NTEN

JANUARY 11, 2010

You probably already know that Google Grants gives qualified nonprofits free advertising in the form of Google Adwords, those little ads that appear on the right side of Google search results. well, I don't want to scare you away, because there are some simple rules and techniques you can use to get results right away.

Adwords 69

Adwords Google Grant Beginner 69

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Get Creative With Your Copy, Especially in Your Headlines and CTAs.

Charity 128

Charity Lesson Marketing Digital 128

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2009

The results of two new research studies about nonprofits and adoption of social media were released this week. Here's the topline results: There is extensive experimentation with social media in the nonprofit sector, but only half (51%) surveyed are active users. It takes time to get results, like anything else.

Social Media 95

Social Media Adopt Survey Media 95

Beth's Blog: How Nonprofits Can Use Social Media

JULY 27, 2015

Both ideas were new, so it took a little bit of adaption of the templates and techniques, but we managed to come up with something useful for all. We used the resulting brainstorm as the basis for exercises in writing headlines and creating visual content, two of the most important content creation skills for social media staff.

Reflection 50

Reflection Network Mexico South America 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 19, 2012

It is becoming an essential component of your social and communications strategy, and we’ve already see content curation deliver results on a number of levels as Shel Holtz points out and master curator Jan Gordon summarizes. ” I have learned a lot of about the techniques of good curation just from observing her practice.

Social Media 107

Social Media Content Practice New York City 107

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org is a data-informed organization that uses a ladder of engagement not only to guide its content and social media integration strategy, but uses measurement at each rung of the ladder to ensure that they are getting results. grist.org’s key results are: Footprint: The reach of their activities, both online and offline.

Measure 97

Measure Policy Social Media Green 97

Museum 2.0

OCTOBER 30, 2013

Earlier this fall, I read this headline: "Stanford study: Participation in a cultural activity may reduce prejudice." This technique is particularly interesting to me because our county already manages a bi-annual community assessment project that asks direct questions about perception of prejudice.

Measure 47

Measure Arts People Museum 47

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2005

Step 1: Use Newsgator to read and clip posts you want to stream Step 2: Grab the URL of the RSS feed for the clip folder (you have to scroll down to the bottem of the page to see it) Step 3: Cut and paste in RSS Digest Step 4: Edit the formatting (assuming you understand it) Step 5: Cut and paste the resulting javascript into a linklist for typepad.

Content 50

Content Clipart Headline RSS 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Would love to read a summary of the campaign results and lessons learned. Video The AFP Nonprofit Technology blog points to a story by Jennifer Gilomen from BAVC about digital storytelling techniques and tools for nonprofits in the NPTimes. Perhaps there is a lot to learn from headline writing skills.

Social Network 50

Social Network Nptech Tag Network 50

Care2

JANUARY 15, 2009

Headlines should be short. Even if its just moving down to state-level issues, Ive found that response rates improve as a result. This is a very important technique, one that Amazon and Google for example use very effectively, and one that with a little practice is easy to experiment without a budget.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Givinga

DECEMBER 11, 2018

In 1970, economist Milton Friedman famously used his New York Times article’s headline to quip that a business’s only social responsibility was to increase its profits.¹. They’re necessary, but don’t drive business results. Corporate Philanthropy Drives Business Results. Is Your CR Program Actually Achieving Results?

Platform 45

Platform Philanthropy Business ROI 45

NonProfit Hub

JANUARY 18, 2019

No formulas or complex techniques—just simple and powerful words you can implement into your copy to increase conversion rates. Without them, copy or headlines can become boring and predictable. It allows them to see the results of supporting your nonprofit before they’ve even done it. The importance of power words.

Conversation 67

Conversation Headline Nonprofit Children 67

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2013

That headline isn’t a lawyer joke. Keep Your Social Media Policy Up To Date : As the field of social media practice matures and new techniques and platforms come into use, so do new legal issues. That headline isn’t a lawyer joke. Flicker Photo By Mike Willis. Social Media Work Flow for your Social Media Policy.

Social Media 115

Social Media Media Social Policy 115

Connection Cafe

APRIL 1, 2014

The What > The How > The Results > The Ask. Then, share the results and accomplishments of your nonprofit’s work. At the very minimum, try this technique on your existing homepage as a litmus test to see how you’re doing at present. A Simple Framework. Begin by simplifying what your nonprofit does. Write it down.

Google 54

Google Websites Nonprofit Design 54

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

The next day, I facilitated a workshop on Best Practices for Crowd Funding that blended traditional instruction with innovation lab facilitation techniques. When nonprofits marry tried-and-true fundraising techniques with social media and online networks, they are able to tap into the power of crowd funding. Objective.

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Fund Campaign Practice Giving 130

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

The results are greater than an individual or organization could accomplish alone. And, a symphony orchestra, made headlines when they crowdsourced musician auditions for the Youtube Symphony orchestra. What comes to mind when you think of the word crowdsourcing either for funding or doing?

Measure 96

Measure Fund Impact Minnesota 96

DNL OmniMedia

OCTOBER 22, 2020

This means that web design projects (and even smaller, iterative updates) are important investments for nonprofits, and they can involve any number of different strategies and techniques. Interlochen knows that their campaign results are only possible because of their generous donors. Donor-focused content. Nonprofit Website Overview.

Websites 52

Websites Organization Nonprofit Game 52