Amy Sample Ward

MAY 17, 2011

Accordingly, advocacy-focused Environmental and Wildlife / Animal Welfare groups had the highest click-through rates in this year’s study, followed by Health organizations, where many subscribers may have a personal connection. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters.

email 169

email Marketing Nebraska Omaha 169

Amy Sample Ward

SEPTEMBER 19, 2009

If you are thinking of using Facebook, for example, you will want to consider whether you want to create an individual account, or Fan page, or a group; each platform has it’s own options for how organizations could be represented and each option has different ways that other users would be able to interact. Secrets, secrets are no fun!

Online 126

Online Social Network Facebook Charity 126

NTEN

SEPTEMBER 24, 2009

Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. Compare that with a recent downward trend in donor acquisition using offline channels like direct mail. One could argue that offline might actually cannibalize online giving. in 2008.

Online 90

Online Fundraising Offline Blackbaud 90

Tech Soup

AUGUST 9, 2017

But ease of use might come with a price tag even the most die-hard creators might not be willing to pay. Or, you can always come back to edit your photos, even while you're offline. You can now create awesome and frequent content for your social media profiles. With this free app, you can create your own filters.

Photo 40

Photo Resource Free Beginner 40

Amy Sample Ward

NOVEMBER 5, 2009

This event focuses on Causes , an application for supporting and fundraising for organizations by individuals, groups and even the organizations themselves. Though, with MySpace, organizations have different opportunities for creating profiles and interacting with supporters than on Facebook. What it Means to Individuals.

Myspace 158

Myspace Technology Causes Application 158

Amy Sample Ward

NOVEMBER 5, 2009

This event focuses on Causes , an application for supporting and fundraising for organizations by individuals, groups and even the organizations themselves. Though, with MySpace, organizations have different opportunities for creating profiles and interacting with supporters than on Facebook. What it Means to Individuals.

Myspace 158

Myspace Technology Causes Application 158

Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

92% of donors were “strong ties” people I knew and had a relationship with online/offline – most were professional colleagues and some friends from high school — all Facebook friends. Approximately 85% of the donations were converted from my personal profile on Facebook. These were collected using storify.

Social Media 129

Social Media Online Learning Fundraising 129

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 28, 2008

" We have uploaded the screenshots into our wiki profile pages. I'm remembering some tagging ice breakers I've used both online and offline that incorporate the concept of social bookmarking and tagging that I've used. " "How does it differ from others?"

Social Media 50

Social Media Discussion Wiki Media 50

Amy Sample Ward

MARCH 9, 2010

Giving permission to the community is really just recognizing that conversations already take place in spaces online where you don’t have a presence, a fan page, or a profile. The conversations and connections that are taking place elsewhere, whether it’s on or offline, don’t have to remain a mystery to you, though.

Influence 114

Influence Giving Broadcast Empowerment 114

Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2010

Local Oakland Tweeter @trafficologist Standing Beside Her Profile Pic in the Twitterstream. Recently, James wrote about some interesting ways museums are using Twitter for offline/online engagement. Tags: Art Sector Arts & Technology twitter. I met James Leventhal via Twitter and we ended up working together on a project.

Trend 91

Trend Oakland San Francisco California 91

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2007

" I used the technique two years ago for a presentation at the first netsquared conference called " I Tag the Hand that Feeds Me " or what I should retitle "Meet Sally." re doing offline. Should I be creating a personal profile for the organization? The PBS group is a good example.

Social Network 50

Social Network Network Digg Myspace 50

Amy Sample Ward

OCTOBER 14, 2009

Linking in global messages or large-scale campaigns to “to offline events and opportunities across organizations/campaigns&# (@ amysampleward ) can bring local communities into the mix and create more ownership for outcomes. Kinda technical, but for any nerds the drupal.org profile of TckTckTck is worth a look [link].

Social Media 145

Social Media Change Media Lesson 145

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2009

Half-Day Session : Social Media Strategy Game which included small group work for participants to come up with a strategy for both external communications and an internal learning network to share best practices. Offline/Online Interaction. Tags: backchannel. I find myself doing this on Twitter more and more.

Public 94

Public Learning Conference Social 94

Care2

MAY 21, 2009

When the NYT writes about climate change is your environmental group quoted? Media outlets both online and offline. Tagging on social bookmarking sites like delicious, Digg, etc. Think about it. When the Washington Post writes about health care reform or corporate accountability is your campaign mentioned? Tweets on Twitter.

