Care2

JULY 6, 2023

Many charitable organizations experienced a worrying trend in 2022: A 10% dip in individual donations and a declining donor retention rate. The Fundraising Effectiveness Project documented just how many donors in 2021 didn’t return to give again in 2022! What can fundraising professionals do to put 2023 back on track?

Research 69

Research Trend Help Benchmark 69

Candid

JUNE 28, 2022

Donor retention is the measurement of how many donors continue giving to your nonprofit year after year. You can calculate this metric for your organization by dividing the number of donors who gave again this year by the total number of donors who gave last year. . The donor retention formula. Segmenting donors.

Donor 111

Donor Retention Rate Database 111

Nonprofit Tech for Good

MAY 7, 2024

Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook. M+R Benchmarks Report ] The average cost per donation via Facebook Ads/Meta is $117 compared to $668 on TikTok. [ Social Status ] Nonprofits have an average engagement rate of 1.91% on LinkedIn. Similarweb ] 61.7%

Social Media 178

Social Media Statistics Media Social 178

Achieve

JUNE 1, 2023

Your nonprofit likely has plenty of strategies for gathering direct donor feedback. But donors can reveal just as much information about their motivations and interests through their unspoken actions. Review your donor demographics. Certain times of the year put donors in a charitable mood, leading them to give more.

Donation 52

Donation Donor Giving Demographics 52

NonProfit Hub

APRIL 18, 2024

However, we all need donations, and corporate giving is a reliable way to generate those funds. Let’s break down two of the most popular forms of corporate philanthropy: sponsorships and donations. You’ll gain access to potential donors and volunteers, such as the business’s employees. billion in just one year.

Benefit 57

Benefit Donation Sponsor Gift 57

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. For those new to direct mail , it’s “the process of writing, designing, printing, and distributing hard copy requests for funds to your donors and/or prospective donors.”. But what about people who say that direct mail isn’t worth the investment?

Mail 109

Mail Retention Practice Donor 109

sgEngage

JANUARY 30, 2024

Jude Children’s Research Hospital have already been using AI solutions to streamline their workflows and increase efficiency, and AI usage will only grow moving forward. If your nonprofit is ready to dive deeper into the world of AI fundraising to boost donor engagement with your mission, this is the place to start!

Tools 84

Tools Donor Fundraising Survey 84

Bloomerang

FEBRUARY 27, 2024

Your lapsed donors. This timeline offers a clear road map to prevent lapsed donors: What makes donors lapse? The minute you understand and act on this, your retention rates will rise. The minute you understand and act on this, your retention rates will rise. These are considered to be “ recently lapsed” donors.

Donor 83

Donor Rhode Island Gift Tennessee 83

Bloomerang

MAY 26, 2022

As a nonprofit fundraising professional, you’re always thinking of ways to encourage your donors to increase their donation amounts. Some donors upgrade their giving without being asked, but most donors need some prompting. This is where suggested donations can play an important role in your fundraising strategy.

Donation 73

Donation Donor Gift Nonprofit 73

Kindful

MARCH 25, 2021

Nonprofit marketing leaders are always thinking about how to best communicate with their donors. Personalized and valuable communication is what builds relationships, and long-lasting donor relationships are what set the foundation for nonprofit growth. You’ll be exploring: What type of donor data should you collect?

Communication 98

Communication Donor Data Guide 98

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

Support 52

Support Donor Community Retention 52

Neon CRM

AUGUST 24, 2023

This is where the increasing amount of nonprofit sector research reports can help. Research can also shine a light on where your nonprofit may need to focus more energy in its engagement with donors. This article will dissect the different types of nonprofit sector reports you may come across in your own research.

Hype 52

Hype Research Marketing Benchmark 52

Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc.

Fundraising 344

Fundraising Mail Law Donation 344

Bloomerang

JANUARY 7, 2022

A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Quite simply, donor retention is a measure of how many donors continue to donate to your organization.

Retention 87

Retention Donor Guide Rate 87

Bloomerang

DECEMBER 13, 2022

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? . Donor attrition has gotten worse over time. Donors tell us this all the time, both with words and actions. Donors tell us this all the time, both with words and actions. Donor Negative WORDS.

Retention 109

Retention Donor Gift Nonprofit 109

Nonprofit Tech for Good

OCTOBER 17, 2023

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. Understanding the potential of influencer partnerships is crucial, and it begins with thorough research to identify individuals who genuinely believe in your cause.

Social Media 328

Social Media Media Social Influence 328

Saleforce Nonprofit

AUGUST 11, 2022

With new employees starting, exciting projects kicking off, and donations coming in like wildfire, it’s becoming harder and harder to keep track of everything. If this sounds like you, maybe it’s time you implement a donor management system, or DMS. I know what you’re thinking – what is a donor management system?

System 104

System Management Donor Track 104

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. 1) Creating Custom Donation Appeals in Minutes Use ChatGPT to craft a sequence of donation appeals with the goal of encouraging your stakeholders to make a donation.

Tools 361

Tools Fundraising Analytics Analysis 361

Bloomerang

APRIL 12, 2022

At one of the first auction events she worked, she was reprimanded for showing a donor a seat a the far end of the room. Another coworker quickly took over and showed that donor to another seat right up front. Nonprofits use donor management software or a donor database to organize their donor data and ensure its accuracy.

Software 100

Software Management Donor Guide 100

Bloomerang

AUGUST 29, 2023

Online fundraising platforms are software solutions that your nonprofit can use to solicit, accept, and process donations made via the internet. With the help of an online fundraising platform that’s integrated with your nonprofit CRM , you can automatically transfer donor information to donor profiles.

