Nonprofit Tech for Good

AUGUST 24, 2014

. “Donate Now” buttons were launched in the late 1990′s and since then the nonprofit sector has learned through trial and error the basics of successful online fundraising: 1. Embed the donation process inside your website and ensure that it is mobile compatible. Again, prioritize images of text.

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Online Practice Fundraising United States 279

TechImpact

AUGUST 7, 2014

Image courtesy of iThemes.com. The mobile revolution is a well covered phenomenon that has captured the imagination of an entire generation of technologists from around the world. Despite this initial push back, there seems to be some misconceptions about the effectiveness of the mobile platform with contemporary web users.

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Mobile Kansas City Giving Kansas 123

Nonprofit Tech for Good

FEBRUARY 18, 2022

From the first experience of surround sound to seeing your hands function and your body moving through a digital world, nonprofit marketers and fundraisers absolutely need to explore this next iteration of the internet. Download the Oculus Mobile App and have a credit card ready. The area should be at least 6.5

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Avatar Tips Profile University 326

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. If your nonprofit has yet to get on Google+, now would be a very good time to start. Set up your Google/Gmail Account and personal Google+ Profile. .

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Google Practice gMail Avatar 206

TechImpact

MAY 6, 2014

Image courtesy of qliktag.com. One of the biggest buzz words in the nonprofit sector has been mobile marketing. The intuitively named marketing trend refers to a marketers ability to communicate a message effectively to a consumer via their mobile device. Facebook, 2012) Mobile marketing will account for 15.2% xAd, 2012).

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Statistics Mobile Marketing Asia 121

Nonprofit Tech for Good

MAY 4, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Another form of real-time communications is using mobile and social media to report live from your events and conferences. They can be branded images embedded with the event hashtag, quotes from speakers , or photos of the venue.

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Report Conference Social Media Mobile 251

Nonprofit Tech for Good

FEBRUARY 26, 2012

Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Finally, I will be offering a Google+ and Google Products Webinar for Nonprofits on February 28, 2012. Now, onto setting up your personal profile.

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Google Practice gMail Avatar 191

Whole Whale

JANUARY 15, 2021

With that many people using smartphones — and smartphone apps — why not incorporate them into your nonprofit’s digital fundraising ? There are tons of easy-to-use fundraising apps already out there to help you reach your goals and engage your donors. Facebook Fundraisers & Instagram Donation Stickers. One Today by Google.

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Paypal Fundraising Turkey Charity 111

Nonprofits Source

JANUARY 26, 2023

Applying for the Google Ad Grant can help you reach new heights with your digital marketing. Whether you want to boost donations, promote your services to beneficiaries, or share educational content about your cause on Google Search, the Google Ad Grant can help you get there. Step 3) Create a Google for Nonprofits Account.

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Application Grant Google Guide 52

Bloomerang

AUGUST 30, 2023

These advancements mean you have the budget available to invest in new fundraising software that can streamline your fundraising tasks and empower you to raise even more. Now, you’re probably wondering how to find not just a robust fundraising platform, but buy fundraising software that serves your organization for the long term.

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Software Guide Fundraising Platform 92

Bloomerang

SEPTEMBER 20, 2023

When you’re fundraising online , your nonprofit donation page is often one of the first interactions people have with your organization, so it’s important to create an effective donation experience. Use impact images and statements Humans are visual creatures—we’re drawn to images, especially ones that feature other humans.

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Effective Donation Practice Build 87

Socialbrite

OCTOBER 6, 2022

Online fundraising has changed markedly in recent years. R ecent years have ushered in a new era of fundraising — and nonprofit fundraising in particular has changed significantly. In addition, nonprofits’ mobile audience for text campaigns jumped 26%. 3 strategies to foster successful fundraising campaigns.

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Fundraising Statistics Paypal Retention 69

Bloomerang

JULY 26, 2021

In part 1 of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Are you using video and/or compelling images to tell relevant stories? . Is it optimized for mobile devices? . Is it optimized for mobile?

