Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters.

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Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. You can even use outbound messages to solicit donations from your supporters. Now, text messaging is ingrained into our everyday lives.

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Nonprofit Tech for Good

NOVEMBER 22, 2021

In the frenzy of exciting discounts and hot new product trends, it can be a challenge for nonprofits with online shops to compete with big brands and e-commerce giants that have significantly larger marketing and advertising budgets. Does the purchase support a Black-owned or LGBTQIA+-owned business?

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Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits. Even though billions of dollars have been raised online since 1999, it’s surprising how many nonprofits make the donation process more complicated than it should be.

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Nonprofit Tech for Good

DECEMBER 11, 2020

Related Webinar: Online Fundraising Compliance: How to Stay Compliant While Building Trust and Increasing Giving. 2020 has made it clear that online fundraising is here to stay. Online fundraising makes it simpler for your donors to give, and easier for them to make recurring donations to support your mission.

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Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. Just like anything else, you need a plan for fundraising online. With so many tools available, it’s easy enough to start an online fundraiser. Define your needs.

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The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach.

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Top Nonprofits

MARCH 4, 2021

As soon as people go online, whether it’s on their phones or computers, they are instantly bombarded with organizations and companies vying for their attention. A tried and true method of increasing marketing efforts is to use a multi-channel approach. Why Your Nonprofit Website Plays a Critical Role.

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Nonprofit Tech for Good

MARCH 21, 2019

That’s why when nonprofits encourage the act of social fundraising, they not only empower supporters to share their love of the cause, but they also leverage their vast personal networks to grow in so many ways. Social fundraising is when people (supporters, donors, evangelists, fundraisers, etc.)

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Candid

DECEMBER 12, 2022

Let’s say you’ve been tasked with researching potential nonprofits to partner with on an upcoming funding initiative by doing some online research, using Google, Candid’s nonprofit profiles , or the like. What are your audience’s key motivations for supporting your nonprofit, or nonprofits, like yours? Explain your process.

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Nonprofit Tech for Good

JANUARY 17, 2020

Register for a free webinar on April 7: Charitable Online Solicitation: Is Your Nonprofit Compliant? It’s 2020, a new decade has arrived and online fundraising is here to stay. Online fundraising makes it simpler for your donors to give, and easier for them to make recurring donations to support your mission.

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Bloomerang

APRIL 6, 2021

Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised. What is multi-channel fundraising?

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DNL OmniMedia

DECEMBER 15, 2020

Social media, digital advertisements, websites, and email have improved nonprofit audience outreach and fundraising. In this guide, we’re going to focus on one of those outlets in particular: email. We know that simply sending an email isn’t enough, especially if you want to see the full value that technology can provide.

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Nonprofits Source

OCTOBER 25, 2023

In this guide, we’ll explore three ways your organization’s marketing efforts can be supported by its constituent relationship management (CRM) software. Along with the need to grow your audience, you also need to ensure each supporter feels individually connected to your nonprofit. Text, email, direct mail? Test your content.

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EveryAction

JANUARY 13, 2023

We’re proud to support our customers in their accomplishments throughout the last week of the year-end fundraising season —here’s a first look at just three of their achievements during that time! Over 1,000 participating customer organizations received over half a million online donations. Nearly 318 million emails(!)

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Volunteer Hub

JANUARY 2, 2022

Is your organization struggling with online volunteer recruitment? If your organization is dealing with these challenges moving into 2022, recruiting volunteers can help provide much-needed support for your organization’s initiatives, and be a valuable resource towards your mission. Community events (online). 2022 is here!

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Bloomerang

JULY 26, 2021

This online appeals post is part two in a six-part series. Mastering online appeals, user experience and messaging. Master online appeals, user experience and messaging. Is it easy to share your website and other links via social media or email? . Is there a compelling visual that reinforces the case for support?

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Saleforce Nonprofit

FEBRUARY 11, 2022

This just in: online fundraising is on the rise! So what is online fundraising, exactly? Online fundraising is simply a way for nonprofit organizations to raise money online, rather than the more traditional in-person fundraising route. Make Online Donations Easy.

