6 Ways to Use Your CRM for Better Donor Retention

NonProfit PRO

The beauty of using a customer relationship management (CRM) tool is that it gives you a place to house your donor information and creates automated processes and background information to guide you in continuous engagement.

Struggling With Donor Retention?

NonProfit PRO

Nonprofits typically lose over 50% of their donors every year. With new donor acquisition costing 10-20x more than retaining existing donors, it's time to dig deep into your database and come up with a plan to re-engage the constituents that have fallen off your radar.


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3 Steps to Create the Ultimate Donor Retention Plan

NonProfit PRO

Retaining donors is difficult and retaining a significant number of donors is rare among nonprofits. Donor Relationship Management Personalization Retention

Donor Retention Webinar June


The post Donor Retention Webinar June appeared first on Bloomerang

How to Improve Donor Retention in a Subscription Economy

NonProfit PRO

Research has shown a subscription model for recurring giving programs can boost retention by nearly 30%. Join us to learn how to increase donor retention in your monthly giving program. To increase your donor retention, we'll discuss how fundraising software can simplify your internal processes in communicating with and retaining your donors, as well as grow your revenue. .

Why Recurring Giving Leads to Better Donor Retention

NonProfit PRO

If you look at the most recent statistics on donor retention, the year 2020 was not great. One reason was that many organizations put a hold on asking for contributions in the first half of the year because they worried about donors not giving. Monthly Giving Retention

Now Is the Time To Focus on Donor Retention

NonProfit PRO

What should my job focus be this month with respect to donors? Since the heaviest concentration of time for donor solicitation has recently passed, what should you be doing at this time of the year? Retention

7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Donor retention is a crucial aspect of a productive fundraising strategy. 1) Keep the Conversation with Donors Going.

Donor Retention and an Oprah Winfrey Moment

NonProfit PRO

Come with me as we explore new insight into donor retention. Right now, I am going to give your organization 100 brand new donors; and you get 100 new donors; and you get 100 new donors; and you get 100 new donors. Recurring Donations Retention

Best Practices for Donor Acquisition and Retention Through Direct Mail


Best Practices for Donor Acquisition and Retention Through Direct Mail. For those new to direct mail , it’s “the process of writing, designing, printing, and distributing hard copy requests for funds to your donors and/or prospective donors.”.

Top Secret: Underused Strategy to Keep Donors Close 

NonProfit PRO

The sorry state of donor retention has been a topic of discussion for at least the past decade. Yet too many nonprofits still don’t prioritize donor retention strategies. What do you do to keep donors close?

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Donor Retention – A Guide for Nonprofit Organizations


By Mallory Erickson Nonprofit organizations across the world are struggling with donor retention, with the average retention rate hovering around 45%. Of course, donor retention benchmarks vary depending on many factors, including the type of nonprofit.

[FREE WEBINAR] How to Grow Donor Retention in 2022: Ask, Thank, Report, Repeat!

Nonprofit Tech for Good

Effective donor retention strategies require you to determine your baseline, define success, and measure your progress toward your goals through reporting. So at their most basic, how do your donor retention strategies work? Date: Tuesday, December 7, 2021.

3 Ways To Segment and Steward Donors To Improve Digital Donor Retention

NonProfit PRO

Peer to Peer Retention SegmentationMoving forward, organizations should steward new relationships virtually and bring moves management strategies into their digital fundraising programs.

A Guide to Donor Retention


A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Why Donors Keep Giving.

3 Ways to Personalize the Donor Experience

NonProfit PRO

Donor engagement can be complicated. Donors are engaged in multiple ways, frequently with different appeals and solicitation amounts. This fragmented donor communications experience is a pernicious problem in the nonprofit industry.

5 Ways to Improve Your Donor Retention

The Modern Nonprofit

Estimated Reading Time: 2 minutes 5 Ways to Improve Your Donor Retention. How many of your donors continue to contribute to your organization year after year? High donor retention is extremely valuable to any organization. Thanking your donors is a must-do.

4 Communications Strategy Tips for Donor Retention


A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. .

5 Ways to Build Relationships and Increase Donor Retention


The post 5 Ways to Build Relationships and Increase Donor Retention appeared first on Bloomerang

The State of Nonprofit Donor Retention (And What To Do About It)


As a general rule, retaining existing donors costs less than acquiring new ones. Current donors are a curated universe who have already demonstrated a belief in your organization’s mission, and willingness to take action toward it. As such, for most nonprofit organizations, pursuing strategies to reducing donor losses is the most affordable strategy for increasing net fundraising gains. What should nonprofits do to rise above the retention slump?

Donor Fatigue Is a Myth

NonProfit PRO

It’s amazing to me the wild stories nonprofit leaders and fundraisers make up in their heads about why donors are not giving. Direct Response Donor Relationship Management Retention

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Leveraging Matching Gifts Programs to Boost Donor Retention


In regards to the key question of “are corporate matching gifts and donor retention levels related?” Matching gifts and donor retention share a positive correlation, with each variable increasing alongside the other. What to Know About Donor Retention.

