Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

I’m honored to be part of the Schusterman Philanthropic Network and Jim Joseph Foundation for #NetTalks , a free, five-part webinar series for Jewish professionals who want to tap into the power and potential of alumni networks. The description: Using Social Media to Engage and Inspire Your Alumni Network.

Social Media 108

Social Media Network Media Free 108

Nonprofit Tech for Good

DECEMBER 20, 2010

Finally, we are beginning to measure how many volunteer applications come by way of our social media channels as well as using marketing sites like Klout to measure our influence online. If you are a smaller organization, have a few people work together to keep the channels updated and have fun with it.

Social Media 189

Social Media Foundation Examples Media 189

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

This post covers the benefits and provides some ways to effectively cultivate thought leadership through social channels. Your CEO (and all employees for that matter) will be tapping in their professional networks. But in today’s world, those boundaries are pretty blurred. However, it doesn’t mean it has to be all bad.

Social Media 134

Social Media Leadership Media Social 134

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

We have designed and been delivering “ Friending the Finish Line ” with the goals of having organizations create an integrated social media strategy into their overall communications plan and as a way to accelerate the progress of their children’s health care advocacy work and create a peer networked learning community.

Social Media 97

Social Media Training Train Network 97

Qgiv

MARCH 25, 2024

Examples of benefit concerts Some major examples of successful benefit concerts include Live Aid , Tibet House US’s Annual Benefit concerts , and One Love Manchester. While these are examples of some of the most famous benefit concerts, your concert doesn’t need to be historic to have a large influence on your cause.

Hosting 52

Hosting Benefit Music Registration 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2010

This post shares a few observations about Networked Nonprofits. I’ll be on the Twitter back channel following the #netnon hashtag from the Independent Sector Conference in Atlanta.). (I’ll I’ll be on the Twitter back channel following the #netnon hashtag from the Independent Sector Conference in Atlanta.).

Boston 95

Boston Network Story Nonprofit 95

Amy Sample Ward

SEPTEMBER 18, 2012

The responses lean towards a reality in which our online presence is just as diverse as our offline personalities – people are connecting with a mix of others on difference platforms. And it is the Web because we are connected and networked across and around the world. You don’t have to mix your channels!

Professional 185

Professional Personal Linkedin Profile 185

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

A few days ago, I asked for some stories " What is the value of listening through social media channels for your organization? " I wanted to see examples from nonprofit organizations engaged in listening and conversation and the value it has to their missions, programs, or marketing efforts. And you shared them!

ROI 91

ROI Examples Results Social Media 91

NTEN

MAY 5, 2011

By Katya Andresen, COO, Network for Good When we think about giving online, we tend to focus on the latest new bell, whistle or widget for fundraising. Just as the strength of the donor-charity relationship heavily influences offline giving, the online giving experience has a significant impact on donor loyalty, retention, and gift levels.

Relationship 89

Relationship Studies Network Online 89

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

I presented a master class on The Networked Nonprofit as pre-conference session, a mini-workshop on the Happy Healthy Nonprofit , and a plenary session on engaging donors moderated by Macelo Jambeiro, a talented digital strategist that works for an agency called Alder & Lang and previously with Change.org. A multi-screen world.

Learning 86

Learning Donor Online Fundraising 86

Connection Cafe

AUGUST 1, 2013

While beautiful charity galas and creative offline campaigns still gather support for nonprofits’ causes, they slowly slip away from donors’ focus. When adapting your strategy to online you may want to try multiple channels and approaches, although you will encounter metrics which may not be so promising.

Offline 38

Offline Support Online Donor 38

Neon CRM

OCTOBER 31, 2023

The factors determining how engaged a donor is will vary from organization to organization, but engaged donors are typically the ones most responsive to your messages, most likely to attend events, the first to volunteer, and proud to share your mission within their networks. But that doesn’t mean analog channels aren’t valuable!

Donor 98

Donor Strategy Nonprofit Phone 98

NetWits

MAY 19, 2011

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc). Saying Thanks.

Raise 208

Raise Relationship Tips Fundraising 208

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2011

The discussion about the recent changes on Facebook has focused mostly around what it means for individuals, particularly the tension between openness and privacy. Many people are wondering what it means for nonprofit brands using Facebook as one of their marketing channels. And, that is how they measure success.

Facebook 135

Facebook Results Change Organization 135

Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

If you have been following me on Twitter, Facebook, this blog or other social media channels, you know that my father passed away several weeks ago. This post summarizes the results and a few insights about social media fundraising and network strategies as a way to share back what I learned and to help bring some closure.

Social Media 129

Social Media Online Learning Fundraising 129

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

The e-book is written by Jamie McDonald , the Chief Giving Officer of Network for Good and the Founder of GiveCorps. The guide offers a few examples, and a reminder that you don’t have to use them all: Dollars to be raised. ” All good nonprofit strategists know that you have to begin with setting measurable goals.

Guide 108

Guide Giving Free Remix 108

CauseVox

JUNE 9, 2021

Encourage your networks to set up personal fundraising pages through CauseVox and fundraise for your nonprofit. Encourage your networks to set up personal fundraising pages and fundraise for your nonprofit. You can promote a match through all your frequent channels of communication whether it be social media, email, or a newsletter.

Ideas 98

Ideas Online Fundraising Charity 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

I used David Hood as an example. Take for example the SFSPCA Facebook Page, a stellar example of engaging fans that David discovered for me. The presentation takes the audience through my Principles for Effective Social Media with examples from the audience and others. Examples: Wildlife Direct and Brooklyn Museum.

