Greater Giving

JANUARY 11, 2024

Enter Greater Giving’s guide on building a Strategic Fundraising Calendar —your key to unlocking a prosperous 2024. Executing with Precision Leveraging Greater Giving’s Fundraising Auction Software To streamline execution, leverage technology designed for nonprofits. Your journey to a successful fundraising year starts now.

Calendar 52

Calendar Create Fundraising Offline 52

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. It’s a great guide for making the most of your channel-surfing donors.

Channel 118

Channel News Mail Blogger 118

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. They get worse over time.

Benchmark 144

Benchmark Internet Report Giving 144

Bloomerang

JUNE 1, 2022

The year-end giving season is your nonprofit’s final push to meet and exceed your financial objectives before the start of next year. This is a popular time for charitable giving because supporters are motivated by the holiday spirit and because it’s the last opportunity for donors in the U.S. Year-end giving statistics roundup.

Guide 108

Guide Giving Nonprofit Metrics 108

Get Fully Funded

MARCH 8, 2023

Online giving is one of the fastest-growing donation methods. In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. As you continue to build your digital presence , be sure to make it easy for people to navigate between various channels.

Mail 75

Mail Integration Digital Strategy 75

Candid

APRIL 2, 2024

Funders look to Candid profiles to guide their giving decisions. Next, use your social media channels to make stronger connections with current and potential funders. When recruiting board members, think about how you can maximize your organization’s connections offline.

Relationship 111

Relationship Effective Fundraising Linkedin 111

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. Managing several of these channels can easily monopolize your marketing team’s time and resources. Other opportunities will come as your nonprofit becomes well-established online.

Digital 52

Digital Google Grant Nonprofit 52

NetWits

MAY 22, 2012

In fact, online donors are worth a lot more than offline donors. Typically they’re first-time donors who shell out nearly double the amount that offline first-time donors do - to the tune of $62 versus $32 on average, according to our 2011 Multichannel Fundraising Report. 2) Tie Offline Contact Directly to Online Gifts.

Technique 201

Technique Retention Donor Online 201

Media Cause

NOVEMBER 3, 2023

While online tools and resources give the sense that people are more connected than ever, selecting the right communication vehicle, visibility, form, and timing for what you’re trying to accomplish is vital to achieving true connection and mutual understanding. Try to keep discussions to relevant project conversations.

Project 105

Project Communication Management Doc 105

Connection Cafe

MARCH 4, 2019

2019 marks 20 years since online giving first began in any significant way. Fast forward 20 years to today and online giving now represents tens of billions of dollars in charitable giving each year. We are 20 years into this online giving adventure and there is still a tremendous amount of up-side for nonprofit organizations.

Online 36

Online Giving Offline United States 36

Pamela Grow

AUGUST 2, 2023

And even digital fundraising powerhouse NextAfter has conducted studies that reveal that multichannel has 212% more revenue than offline only. What channels did you use last year? What’s your breakdown at various giving levels? How can you break down all year-end giving? Why end-of-year fundraising? Where do you begin?

Free 88

Free Fundraising Mail Nonprofit 88

Nonprofit Tech for Good

APRIL 3, 2022

It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can choose from to support the financial growth of your organization, and only a few involve directly asking for money. Give in-kind support to the organization in a way that actually helps.

Fundraising 353

Fundraising Mail Law Donation 353

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

After spending a year facilitating a peer learning community of Knight Foundation grantees hosting giving days, one of the most factors for success for local no nonprofits participating is having about 6-9 months timeframe to develop a plan. NetworkforGood to the rescue! million in a day on #GivingTuesday 2013.

Guide 108

Guide Giving Free Remix 108

Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. An online campaign is pretty important for Giving Tuesday or other giving days. You can create and run an online campaign to support an offline appeal or an event.

