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What’s trending? Top subject searches in Candid nonprofit profiles 

Candid

Have you ever wondered what the funders, donor advisors, and other industry professionals who use Candid nonprofit profiles are searching for? Candid users conduct more than 100,000 searches of nonprofit profiles on average each month, most commonly by keyword, subject area, and geography.

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Search Engine Optimization. You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. It’s true SEO can be a frustratingly long play since the process of getting indexed by search engines can take weeks or even months. But you can change that.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

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Reach Full Funding Potential: 6 Donor Acquisition Strategies

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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5 Reasons Why Social Media is Essential for Small Nonprofits

Nonprofit Tech for Good

Consider your target donor audience as well as the constituents you serve. While social media is a great way to keep your existing supporters and donors updated, it’s also an incredible way to make new connections. Additionally, posting on social media could indirectly improve your organization’s Search Engine Optimization (SEO).

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How to Turn Your Nonprofit’s Social Followers into Donors

NonProfit Hub

Sponsored by Give Lively Increasingly, donors are turning to social media to find causes to support. Whether your nonprofit already has a devoted following that likes and shares your posts, or you’re still building your presence on social media, here are some tips will help you expand your social audience and, ultimately, your donor base.

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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use paid media to target your ideal donor.

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