Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 That said, mix it up! Share Resources and Useful Tips.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2007

This technique is the " hold a sign meme " where you ask your community to send photos to flickr of you (or your animal) holding a protest sign. The flickr pool of photos is here. I love the Flickr Hold A Sign Meme - but so far haven't found a great application in Facebook that allows for easy cross posting.

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Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. A day or two after the event, write up a brief blog post summarizing the event, with a Flickr slide show or YouTube video recapping the event. offers a 90-minute webinar on blogging on WordPress. Share Resources and Useful Tips.

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Nonprofit Tech for Good

JANUARY 8, 2012

Finally, once you have either logged in to your Gmail Account or created a new one and selected the “You+” link, do not be tempted to convert your new personal Google+ Profile into brand (for example, first name “Amnesty” and last name “International”) to avoid being on Google+ personally.

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Nonprofit Tech for Good

FEBRUARY 26, 2012

Finally, once you have either logged in to your Gmail Account or created a new one and selected the “You+” link, do not be tempted to convert your new personal Google+ Profile into brand (for example, first name “Amnesty” and last name “International”) to avoid being on Google+ personally.

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Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 That said, mix it up! Share Resources and Useful Tips.

Content 117

Content Ideas Nonprofit Interview 117

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Flickr Photo by Metro Transportation Library and Archive. Another pitfall is doing “drive by&# analysis. Let’s take Facebook pages as an example. For example, open-ended questions work, particularly those that allow people to share their knowledge or ones accompanying a good resource link.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

The examples would show how engaging with people changed them from complainers to fans. Here's but one example from a blogger: “I took an American Red Cross class I thought was less than satisfactory. […] Someone found my blog post and told the local chapter director. Tags: socialmediametrics social media ROI listening.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 15, 2009

Photo by Terry Bain in Flickr I've been hearing a lot lately from folks who work in nonprofits asking for examples of "social media or social networking policies." There are examples (see below). The first wave of this was the social media strategists for nonprofits, take Wendy Harman for example.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Social Media ROI: Compare With Paper. Blogging Behind the Nonprofit Firewall: ROI Approach. Effective ROI StoryTelling Techniques. ROI: You Can't Quantify Love or Can You? Social Media ROI Case Study Slam.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2010

Photo by Fensterbme on Flickr. The American Jewish World Service (AJWS) , for example, shot amazing video of their work in India, Uganda and El Salvador a few years ago. We have witnessed a very strong ROI from fundraising videos that utilize personalization. One way to make video more affordable is to reuse existing assets.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 14, 2010

Here are some examples: Needs Assessment. In a networked nonprofit, VCs might also use Twitter to receive questions, LinkedIn to assess a candidate’s background, VolunteerMatch.org or GreatNonprofits.org to provide reviews from real volunteers, and Flickr and Youtube to inspire and inform volunteer prospects. Orientation.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Flickr Photo from SteveTookIt. Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year. One example recently was I post I wrote about a Twitter tool.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

Wikis are a perfect example of co-creation. Open group blogs, photo pools, video collages and similar projects are also good examples of co-creation. Examples of social media initiatives that leverage the Community or Collective Intelligence layers are few and far between. Tags: ROI.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Flickr Photo by RedRaspu Convio invited me to share my number one New Year's resolution as part of its "Now is the Time" campaign. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Are you impulse adopting tools?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2008

My Listening Ears, Flickr Photo by niclindh. The ROI ideas were particularly helpful as you're correct, it is important to be adding more value than just "keeping up with Joneses." We are REALLY need examples, stories, or case studies about nonprofits and listening. The first module is on Listening. Why listening?

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. is a great example of this. The description: What works and rhymes?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Check out: Google Analytics Maximized: Deeper Analysis, Higher ROI & You by Avinash Kaushik. Sites like Facebook , Twitter , YouTube (know about the new nonprofit call to action ), LinkedIn and Flickr are becoming exceedingly important to any nonprofits online presence. 8 Great tips and the resources to educate you on each of them.

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Nonprofit Tech for Good

JANUARY 30, 2012

Creative Commons on Flickr :: flickr.com/creativecommons. The app then allows you to share your photos on a photo-by-photo basis on Flickr, Facebook, and Twitter. For a great example of a nonprofit using Meetup, see the the Nature Conservancy’s Picnic for the Planet. Facebook, YouTube, Flickr, and others are coming soon!

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Flickr Photo by whatchamakallit. I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

" And I'd add blogs, twitter, flickr, tagging, and all the other social media tools and strategies to the list too. Kaushik does not provide an ROI, but mentions the "happiness" factor related to blogging. And there is no price that you can put on a ROI of happiness. All because it makes you happy.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2008

s taken us a long time to build up credible, authoritative profiles and groups on sites like Care2 , Digg , Facebook , Flickr , and StumbleUpon. ??? s an example of a comment that I feel really illustrates this point. Our Flickr photo contest. t we just use Flickr???s t use Flickr very much. t exactly home runs ???

