Whole Whale

MARCH 30, 2023

Channels for engagement : Knowing which channels your donors use to engage with your non-profit, such as attending events, volunteering, or sharing content on social media, can help you develop engagement strategies that resonate with them. You can gather this information from your donor database, surveys, and other sources.

Donor 52

Donor Build Demographics New York City 52

Volunteer Hub

JANUARY 2, 2022

Social media channels (such as Facebook, Twitter, LinkedIn, Instagram). Before investing too much time and money in various recruitment channels, your organization needs to have an online volunteer registration process. Here is some information about automating your volunteer database. Word-of-mouth marketing. Email campaigns.

Technique 121

Technique Volunteer Online Social Media 121

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

Mail 75

Mail Integration Digital Strategy 75

sgEngage

SEPTEMBER 28, 2021

Are there 2020 trends that we will continue to see in 2022? This trend is unlikely to change. Let’s translate these trends into tactics. Take your online fundraising beyond email by leveraging other channels like texting, digital ads, and DRTV (direct response TV). Hopefully we will never repeat 2020.

Online 92

Online Fundraising Benchmark Adwords 92

NTEN

JANUARY 5, 2012

NTEN member and nonprofit communications expert Kivi Leroux Miller just released the 2012 Nonprofit Communications Trends Report , based on a survey of over 1200 participants at the end of 2011. Moreso than donation databases, nonprofits value websites and email marketing as parts of their core organizational data infrastructure.

Communication 80

Communication Trend Report NTEN 80

Greater Giving

JULY 18, 2023

Communication preferences: Know which channels donors prefer being contacted on. As explained in NPOInfo’s data append services guide , appending is the process of filling any gaps in your database. It involves comparing your CRM’s data with information from an external, more comprehensive database of publicly available information.

Data 98

Data Donor History Demographics 98

DNL OmniMedia

MARCH 13, 2023

Your database can also help you record key details about donors such as their communication preferences, helping to strengthen donor relationships, increase retention, and attract new donors. To get the most out of your donor or client data, it’s essential to organize, manage, and maintain a clean, accurate database.

Data 52

Data Management Database Software 52

sgEngage

OCTOBER 17, 2023

To take advantage of these powerful giving trends, preparation is key to ensure your organization secures meaningful results when competing with organizations across cause areas that are making a similar appeal. Accuracy should be a starting point to ensure your request for support punches through the noise.

Fundraising 101

Fundraising Donor Celebrate Chicago 101

sgEngage

NOVEMBER 14, 2023

Understand individual patient health within the context of population health trends. It can be tempting to update these databases separately as your staffing, systems, and operational processes evolve. Impactful multi-channel marketing. Use analytics tools to surface new patient insights.

Integration 77

Integration Data Nonprofit Platform 77

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. According to Double the Donation’s list of prospect research software , this process uses tools like your donor database to identify potential donors who have the financial ability and personal interest to support your nonprofit. . Channel preference (social media vs. email). Neglecting site design.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Bloomerang

MAY 31, 2022

Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Plus, you can identify trends or patterns that illustrate where you’re most successful and where there’s room for improvement.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

Cloud 4 Good

SEPTEMBER 8, 2021

But it also has key limits when it comes to parsing large volumes of data, analyzing trends over time, or supporting complex queries across multiple entities and engagement points. A data warehouse is a structured database that supports reporting, segmenting, and analytics needs. Cross Channel Analytics.

Roles 112

Roles Data Strategy Technology 112

3rd Sector Labs

JULY 22, 2014

Start with contact databases, donor management systems, and CRMs. Next, email marketing and multi-channel marketing systems. All that, and we aren’t touching on the implications of accounting, systems integrations, data warehousing, ad hoc databases, and search. More fundraising software = more data headaches.

Software 161

Software Data Fundraising Database 161

Achieve

JUNE 1, 2023

Analyze your online giving trends and engagement metrics. Using your donor database, you can conduct wealth screening to identify donors that have greater giving potential. Analyze your online giving trends and engagement metrics. Review your donor demographics. How much online donors tend to give.

Donation 52

Donation Donor Giving Demographics 52

Nonprofit Tech for Good

APRIL 2, 2023

This information can then be given to your donors and used on your marketing channels. In simpler terms, predictive analytics shows you valuable information about your donor database and analyzes large volumes of data points to give you actionable takeaways.

Tools 361

Tools Fundraising Analytics Analysis 361

sgEngage

APRIL 10, 2023

Or, you may notice your donor base is trending toward a certain demographic, such as younger donors. To expand your audience, consider how you can take a multi-channel marketing approach. Certain prospects may have work-related or familial connections with other individuals in your database. Professional or personal connections.

Demographics 72

Demographics Retention Donor Research 72

Nonprofit Tech for Good

JUNE 23, 2020

Also, data from the 2020 Global Trends in Giving Report reveals that 45% of online donors worldwide are enrolled in a monthly giving program. According to the Global Trends in Giving Report , 33% of donors worldwide give tribute gifts. Launching a tribute giving program is worth the investment of your time.

Practice 339

Practice Online Fundraising Nonprofit 339

Bloomerang

DECEMBER 19, 2023

There are many reasons why opting for a free fundraising solution could be tempting to your nonprofit: You might be curious about the impact that paid donor database solutions can have on your nonprofit. Often, they had to pay a consultant to help them set up their database and teach them how to use it.

Software 86

Software Free Tools Adobe 86

Tech Soup

DECEMBER 20, 2016

Each year, Kivi Leroux Miller of Nonprofit Marketing Guide publishes a survey and a Nonprofit Communications Trends Report. The six primary communications channels used by nonprofits are websites, email, traditional social media (Facebook, Twitter, LinkedIn), in-person events, print marketing, and media relations/PR. Communications.

