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A Guide to Email Accessibility Best Practices for Nonprofits

Nonprofit Tech for Good

Email accessibility refers to the art of crafting email messages in a way that ensures equal usability and understanding for all individuals. Key criteria for nonprofits to consider when designing emails for accessibility include: Ensure that your brand colors pass ADA contrast ratio guidelines of 4.5:1

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The overhead myth: crash course to fundraising transparency

Candid

To define the overhead myth, we first need to define the term “overhead ratio.” . Overhead ratio essentially refers to the amount of a nonprofit’s budget that’s dedicated to overhead costs (i.e. The goal should be to add nuance to your nonprofit’s spending, showing supporters that overhead spending is truly important.

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How to Use Prospect Research to Improve Your Asks: 5 Tips

Achieve

Affinity (warmth): Affinity, or warmth, refers to the strength of an individual’s personal connection to your cause. Your current projects and goals: Give prospects an inside look at what their donations can fund by explaining your current goals and projects. Most match at a 1:1 ratio (i.e., $50

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How to Analyze Learning KPIs?

Gyrus

Key performance indicators, or KPIs, related to your strategic company goals are the ones to focus on. Internal KPIs are used to measure internal goals in departments or sectors, as well as the company’s overall goals. Determine the most critical KPIs required to meet your goals. Create KPIs based on the CSFs.

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What is UX Design and How Can Understanding it Benefit Your Nonprofit

Media Cause

UX or “User Experience” refers to designing while prioritizing the user and the way in which they interact with your product. Using color combinations with a contrast ratio of less than 4.5:1 Is there a clear statement about your mission and goals on your homepage?

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Statement of Activities: Common Mistakes and How to Avoid Them

sgEngage

The Statement of Activities—commonly referred to as an SOA—is one of four essential financial statements for nonprofit organizations. This lack of detail can conceal areas needing resource reallocation, hindering strategic financial planning and the effective use of funds toward the organization’s goals.

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Employee Giving Strategies to Boost Year-End Impact

sgEngage

Other businesses may increase their match ratios, raise their donation limits, or introduce short-term matching gift initiatives⁠—even if they don’t typically match employee donations. It often involves rallying the company’s employees and encouraging them to give generously to reach a team-wide goal.

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