Campaign 98

Campaign Online Fundraising Social Media 98

NetWits

JUNE 24, 2011

At these times I can really relate to direct mail specialists, who’ve dealt with their channel being out of vogue for a decade. So I’ve been extremely gratified to see the buzz surrounding Blackbaud’s 2011 donor Centrics Internet and Multichannel Giving Benchmark Report. The report, which covers 15.6 million donors and more than $1.16

Offline 153

Offline Channel Fundraising Mail 153

NetWits

FEBRUARY 27, 2012

The #1 Reason to Start a Recurring Giving Program. What’s the #1 Reason you need a recurring giving program, you ask? Online fundraising research suggests that if you move an online acquired donor to on offline channel (i.e. Which leads me to the number one reason you need a recurring giving program.

Examples 168

Examples Program Los Angeles Giving 168

Neon CRM

JUNE 23, 2023

Donors don’t just give money on GivingTuesday. The short timeframe and donors’ motivation to give means it’s a perfect time to experiment with new tools or tactics. GivingTuesday Inspires People to Be More Giving 84% of those aware of GivingTuesday report that the movement inspired them to give more.

Statistics 98

Statistics Fundraising United States Global 98

Bloomerang

JULY 26, 2021

Are there multiple giving options, including recurring and suggested amounts? Is it easy to see how to give offline? Keep in mind that a digital-first strategy doesn’t mean you give up on personal touches. Online giving is the fastest growing giving channel per research by M+R. A phone call?

Strategy 142

Strategy Online Fundraising Plugin 142

Saleforce Nonprofit

APRIL 6, 2022

Individual giving demonstrated resilience and growth. Through CRM platforms , data provided a means to channel donor generosity, drive journeys, and manage the influx of donations to empower scale and growth of nonprofit income. The pandemic changed how nonprofits fundraised from various income streams and channels they deployed.

Change 75

Change Marketing Fundraising Stream 75

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

Note From Beth: I’m a huge fan of Giving Days because they raise the awareness, engagement, and donations to nonprofits and being generous. Last week, we watched as a national day of giving and awareness campaign for “Giving Tuesday” unfold and spur spikes in donations.

Giving 104

Giving Minnesota Social Media Offline 104

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2014

GiveMN launched its “Give to the Max Day” over 6 years ago. It was one of the first 24-hour day of giving that rallies and inspires to donate to charities. I have been tracking this giving day since its first Giving Day back in 2009 and every year do a debrief post or interview.

Minnesota 131

Minnesota Donation Giving Adwords 131

Care2

JUNE 15, 2011

Unless you’ve been living under a rock, you’ve heard that multichannel fundraising, i.e. enabling your donors to give via postal mail, your website, telemarketing, social media, etc. But what if you don’t have the budget or staff to focus on eight (or eighteen) different giving channels? So what and who cares?

Channel 58

Channel Fundraising Blackbaud Advocacy 58

NetWits

JUNE 23, 2011

1) A multi-channel approach to engagement. Multi-Channel Engagement. This gives staff an easy-to-use reference guide and reduces inconsistencies. The majority of gifts are still received offline and with an integrated approach the average donor value is shown to be higher. Incentives: Give a little to get a lot.

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Campaign Fundraising Maryland Channel 253

Kindful

JUNE 15, 2021

Although many nonprofits still report receiving more donations offline than online, online fundraising is too valuable to ignore. If your organization is interested in beginning the process of collecting donations online, keep reading to see our advice for navigating the technical world of online giving. Online fundraising channels.

Online 80

Online Donation Fundraising Mail 80

Bloomerang

AUGUST 7, 2023

Let’s stop giving gifts, and donors, these outdated labels. If they made an offline gift, mail a personalized thank you letter within 48 hours. Habitual Habitual donors are those who give at the same time and in the same amount every time. Too often we label habitual donors as “loyal,” giving us an excuse not to do too much.

Gift 70

Gift Donor Time Mail 70

Neon CRM

NOVEMBER 15, 2023

It enables: Offline relationship building with donors and the community Creative materials that leave a lasting impression on donors Highly targeted and personalized messaging (when done well—more on that below!) Don’t Give Into Stereotypes It may be tempting to make assumptions about who will respond to direct mail campaigns and who won’t.