Communication 36

Communication Tech Trend Fundraising 36

DNL OmniMedia

MAY 25, 2022

The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals. For example, you can understand what impact, if any, a new communication channel had on fundraising outcomes. Overview of Nonprofit Data Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A collection of economic and media trends and stats. Partnered with Network for Good, if your nonprofit is already in the NFG database, then you have a profile on HelpAttack! What The Trend :: whatthetrend.com.

Fun 277

Fun Resource Audio Stats 277

Nonprofit Tech for Good

APRIL 18, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A collection of economic and media trends and stats. An online database of third-party social media apps and software, there are thousands of free tools listed in categories ranging from photos and videos to music and games.

Fun 236

Fun Resource Stats Wikipedia 236

Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Plus, it’s a great way to drive traffic to your site when you share it across other channels. Drive traffic through other channels.

Audience 98

Audience Marketing Nonprofit Search 98

Bloomerang

NOVEMBER 10, 2023

When you start searching your donor database for potential major donors, you’ll want to look at the three C’s of major prospects: the depth of their connection to your nonprofit, the concern they have demonstrated for your mission, and their capacity to give. Look at each supporter’s giving history and identify trends.

Gift 99

Gift Raise Guide Relationship 99

Volunteer Hub

SEPTEMBER 14, 2021

Keeping a database of volunteers engaged is critical for the health of a nonprofits volunteer program, now and in the future. Current trends suggest that most organizations recruiting virtual volunteers are using them to fill skill-based pro bono roles, with an estimated value of $195.00/per Communication with Volunteer Constituents.

Volunteer 71

Volunteer Tips Virtual Registration 71

Pamela Grow

OCTOBER 30, 2023

To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. having your marketing team launch a new campaign and explore a different communication channel). Next, specify exactly how you will achieve the goal (e.g.,

Analytics 52

Analytics Data Giving Metrics 52

Neon CRM

OCTOBER 6, 2023

And if your event page is synced with your CRM, all the information from attendees should flow right into your database. Analyze data to identify trends, target event page improvements and marketing efforts, and make informed decisions that optimize ticket sales strategies.

Tips 52

Tips Fundraising Local Channel 52

sgEngage

MAY 27, 2021

Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area. Use your nonprofit database to identify donors with characteristics such as: Strong existing relationship with your nonprofit. Professional or personal connections.

Giving 119

Giving Retention Metrics Demographics 119

Double the Donation

AUGUST 21, 2021

Analyze your data – Take time to gather, analyze and use data from your past peer-to-peer campaigns or events to uncover trends and find new opportunities to improve your recruiting efforts. All of these channels can be used to announce your campaign and recruit participants. Motivate your participants to raise more.

Results 87

Results Fundraising Software Raise 87

Top Nonprofits

OCTOBER 18, 2021

Rather than moving Facebook supporters to a different channel, the goal is to grow relationships with them from within the platform itself. This trend first emerged in 2015, starting with general fundraisers and later, Facebook Birthday Fundraisers. Facebook Messenger as an Acquisition Channel. Let’s dive in.

Social Media 52

Social Media Media Fundraising Change 52

Connection Cafe

AUGUST 7, 2017

By understanding sector trends, database insights, how to build an effective year end giving campaign, and remembering to share gratitude, you’ll arrive at the end of the year ready to engage your donors and support your mission in a big way. End of Year Giving Trends and Opportunities. Preparing your database.

Campaign 38

Campaign Resource Giving Database 38

Qgiv

JANUARY 24, 2024

A successful fundraising strategy uses a multi-channel approach to spread awareness of your mission, announce important event dates, and reach wider audiences. There are countless resources on the internet that can help you stay up to date on the latest fundraising trends as well. Assess your strengths and resources.

Practice 52

Practice Strategy Guide Fundraising 52

NetWits

DECEMBER 2, 2010

We are breaking the audience and database into manageable groups for the purpose of communicating with them. Your database system should allow you to build a profile for your top segments. Past behavior is the best metric or predictor for future actions and behavior, so you should be tracking this in your database system of choice.

email 149

email Marketing Mail Metrics 149

Allegiance Group

JUNE 7, 2023

Another fundraising trend that nonprofits need to keep an eye on is the steady decrease in small and medium gifts over the last decade. Create a donor database. Building a comprehensive donor database offers clear insight into donor relationships. What are the most effective communication channels for soliciting donations?

Donation 52

Donation Practice Fundraising Gift 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

The art part includes all the ways nonprofits and schools can engage and connect with alumni of their programs through social channels. It is also important to be mindful of how different generations use online social networking and the trends. CTA matched to the right channel or combination of channels.

Social Media 108

Social Media Network Media Free 108

Nonprofit Tech for Good

AUGUST 16, 2019

Resources Deluxe – their blog, ebooks, help docs, and design trends are seriously useful and well designed resources that any nonprofit marketing team should check out. . Auto Backups and Updates – your site’s database, files, and data are automatically saved every night and super easy to restore your site if something goes wrong.

WordPress 247

WordPress Hosting Websites Web 247

Tech Soup

DECEMBER 4, 2014

We're reflecting a larger trend in business, government, and IT to pay more attention to the plumes of information our websites, databases, PCs, and mobile devices are generating. At the same time, there is a trend among funders to be more data-driven in their quest for more evidence-based giving. Event registrations.

Data 67

Data Hunger Evaluation Analytics 67