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5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

While these techniques can’t change the past, here are some design ideas to help your organization adjust and optimize your website in the future. Knowing who visits your site might not seem like a design technique at first glance. How they use this technique : They anticipate the visitor’s emotional journey. 3) Bushfire Help.

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The Secret To Social Media Engagement: Kiss A Squirrel!

Beth's Blog: How Nonprofits Can Use Social Media

Even asking direct questions doesn’t result in replies. The result can boost their mood and reduce stress. Use Participatory Research Techniques To Discover Engagement Topics. Craft good headlines. Write at least 25 headlines —simply because your first one will likely suck. 4. Make it Buzzworthy.

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Is 2013 the Year of Video for Nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

If you follow social media guru Mari Smith, you have no doubt noticed the headline ” The Year of Video ” and promotion for a free webinar on the ins and outs of video creation, video production, video marketing for small businesses on Jan. He says, “Video is, by far, the content that commands the most attention online.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

By translating these lessons into the nonprofit context, we can gain valuable insights into crafting campaigns that inspire participation rather than simply grab attention. Focus on selling – Judge ads by sales results, not awards. Analyze results data to double down on what inspires action.

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Best Practices for Content Curation for Nonprofits at Social Media for Nonprofits Conference

Beth's Blog: How Nonprofits Can Use Social Media

It is becoming an essential component of your social and communications strategy, and we’ve already see content curation deliver results on a number of levels as Shel Holtz points out and master curator Jan Gordon summarizes. It requires attention to detail and delivering value.

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grist.org: Measuring Along the Ladder of Engagement

Beth's Blog: How Nonprofits Can Use Social Media

grist.org is a data-informed organization that uses a ladder of engagement not only to guide its content and social media integration strategy, but uses measurement at each rung of the ladder to ensure that they are getting results. grist.org’s key results are: Footprint: The reach of their activities, both online and offline.

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NpTech Tag: Change.org To Launch White-Label Social Network for Nonprofits, GeekToys that Give Geekbumps, and Blog Readability

Beth's Blog: How Nonprofits Can Use Social Media

It still requires a lot of attention, staff time, management and promotion." Would love to read a summary of the campaign results and lessons learned. Video The AFP Nonprofit Technology blog points to a story by Jennifer Gilomen from BAVC about digital storytelling techniques and tools for nonprofits in the NPTimes.