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Strategy Online Fundraising Plugin 142

Nonprofit Tech for Good

JULY 14, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Expert new media managers have the ability to anticipate the impact of emerging trends in mobile and social media. They use their creative impulses to come up with innovative mobile and social media campaigns for their own nonprofit.

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Skills Management Media Social Media 278

Nonprofits Source

MARCH 27, 2023

Accessibility and user-friendliness should be priorities for the best possible experience for all visitors, but also to increase your site’s SEO value , and ultimately, your organization’s reach for fundraising events like your golf tournament. Ensure your site is mobile-friendly. Use Google Ad Grants. Reduce load speeds.

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Charity Marketing Online Tips 78

Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. Is it worth it to spend the money?

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Software Free Tools Adobe 90

Qgiv

JUNE 10, 2022

Hosting fundraising events, whether online or in person, can yield great rewards for nonprofit organizations. The livelihood of any nonprofit usually rests on receiving donations from individual and corporate giving, legacy planning, and fundraising events. Types of Online Fundraising Events. What is Digital Marketing?

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Digital Marketing Online Fundraising 52

Nonprofit Tech for Good

SEPTEMBER 23, 2013

As a follow-up to Five Online Fundraising Best Practices for Small NGOs in Developing Countries , below are five social media best practices specifically tailored for small NGOs in developing countries. Donors and supporters are increasing overwhelmed by text-heavy storytelling – especially on mobile devices.

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Social Media Practice NGO Stats 271

Nonprofit Tech for Good

FEBRUARY 8, 2012

That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. The IRS is still trying to wrap it’s head around that one… a book tour fundraiser. Subscribe to social media and mobile technology blogs. Create a Google account.

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Social Media Social Media Tech 259

Bloomerang

AUGUST 29, 2023

Online fundraising is increasingly essential for nonprofits, but these types of initiatives come with unique challenges. Average online fundraising revenue declined by 4% in 2022 after two years of monumental growth inspired by the global pandemic. What are online fundraising platforms? Report on fundraising data.

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Platform Donation Online Fundraising 62

CauseVox

OCTOBER 11, 2023

In the ever-evolving landscape of nonprofit fundraising, having a branded and compelling online presence is more crucial than ever. A captivating fundraising site and donation page make all the difference, but not every nonprofit has the resources or technical know-how to create an eye-catching digital home.

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Site Product Captivate Module 83

Nonprofit Tech for Good

DECEMBER 16, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. To effectively use mobile and social media to raise funds on cause awareness days, you need to prepare months in advance. If you do so, add a “Fundraise” button and pitch your awareness day campaign page.

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Awareness Causes Social Media Mobile 255

TechImpact

OCTOBER 17, 2013

According to Google , planning ahead is the best strategy in addition to the following digital strategy tips: Donors start giving earlier than you might think. In late August, Google released their search data on nonprofits, indicating that donation-related searches jump from 2% in August to 21% in September! Make it easy for them.

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Digital Donation Strategy Mobile 183

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Focus on optimizing donation channels for mobile. Collaboration with experienced digital fundraisers is invaluable to learn what resonates.

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Lesson Fundraising Digital Test 59

sgEngage

OCTOBER 29, 2021

Both forms use a big background image of a beautiful Fidelco German Shepherd. We’ve found through our work with many nonprofits that forms with large bold imagery tend to perform better than forms with small images or no images. We used Google Optimize to run the A/B test to compare the single-page form with the multi-page form.

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Test Donation Images Alternative 93

TechImpact

NOVEMBER 12, 2014

Social media by itself is not a very effective channel for direct fundraising. Image courtesy of No Kid Hungry. An updated, educational blog is a perfect way to get more search engine traffic to your website – Google loves fresh, unique content! Image from TrickleUp’s Facebook. 4) Use quotes.

