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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Be deliberate as you start to dig into the data you need. In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional. Does it fluctuate?

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Integration: The Ultimate Solution for Nonprofit Data Silos

sgEngage

Many nonprofits struggle to maximize their data usage. In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. So, how do healthcare organizations overcome these data silos?

professionals

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Why your association needs to adopt a data governance policy

Nimble AMS

Does your association have a data governance policy? In our data-driven world, governance is crucial in maintaining the integrity, accuracy, and security of your organization’s data. Continue reading to learn how your association can adopt its own data governance policy and become a more data-driven organization.

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Salesforce data cleansing: how to ensure data quality for your organization

fusionSpan

Data quality is essential for organizations and membership associations. When you want to engage your members with personalized content and communications, or know who to target for renewals and offers, you need clean Salesforce data to make it happen. What is Salesforce data cleansing?

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Navigating Nonprofit Data Warehouses: A Comprehensive Guide

DNL OmniMedia

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. We’ll cover: What is a Nonprofit Data Warehouse?

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How to craft a data-driven social media strategy for your nonprofit 

Candid

The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). As you define your goal(s), also think about how to measure it. Create an engaged online community: success is measured by an increase in engagement, particularly comments and re-shares.

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Web Analytics Tools + Data Privacy: The Big Shift to GA4

Media Cause

Why are analytics + data so important for marketers? Data and analytics are the key to better understanding your marketing efforts. Tracking campaign performance with data analytics tools allows you to understand and refine your strategies, optimize your efforts, and maximize ad spend.