Social Media 115

Social Media Media Social San Jose 115

Amy Sample Ward

SEPTEMBER 15, 2009

We Are Media is a terrific resource for anyone looking for tips, examples, case studies and information on using social media in a nonprofit organization. I’m bummed that I cannot participate this time around (will be traveling with my family, enjoying some offline adventures) but am already looking forward to the next opportunity!

NTEN 105

NTEN Media eLearning Case Study 105

NTEN

JANUARY 4, 2011

Katya Andresen, COO, Network for Good If you love data, you’re in for a treat. Network for Good and TrueSense Marketing recently went mining through $381 million in donations through our platform. First, the data set for this study is limited to donations powered by the Network for Good platform. We looked at: 3.6

Studies 95

Studies Donor Online Giving 95

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

Don’t take my word for, see Pew Internet’s recent Networked and Hyperconnected study ). Being able to have your stakeholders engage with you – through social channels or otherwise, is what can help you win their hearts and minds, and eventually their donations. That’s the secret!

Measure 98

Measure NTEN Social Media Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2009

Peer discussion on use of online tools for collaboration for bounded networks, exploring some of the concepts in Digital Habits (each participant got a copy). I also lead a workshop on social media strategy for communications professionals who work with networks, nonprofits, and foundations. Offline/Online Interaction.

Public 94

Public Learning Conference Social 94

Connection Cafe

AUGUST 3, 2020

When Knowledge Network looked at their website from a supporter experience perspective, instead of a user experience perspective, they increased fundraising, built bridges between internal teams, and brought consistency to marketing messages. For example, a fall in renewal rates or average gift size. Real-World Results.

Results 41

Results Donor Map Case Study 41

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

And over the years, many other communities and states have copied the idea – for example Georgia Gives Back Day. These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area.

Giving 104

Giving Minnesota Social Media Offline 104

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 12, 2008

Social Networking and Web Tools for Chicago Nonprofits. now hear from homegrown social networks and what they have to offer local nonprofits. The majority of the room had experience in social networking sites and tools, both personally and for their organization. they have a YouTube Channel. How can we best support you?

Chicago 50

Chicago Social Network Network Tools 50

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

Channel 59

Channel Marketing Fundraising Nonprofit 59

Get Fully Funded

OCTOBER 21, 2021

Online fundraising allows your nonprofit to earn donations from a wide audience, growing your network and raising more for your cause. This process can become confusing, so keep in mind that your nonprofit doesn’t need to navigate these legal channels alone. For example, the IRS has special rules just for bingo fundraisers.

Course 64

Course Online Fundraising Law 64

Amy Sample Ward

FEBRUARY 19, 2011

If web users knew of someone else who needed help, 44 percent would ask other people in their social network to contact authorities, 35 percent would post a request for help directly on a response agency’s Facebook page and 28 percent would send a direct Twitter message to responders. Direct Content. Indirect Content. Why Social Media?

Disaster 206

Disaster Social Media Haiti Media 206

Care2

OCTOBER 28, 2010

16 “Mobilizing your social network&# panel with this all-star lineup: Andres Glusman of Meetup.com , Justin Perkins of Care2 , George Weiner of DoSomething and Giselle Diaz Campagna of Free Speech TV. See Meetup Everywhere on Tumblr for best practices and examples. Such is the case with the Oct. A Mashable meetup in Greece.

Mobile 52

Mobile Greece Support Social Network 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions. In this example of using grassroots organizing to influence grass tops debates, how do we measure it?

Twitter 95

Twitter Google Facebook Broadcast 95

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

I incorporated examples from people in the room and then asked them talk about it. As the facilitator, you have design questions so they illicit stories. Northwest Harvest Food Bank used its social media channels to mobilize supporters to give food donations that ended up breaking a Guinness Book of World Records.

Knowledge 97

Knowledge Seattle Social Media Measure 97

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

I spent sometime reviewing what Planned Parenthood was doing on social networks as well as their online presence - so it was good to get the inside story. Activists are sharing their personal stories in their own words, images, and videos across social networks with little prodding from the organization. Sometimes before they ask.

Story 90

Story Platform Build Organization 90

Connection Cafe

AUGUST 13, 2012

A little trickier, but doable, is calculating your most engaged supporters' social media reach: if they repost your post, how big is their network? But there is a different kind of reach that is much harder to calculate: the word of mouth/human network reach. If they share your video? Retweet you? Metrics, metrics, metrics.

Facebook 51

Facebook Ratio Influence Social Media 51

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2010

Second, we looked at the problems that the market currently faces, lack of scale, lack of languages, lack of content, lack of reach and expensive distribution channels. Example of Partham Books on mobile phones. Channels used: Twitter, Skype, Blog. Channels used : Scribd, Blog, Flickr. Channels used: Blog, Twitter.

India 99

India Strategy Skype Remix 99

Tech Soup

MARCH 12, 2015

One finalist's pitch was: "We have buy-in from the community, we have rich networks on the ground, and we are building on pre-existing technologies." For example, in post-earthquake Haiti, Dd trained and empowered local women to track and document incidents of gender-based violence. Gaining Trust with Local Partners.

Digital 36

Digital Community Haiti Netsquared 36

NonProfit Hub

OCTOBER 16, 2015

Beth is an internationally recognized trainer who has developed and implemented effective sector capacity building programs that help organizations integrate social media, network building and relationship marketing best practices. Tips for Engaging Gen Z on Social and Mobile Channels. Be Prepared to Be Blown Away by Gen Z.

Social 28

Social Nigeria Student Cancer 28

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Feeding America is the nation’s leading hunger organization with a network of over 200 food banks serving 37 million Americans struggling with hunger. “ For example, during Hunger Action Month in September, Feeding America created a tab on their Facebook page where people could share a different action every day.

Feeds 102

Feeds Social Media Measure Summary 102