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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

The fundraising team for the Grand Canyon Conservancy uses artificial intelligence and data analysis embedded in its fundraising software to make predictions, set goals, and share progress with stakeholders. Define specific indicators to make sure that you are providing a complete picture to key stakeholders, constituents, and staff.

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Love At First Sight: Getting To The Heart Of Fundraising With Effective Reporting

Bloomerang

Picture this: your donor data and fundraising trends reports are due, but instead of the usual stress, you’re calm, prepared, and even proud of what you’re about to submit. Key reporting features The most impactful reports encompass a variety of aspects, from donation trends to donor retention. Sounds ideal, right?

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10 Digital Marketing & Fundraising Trends to Prioritize in 2023

Nonprofit Tech for Good

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7. BackLinkO ].

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Ignite their Passion! The Resurgence of Values-Based Marketing

Connection Cafe

You’ve probably seen it but not realized it: an Airbnb ad that doesn’t show pictures of fun travel destinations. And the trend is taking over – in fact, earlier this year Unilever announced that its brands that leverage purpose-based messaging have grown 69% faster than the rest of its portfolio. What is values-based marketing?

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Nonprofit Marketing: 3 Easy Ways To Grow Your Audience

Top Nonprofits

For example, it wouldn’t make sense for a nature conservation organization to partner with an oil company. The right pictures can illustrate your cause and tap into people’s emotions, inspiring them to engage with your cause. Any potential partner should have values that align with your organization’s. Rely on your connections.

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Top Lessons from GivingTuesday 2023

Neon CRM

According to data from the Fundraising Effectiveness Project , retention rates for new donors and donors who give small gifts are some of the most important trends for nonprofits to prioritize during campaigns both during year-end and in the next year. Give because you deeply care about water conservation). Resist that temptation!

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QR Codes in Action. Five Nonprofits Share their Experiences

Care2

“I can picture an organization displaying original artwork from a client and/or a series of large-print photo essays. In that regard, it was quite successful, as we were able to tell a conservation + technology story," said Darren Barefoot of Capulet.

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