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Qgiv

FEBRUARY 20, 2022

If you’re looking for a cost-effective and efficient way to ask for donations from your donors and prospects, look no further than a fundraising email! After all, email does have the highest return on investment of any marketing channel. With email, you can send numerous donation asks out with the click of a button.

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Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? How to use email marketing efficiently.

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sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. So, the real question is: what will online fundraising look like moving forward? There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4%

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Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. It’s time to shift gears and give email the attention it truly deserves. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! The numbers don’t lie!

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Nonprofit Tech for Good

MAY 16, 2024

These messages deeply connect with supporters. It encourages donors to keep supporting its work long-term. It suggests the best channels to ask for donations. These include online donations, event attendance, and interactions. They reach them through the best channels. They can use it to send personalized messages.

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sgEngage

OCTOBER 14, 2022

Consider looking beyond email marketing to social media to establish what kind of content your audience responds to by testing different types of content and using the results to inform email marketing and strategy. Personas are data-driven but fictionalized representations of your supporters.

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Kindful

JUNE 15, 2021

Although many nonprofits still report receiving more donations offline than online, online fundraising is too valuable to ignore. The easier you can make it for your supporters to donate to your cause, the better, and many of them will be looking to do that via their computers and phones. Online fundraising channels.

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Nonprofits Source

MARCH 27, 2023

For nonprofits, building a strong online presence is a key part of effectively raising mission-critical funds and activating community support. Online marketing is not only cost-effective, but it expands your organization’s reach beyond traditional mailed invitations and posted flyers. Use golf tournament management software.

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Pamela Grow

NOVEMBER 13, 2023

An easy donation process makes these prospects more willing to give, and the simplest way for people to donate is through online giving. Optimize Your Donation Page According to Snowball’s auction software guide , a streamlined and user-friendly payment process can leave supporters looking forward to your next event.

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Nonprofit Tech for Good

AUGUST 29, 2022

million volunteers are currently needed to support nonprofits (VolunteerMatch). Most nonprofits use marketing tactics to recruit, like emails, social media posts, blog posts, and web pages. Once you have a core group of volunteers, word-of-mouth can be one of your best channels for finding new volunteers. More than 10.4

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sgEngage

NOVEMBER 17, 2022

You can find tons of family-friendly fundraiser ideas online, including these fun, easy ones: Movie nights. You’ll encourage kids to be more active while getting their parents to support your organization. Of your nonprofit’s marketing channels, you can most easily leverage three of them for parents: Your website.

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Nonprofit Tech for Good

FEBRUARY 12, 2021

Every year it becomes more and more crucial for nonprofits to invest in online fundraising programs. According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. That way people are able to support the causes they care about, no matter what.

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Nonprofit Tech for Good

APRIL 21, 2022

That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. When supporters see that their generosity truly matters, they’re much more likely to give again, give more, and publicize the cause. Whether with an email or a text message (or even a phone call!), 5) Give numbers.

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Achieve

APRIL 28, 2022

192 minutes per day online. . A simple email with a direct call to action will no longer cut it. . In this guide, you’ll find seven tips for cutting through the noise and engaging these online users to donate to your nonprofit. Keep track of your online donors. . Ask supporters open-ended questions.

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Get Fully Funded

JUNE 16, 2022

For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. With all of the new, innovative fundraising tools available online, the price of your campaigns may go up, making it challenging to actually get a return at all. Segment your supporters based on where they are in the donor journey.

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Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Peer-to-peer fundraising is a great way to engage your existing supporters and get them to fundraise on your behalf. Want to go the extra mile?

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M+R

APRIL 24, 2024

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%. Play along while we explore the key findings today at 1:00 ET.

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Nonprofits Source

APRIL 3, 2024

Marketing is all about meeting your target audience where they are, meaning there’s no better place to launch your marketing efforts than online. As for choosing new recruitment channels, start with the ones your target audience prefers. Does your union offer member-facing software that simplifies dues payments? Collaborate creatively.

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Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. Now you want to know, is it appropriate to ask your supporters to take further action? 2) Encourage to Volunteer.

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