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Social Media Story Money Raise 238

Byte Technology

NOVEMBER 5, 2015

Thankfully, the book Mobile for Good: A How-To Fundraising Guide for Nonprofits breaks down, in clear and concise terms, just how much time an organization should devote to building and managing a social media campaign. Writing a blog and keeping the content fresh and engaging can be hard work, but it pays off.

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Social Media Profit Media Time 100

Nonprofit Tech for Good

AUGUST 24, 2020

Nonprofits that regularly post new content with keywords in the title are much more likely to get noticed by search engines, especially Google. Finally, and of course, to effectively reach all audiences your blog (and website) must be mobile-compatible. Embed images and videos that are consistent in size. Bold hyperlinks.

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Practice Nonprofit Newsletter News 352

Tech Soup

AUGUST 6, 2013

With mobile payment processing tools , you can accept mobile donations from anywhere, at any time. We've compiled tools and resources on mobile payments from TechSoup and beyond and explain some of the technologies out there. Google Wallet is currently only supported on the Sprint Network. The Deal with NFC.

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Mobile Paypal Blackberry Guide 60

Nonprofit Tech for Good

AUGUST 24, 2011

So much so that many nonprofit professionals are overwhelmed by the all choices – and as the Mobile Web and related start-ups continue to grow, prepare to be mind-boggled by all the new technology options available to your nonprofit in coming years. A website (mobile app coming soon) that allows users to check-in while doing good deeds.

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Fun Resource Audio Stats 274

Tech Soup

MAY 19, 2014

We just kicked off our free webinar series on how your organization can get up to speed on communicating with your audience through their mobile devices. Welcome to TechSoup’s Mobile Impact Webinar Series 2014. Welcome to TechSoup’s Mobile Impact Webinar Series 2014. What the Mobile Impact 101 Webinar Covered.

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Mobile Impact Social Media Beginner 68

Nonprofits Source

NOVEMBER 3, 2017

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. keyword optimization, mobile optimization, or anchor text links). Search engines like Google, Bing and Yahoo then use complex search algorithms to index and rank content.

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Beginner Digital Marketing Guide 91

Nonprofit Tech for Good

MARCH 29, 2015

However, you can have an exceptionally well-designed, useful infographic, but if its not compatible with social media and mobile devices, then it’s unlikely to gain traction. Upload your infographic in full-size as an image (not a PDF) to a landing page. Ensure your landing page is mobile responsive.

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PDF Online Mobile Summary 100

Connection Cafe

DECEMBER 8, 2020

Though many nonprofits still bring in donations the old-fashioned way, online fundraising can be a cost-effective, quick way to boost revenue and can open up a world of possibilities for your organization. While any organization can benefit from online fundraising, each nonprofit finds success through different online strategies.

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Practice Donation Online Fundraising 33

Tech Soup

AUGUST 25, 2014

Our lead story in this issue of TechSoup’s Nonprofit Technology News is the creation of the Mobile Giving Alliance that will help charities develop their mobile giving. Help for Charities to Develop a Mobile Giving Campaign. Fund for UNICEF, and United Way Worldwide to bring more mobile technology resources charities.

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News Charity Mobile New York City 61

TechImpact

AUGUST 12, 2014

Image Courtesy of eSeller. Siri and Google Now are poised to change the way mobile phones are used. Getting your website optimized to the point where someone can ask when your next fundraising event is can be considered the ultimate web design success. Mobile Tech nonprofit nonprofit technology website'

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Websites Philadelphia Trend Nonprofit 175

TechImpact

SEPTEMBER 15, 2014

Image courtesy of SmashingForms. The old adage holds true even when it comes to nonprofit fundraising. Keeping the path from your top landing pages to your donation form intuitive and easy is the first and easiest way to boost your fundraising chances. Mobile, mobile, mobile. What happens next.

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Donation Tips Laptop Mobile 210