprofits Can Transform Their Social Media ROI (Return on Investment)

Nonprofit Tech for Good

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. For the last 4.5 Launch a blog.

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. A lot of nonprofits will now have to update their website, e-mail newsletters, and most costly, their print materials. 3) Facebook ROI is limited and often over-rated. 2) From my e-mail newsletter. Why did Facebook do this?

ROI 241
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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). If you don’t already, get access to your website’s traffic logs and track and plot unique visitors on the Social Media ROI Spreadsheet.

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How-to: Calculate the ROI of Your Online Ads

NTEN

By Brett Meyer, Communications Director, NTEN As part of our effort to build the subscriber base for NTEN:Change , our quarterly journal for nonprofit leaders , we purchased advertising space – on Facebook, LinkedIn, and in GrantStation 's weekly newsletter. We'd be interested in hearing about your efforts to calculate ROI.

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11 TwtPoll Results Nonprofits Can Use to Plan 2010 Communications Strategies

Nonprofit Tech for Good

5% Yes… they donate on our website after reading something in our e-newsletter. 6) What is the size of your organization’s e-mail newsletter list? [ [link] ]. 2% Our organization does not publish an e-mail newsletter. 2% Our organization does not publish an e-mail newsletter. 10% No… and no plans to ask.

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10 Blog Content Ideas for Nonprofit Organizations

Nonprofit Tech for Good

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Tags: Blogging. Share breaking news.

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