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Membership Retention Rate: How Associations Can Retain More Members

Neon CRM

Membership retention rates for nonprofits vary widely. If you want to improve your membership retention rates, you need to nurture and build your member relationships consistently. What’s Affecting Your Membership Retention Rate? Your membership retention rate is the percentage of people who renew their memberships each year.

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UNICEF Shares 4 Ways to Reverse COVID-19’s Impact on Children

Saleforce Nonprofit

Today is UNICEF’s birthday, marking 75 years of delivering critical services and creating safer and healthier environments for children and families around the world. Over the past 75 years, UNICEF has made great strides toward helping all children realize their right to health, education, and protection. Photo credit: UNICEF.

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Building evidence and innovating programs to reduce disparities in children’s well-being 

Candid

The Race for Results report series tracks how children across racial and ethnic groups are faring at the state and national levels on key education, health, and economic milestones. The latest report, released this month, shows that we are failing to equip children of every race and ethnicity with what they need to succeed.

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Why omni-channel fundraising works at year-end

EveryAction

Digital ads For example, say you’re interested in buying a TV, or a really cool new toy for your children. In the nonprofit world, we know mobile messaging is hard to beat when it comes to urgency and open rates: M+R’s Benchmarks reported that in 2022, while email list sizes declined, mobile messaging subscriber list sizes increased by 11%.

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Increase Open Rates and Click-Throughs with 5 Follow-up Email Techniques from Top Nonprofits

NetWits

Most people who’ve been doing email communication for any length of time understand that too many emails equals increased unsubscribes, lower open rates and lower click through rates. But with average nonprofit open rates at 13% and click-through rates at 2.1% That reason … crowded inboxes.

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How Save the Children Is Using An Edgy Infographic As Part of A Multi-Channel Campaign for Children in Syria

Beth's Blog: How Nonprofits Can Use Social Media

Save the Children’s Ettoré Rossetti, Director of Digital Marketing & Social Media for Save the Children USA, emailed me an infographic on the impact of the Syria crisis on children. There’s enough children impacted by the crisis in Syria to fill every professional baseball and professional football stadium in the US.

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Over time, a high exit rate signals to search engines that your content is not helpful to visitors, which can negatively affect your ranking. jpg could be “children-learning-to-grow-food-community-garden-seattle.jpg.” This, in turn, impacts click-through rate (CTR). Name your images: A generic name like “IMG_1234.jpg”

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