Solving the Donor Retention Rate Issue: The Case for Creating a Board-level Donor Thank You Committee


Do you know your organization’s donor retention rate? of the donors who made a gift in 2019 made another gift in 2020. That means more than half of donors who made a gift in 2019 didn’t make another one in the following year! The Donor Retention Crisis—and Why It Matters.

5 Ways to Build Relationships and Increase Donor Retention


The post 5 Ways to Build Relationships and Increase Donor Retention appeared first on Bloomerang

8 Donor Retention Takeaways from The Nonprofit Voice


The 2020 DonorPerfect Fundraising Benchmarks Report revealed that the winning strategy for nonprofits striving to weather the COVID-19 pandemic was maintaining strong donor retention rates. How can your organization achieve higher donor retention?

sgENGAGE Episode 214: The Keys to Online Donor Retention


Is donor retention different when the donor is acquired online? In this episode, you’ll learn more about ways to improve donor retention for online-acquired donors. Building the relationship between the organization and the donor.

Boost Donor Retention With 4 Unexpected Web Strategies


In fact, according to Double the Donation’s nonprofit fundraising statistics , between 18% and 20% of donors across the Baby Boomer, Gen X, and Millennial generational divide are most inspired to give because of nonprofits’ websites.

The sgENGAGE Podcast Episode 218: Recurring Giving and Donor Retention


Trends in giving and donor retention are an important topic in the fundraising landscape, and at this time of year, it’s a good idea to take a look at what’s been happening in the fundraising world. The benefits of recurring giving for donors.

How to Boost Online Donor Retention

NonProfit Hub

Your nonprofit’s donor retention rate is the percentage of donors who give from year to year, or over any other specific time period. Acquiring new donors through constant outreach is much more expensive over time. Start tracking your retention rates.

How to Become a Donor Retention Powerhouse

Donor Search

Donor retention beats donor acquisition every time. It can cost 50-100% more to acquire new donors than the amount those new donors actually give.

An Upward Cycle: Fending Off Donor Fatigue With Innovation

NonProfit PRO

Donor fatigue is a slow burn. Corporate Relations & Engagement Donor Relationship Management Retention

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What’s Love Got to Do With Fundraising?

NonProfit PRO

Donor Relationship Management News/Stats/Studies Retention Donor-relationship Donor-relationship management fundraising Love Philanthropy Relationship FundraisingTurns out love has everything to do with fundraising. Relationship Fundraising 3.0

Giving Tuesday Strategy: Using Emotion to Raise Donor Retention


We’re halfway through the year and haven’t seen the horrors of inflation that fundraisers feared, and after the expected drop in pandemic-driven giving last year, large and committed donors kept dollar growth positive through Giving Tuesday 2021.

Donor Participation Project to Host First Conference 

NonProfit PRO

During the heart of the pandemic, Louis Diez founded the Donor Participation Project, an online meetup for fundraisers to learn from one another. Acquisition Retention

[ASK AN EXPERT] How Do You Calculate Your Nonprofit’s Average Dollar Retention Rate?


Today’s question comes from a nonprofit employee who wants advice on how to calculate an accurate nonprofit dollar retention rate. Dear Charity Clairity, When you write “the average dollar retention is just 47%,” I’m not sure what that means. Ask An Expert Donor Retention

Why is Donor Retention Rate So Important?


Acquisition of new donors is a critical piece of any healthy fundraising program. Your organization will always need a steady stream of fresh new donors, but what about your existing donors? What Is Donor Retention Rate? How to Calculate Donor Retention Rate.

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The $50K Monthly Giving Mistake: Why Retention Rates Matter

NonProfit PRO

Join Jake Munaker, CharityEngine payment processing expert, as he demonstrates subscription billing insights that can increase retention and save anywhere from $50,000 to $5,000,000 in revenue! For Sustainer Programs of 400+ monthly donors

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10 Donor Retention Ideas from Nonprofits That Achieved Growth in 2020


For as long as donors have been giving, it’s been a best practice for nonprofit professionals to put energy toward retaining them. So, who better to ask than nonprofits who grew their donor retention Read More ».

Discussion of Donor Data Retention

Robert Weiner

A few months ago I wrote a post on the topic of whether nonprofits should delete old donor records. The original question: My organization is working on a data retention policy and wondering if others have insights to share. The only potential issue here is then you need to consider an additional record as part of the retention schedule, though if this were also 7 years, you would conceivably be able to access records of people who had been inactive for up to 14 years.

Donor Retention Strategies For Retaining Your Peer-To-Peer Fundraisers And Donors


What if I told you that how you recruit peer-to-peer fundraisers and donors could be more efficient and result in more donations over time? . By creating donor retention strategies for retaining your past fundraisers and donors. How to retain peer-to-peer donors.