Track 41

Track Media Digg Bookmarking 41

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2009

I asked if I could live tweet to bring others into the conversation which I did using the tag #packfound. . His work was recently profiled in this New York Times piece. We had some rich learnings in the reflection of what happened in the group. We had different strategies for accomplishing our personal goal and the group goal.

Collaboration 93

Collaboration Learning Exercise Online 93

Care2

MAY 22, 2009

When the NYT writes about climate change is your environmental group quoted? Earned media is comprised of coverage through: Blogs Media outlets both online and offline Podcasts Photo sharing sites like Flickr Tweets on Twitter Links shared on Facebook Tagging on social bookmarking sites like delicious, Digg, etc.

Track 41

Track Social Media Media Advocacy 41

Beth's Blog: How Nonprofits Can Use Social Media

MAY 29, 2009

A cluster is a bounded group of people who are connected, but have few connections to other nodes. I used the tag #packnet and asked for the "Poor Man Dummies Guide to Social Network Analysis and Mapping Tools." Vladis Krebs and other Twitter users pointed to some great resources which are listed below along with others that I discovered.

Analysis 95

Analysis Social Network America Network 95

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

The workshop was an all day workshop , with an opening presentation followed by small group exercise. The workshop was the first time I had used the game with fleshed out scenarios for the small groups to work and an assignment to have a discussion around planning questions: What's the goal? Tags as a metric. What's the outcome?

Reflection 50

Reflection Slides Metrics PowerPoint 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

tags: listening socialmedia ). You'll also need to search on keywords or phrases that might uncover a client need or perception. To figure out your keywords, do a little brainstorming offline and then maybe use some online keyword tools. Sink or Swim, Managing RSS Feeds with Better Groups by 43 folders. Social networks.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Amy Sample Ward

MAY 14, 2009

Consider the groups you will want to track or by which you will want to arrange members: donors, activists, organizers, stakeholders, partners, volunteers, supporters, and so on. Or, you may need to get one that can work for many kinds of groups. Tags: socialmedia. Don’t forget your Constituent Database. WeAreMedia.org.

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2009

Here is what I found to be the most relevant and interesting to the nonprofit sector: Collecting Evidence Online Is it ethical for a prosecutor to “friend” a defendant (with a real or fake profile) to find out potentially incriminating evidence about their whereabouts, friends, or behaviors? Tags: policy.

Social Network 96

Social Network Network Law Social 96

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 12, 2006

Joitske Hulsebosch, who lives and works in Netherlands, writes a blog called " Communities of practice for development " where she writes about topics related to her work of facilitating processes at different levels; teams, groups, organizations, networks, and communities of practice. PersonallyI see a huge potential for web2.0

Develop 50

Develop Ghana Zambia Mali 50

Amy Sample Ward

FEBRUARY 24, 2011

The realization that another organization was using a tool, seeing another group’s profile on any given platform, or hearing a colleague at another organization mention something we hadn’t heard before were all causes enough to compel us to register, download, or log in. We even forgot about our own website at times.

Slides 213

Slides Nptech Digital Case Study 213

Amy Sample Ward

MAY 7, 2010

Many tools—whether it’s a page, a group, or a network—focus on numbers. As digital citizens we are not against advertising and promotions online, per se, but have come to accept them as part of the space where we live, work, and hang out (just like offline). A spider network may be appropriate for some groups and communities.

Ning 152

Ning Tools Community Offline 152

Museum 2.0

AUGUST 18, 2008

If museums get involved in these online-offline partnerships, we can bring new audiences through our doors, familiarize them with museum-going in a comfortable way, and reap the benefits of their online musings about their real-life experiences. Plus, the event itself garnered over 100 reviews , also extremely positive. Invite them back.

Museum 22

Museum Hosting Model Community 22

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 26, 2009

And though that point seems to be pretty well understood, and most people I talk with agree that the path to success should not be defined by technology, our friends, clients, and the groups we support continue to make the same mistakes over and over. The Facebook Causes platform doesn’t change that.

Facebook 98

Facebook Causes Challenge Communication 98

Amy Sample Ward

FEBRUARY 22, 2010

For example, the internet was important because it was difficult to organize offline. I think underlying slacktivism isn’t enough – you can’t just turn your profile green. awards “ Tags: liveblogging socialchange aitech amnesty debate government human rights issues social change.

Iran 152

Iran Technology China Government 152