Mail 52

Mail Campaign Donor Tips 52

Amy Sample Ward

FEBRUARY 29, 2012

In the most basic sense, online organizing gives figurative legs to impact and reach. We should approach offline action as one of many channels available to us to reach our mission. Many organizations and groups currently consider multi-channel approaches for a message to include email, website, social media, and blogs.

Community 179

Community Organization Online Netsquared 179

Neon CRM

NOVEMBER 29, 2023

GivingTuesday is an opportunity for people to give back to their communities by donating money, volunteering their time, or advocating for causes that they believe in. Who Is Giving? When Do Donors Give? GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday.

Lesson 52

Lesson North America New York Kentucky 52

Care2

JANUARY 24, 2013

Say good bye to "online fundraising" and "offline fundraising," there is only fundraising. Direct mail donors give more if they are hearing from you via email and social networks. Monthly Donors, Social Media, and Cross-Channel Integration: Critical Tactics to Boost Your Fundraising in 2013 -- Tuesday, January 29th at 2:00PM ET.

Channel 66

Channel Social Media Integration Wyoming 66

Connection Cafe

APRIL 14, 2017

If you’re like most nonprofits and charitable organizations you’re seeing growth in online giving. How fast is your online giving growing? The latest figures from the Blackbaud Index for Canadian giving and U.S. The latest figures from the Blackbaud Index for Canadian giving and U.S. Maybe 25% or more?

Online 41

Online Giving Mail Channel 41

Nonprofits Source

APRIL 15, 2024

This type of social fundraising taps your most loyal supporters and turns them into avid fundraisers for your cause, giving your nonprofit more time to focus on running its event. Use direct mail, email, social media, and other channels to reach and engage donors. Peer-to-peer engagement. Printed collateral. Create and share surveys.

Marketing 52

Marketing Fundraising Tips Registration 52

Qgiv

MARCH 25, 2024

Promote your event Implementing multi-channel event marketing tactics for your nonprofit benefit concert is the key to a successful event. You can also market your concert offline as well. Additional resources Building Sustainable Revenue With Fundraising Events – Key Takeaways from Qgiv’s Sustainable Giving Report.

Hosting 52

Hosting Benefit Music Registration 52

Connection Cafe

AUGUST 1, 2013

While beautiful charity galas and creative offline campaigns still gather support for nonprofits’ causes, they slowly slip away from donors’ focus. Being able to give with a minimum of effort and enabling donations with just a few mouse clicks or taps on a smart device has changed the way we want to act.

Offline 38

Offline Support Online Donor 38

Saleforce Nonprofit

AUGUST 31, 2022

But, a digital-first mindset means much more than staying on top of the latest online giving tools. In this blog, I’m going to bust some common myths about major giving to show how a digital-first mindset can benefit even the most analog of fundraising practices. Giving fundraisers a new tool is often met with desperate sighs.

Gift 69

Gift Strategy Amazon Digital 69

CauseVox

AUGUST 10, 2021

Let’s break down the elements of a great fundraising event invitation and show it in practice with some top examples: Use A Multi Channel Approach. The most effective way to increase the number of touches you have is to share your invitation in a wide variety of channels , both online and offline.

Examples 97

Examples Create Fundraising Cancer 97

Neon CRM

OCTOBER 31, 2023

Knowing what channels to use—like whether you need to email donors versus posting on Facebook—is one thing. Ask for details you might be able to use later, like demographic information, how they first learned about you, why they decided to give, and how they want to communicate with you in the future. Asking about donor motivations.

Donor 98

Donor Strategy Nonprofit Phone 98

Amy Sample Ward

SEPTEMBER 18, 2012

The responses lean towards a reality in which our online presence is just as diverse as our offline personalities – people are connecting with a mix of others on difference platforms. Don’t be shy: Ask for a recommendation, and give one to someone else! You don’t have to mix your channels! Choose your own path!

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Professional Personal Linkedin Profile 185