Platform 63

Platform Donation Online Fundraising 63

Classy

JULY 28, 2021

An easy donation experience offers value to both supporters and nonprofits, and we’re breaking down how to achieve it all. . Help your supporter make easy donations through pathways that meet them where they are, whether that’s payment type or donation frequency. Segment Your Donation Pages. Optimize My Donation Page.

Experiment 93

Experiment Donation Ideas Create 93

Qgiv

OCTOBER 26, 2022

Donor engagement is an essential component of an optimized nonprofit fundraising strategy. High levels of engagement lead to effective stewardship plans , increasing retention rates over time, and overall successful supporter relations. a $100 corporate donation corresponding to a $100 individual donation).

Gift 52

Gift Impact Donor Rate 52

Bloomerang

JULY 5, 2021

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? Do you know what your retention rates are or how to increase donor loyalty? Yet too many nonprofits still don’t prioritize donor retention strategies. . And, yes, your donors are consumers.

Donor 141

Donor Strategy Retention Relationship 141

EveryAction

JULY 31, 2023

from our friends at Double the Donation The final few months of the year hold great significance for nonprofit organizations as a critical time for fundraising. Understanding matching gifts Matching gifts are a type of corporate philanthropy where companies pledge to match employees’ donations to eligible nonprofits.

Gift 201

Gift Guide Calendar Philanthropy 201

The Modern Nonprofit

SEPTEMBER 14, 2021

Estimated Reading Time: 3 minutes Key Donor Segments for a Better Year-End Appeal. Instead of sending a generic message to all of your supporters, you can improve your results by segmenting your donor base and tailoring your message accordingly. Each group, or donor segment, then receives a tailored message during your campaign.

Donor 105

Donor Gift Volunteer Report 105

Volunteer Hub

SEPTEMBER 24, 2021

GivingTuesday offers nonprofits an opportunity to capitalize on reaching both donors and volunteers, setting their organization up for success moving into the new year. Giving Tuesday provides organizations with a time to attract and convert new volunteers and donors who are actively seeking end-of-year involvement in the greater good.

Volunteer 97

Volunteer Tips Donor Social Media 97

Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. Aaron and his team have designed a donor thank you process that’s an ongoing practice integrated into the fundraising culture at Feeding America. Aaron LaMonica-Weier , Sr.

Feeds 84

Feeds San Antonio Donor America 84

CauseVox

FEBRUARY 3, 2023

Chances are your organization has some kind of donation form on your website. It’s 2023 after all: we know that donors want the ability to give digitally. But it’s also likely that you haven’t created a donation page that converts as well as it could. But what does it mean for a donation form to be truly outstanding?

Donation 78

Donation Pledge Gift Donor 78

sgEngage

APRIL 10, 2023

Simply focus your attention on donor engagement. Whether you’re ready to jump back into in-person fundraising or would rather host a virtual event-free fundraiser , you’ll need tools in place to keep donors’ attention and motivate them to give. Consider using software to simplify the donation process.

Donor 74

Donor Community Tips Fundraising 74

Allegiance Group

JANUARY 18, 2023

But a lesser-known yet powerful fact is that these programs also work to drive individual donor engagement. Engaged donors are more likely to continue supporting your organization gift after gift, feeling increasingly connected to your mission⁠—and the work you do for your communities. Follow up on unclaimed matches post-transaction.

Gift 52

Gift Effective Donor Ratio 52

TechImpact

SEPTEMBER 15, 2014

With #GivingTuesday right around the corner, your nonprofit’s donation page could use some sprucing up. in 2013, and online donations grew by an astonishing 14%. Here are 10 common sense ways your nonprofit can optimize its donation form for this upcoming #GivingTuesday. Keep your donation form consistent.

Donation 210

Donation Tips Laptop Mobile 210

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. You’ve likely heard the phrase, “Numbers aren’t everything.” 37 Million U.S.

Statistics 97

Statistics Fundraising Metrics Mail 97

Bloomerang

AUGUST 30, 2021

Here are a few 2021 key findings from the report to help us retain and upgrade nonprofit donors: . Giving was unevenly directed; donor perceptions of greatest need had an impact. Giving was unevenly sourced; wealthier donors were more insulated from pandemic effects. New donors were up by 18.5%. adjusted for inflation).

Donor 100

Donor Giving Retention Gift 100

Bloomerang

JUNE 2, 2023

Dear Charity Clairity, I know calling donors to thank them is a good idea. If you’re a small charity If you’re a small charity, and receive just a few gifts a day, you could reasonably call every donor. Make it easy to accept donations wherever your donors are. You probably can’t call all those donors.

Donor 94

Donor Charity Gift Test 94

NonProfit Hub

JUNE 12, 2020

However, during these discussions, many organizations ask the same question: “How do we attract more donors?” Research shows that it’s much more difficult and expensive to attract new supporters than it is to retain the ones you already have. Why First-Time Donor Retention is Important. Call your new donors. .

Retention 82

Retention Practice Donor Time 82

DipJar

JANUARY 23, 2023

Corporate matching gifts are popular programs that have the power to boost your nonprofit’s donation revenue. Companies that offer these programs will match a variety of contributions, from online donations to funds their employees raise during peer-to-peer events. Here’s what we’ll cover: What Is Donation Matching?

Donation 52

Donation Impact Guide Ratio 52

Nonprofit Tech for Good

JANUARY 19, 2024

Over time, a high exit rate signals to search engines that your content is not helpful to visitors, which can negatively affect your ranking. So, if your nonprofit works in environmental conservation, use a keyword research tool to identify common questions like “how to support local environmental initiatives.”

Action 259

Action Practice Tips Seattle 259