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NTEN

MAY 27, 2010

Examples: Twitter, Identi.ca, Plurk) Communities present safe areas for select groups, can be private or open, have options for in-depth discussions or sensitive information, outlets for question/answer format and support around delicate topics. It's just one step away from looking at ROI. This started a twitter hashtag #squirrel.

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Nonprofit Tech for Good

JANUARY 18, 2011

Flickr: flickr.com/humanrights. WITNESS currently utilizes the following social media tools: YouTube, Twitter, Facebook, Flickr and “Video for Change” (blog). Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. A good example is witness.org/spring2010. Website: www.witness.org.

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Nonprofit Tech for Good

JUNE 3, 2012

Creative Commons on Flickr :: flickr.com/creativecommons. For example, see Plan Asia’s Flavors Page at flavors.me/planasia. The app then allows you to share your photos on a photo-by-photo basis on Flickr, Facebook, and Twitter. For example, you can see my Re.vu In fact, they even design the background for you.

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Museum 2.0

AUGUST 14, 2008

The next level is to produce your own talk, via profiles on social networking sites, a twitter feed, flickr group, blogs, podcasts, or online video. After the parade, she posted pictures on Flickr and wrote a thank you blog post that includes a roundup of other discussion about the event on the web. initiatives.

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Nonprofit Tech for Good

MARCH 8, 2013

Creative Commons on Flickr :: flickr.com/creativecommons. For example, see Plan Asia’s Flavors Page at flavors.me/planasia. The app then allows you to share your photos on a photo-by-photo basis on Flickr, Facebook, and Twitter. For example, see the Local Impact Map for TechSoup.org. CrowdVoice :: crowdvoice.org.

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Nonprofit Tech for Good

JULY 28, 2013

Knowing basic HTML or using a tool like Live Writer to generate HtML can transform a nonprofit’s ROI (Return on Investment) from using social media. To see a live example, view the Wibbitz Demo. For example, see the followers of @ NonprofitOrgs by country at tweepsmap.com/!nonprofitorgs. Wibbitz :: wibbitz.com.

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Nonprofit Tech for Good

DECEMBER 27, 2012

Creative Commons on Flickr :: flickr.com/creativecommons. For example, see Plan Asia’s Flavors Page at flavors.me/planasia. The app then allows you to share your photos on a photo-by-photo basis on Flickr, Facebook, and Twitter. For example, see the Local Impact Map for TechSoup.org. CrowdVoice :: crowdvoice.org.

Web 279

Web Tools Free Mobile 279

Nonprofit Tech for Good

AUGUST 27, 2012

Creative Commons on Flickr :: flickr.com/creativecommons. For example, see Plan Asia’s Flavors Page at flavors.me/planasia. The app then allows you to share your photos on a photo-by-photo basis on Flickr, Facebook, and Twitter. For example, see the Local Impact Map for TechSoup.org. CrowdVoice :: crowdvoice.org.

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Care2

FEBRUARY 11, 2012

Wildfire , a social marketing platform surveyed a variety of marketers and found that marketers believe social media is valuable to increase brand awareness and dialogue but will soon begin to measure ROI from a more traditional perspective – attributable sales and costs. 75% of marketers plan to increase media spending this year.

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Social Media Measure Impact Media 75

See3

OCTOBER 22, 2007

Both HSUS and Oxfam’s primary efforts are on what Carie calls “the big four”: MySpace, Facebook, YouTube, and Flickr. Tim says MySpace is not good for fundraising, although we have seen some examples of orgs running successful fundraising campaigns, such as Dollars for Darfur. certainly have enough traffic to warrant a deep approach.

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Nonprofit Tech for Good

JUNE 3, 2012

Creative Commons on Flickr :: flickr.com/creativecommons. For example, see Plan Asia’s Flavors Page at flavors.me/planasia. The app then allows you to share your photos on a photo-by-photo basis on Flickr, Facebook, and Twitter. For example, you can see my Re.vu In fact, they even design the background for you.

Fun 100

Fun Resource Mobile Social Media 100

See3

MAY 25, 2007

Technically, an ad server is a widget – displaying a banner coming from DoubleClick, for example. Embedding a YouTube video is a widget, as are fundraising widgets , Flickr photostream, Photobucket, Slide and many others. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today!

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Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" For example: Mobile devices? Peer-to-peer fundraising? Online social networks in general?

Social Media 28

Social Media Advocacy Interview Online 28

Care2

MARCH 4, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" For example: Mobile devices? Peer-to-peer fundraising? Online social networks in general?

Social Media 28

Social Media Advocacy Interview Online 28

NTEN

NOVEMBER 12, 2009

Flickr Photo: clevercupcakes I recently got an email from an NYU graduate student in Public Relations, Paola Christina Lamarca. By way of example, are you concerned about Facebook /Twitter fatigue or boredom? For example, when I talk about RSS readers to nonprofit audiences, I generally share my reader, with over 250 feeds.

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