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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Develop a content calendar that outlines when and what type of content you’ll post. This enables you to trace the source of traffic and assess which social media channels are driving visitors to your website. Tools like Canva and Adobe Spark offer free templates and editing options to make this process easier.

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How to Monitor & Adjust Your Fundraising Development Plan Throughout the Year

CauseVox

As a nonprofit professional, you understand the importance of a well-crafted fundraising development plan. Revisiting Your Fundraising Development Plan It’s good to reevaluate and adjust your fundraising development plan at least once a year (mid-year), but it’s better to do it quarterly or even monthly. If so, excellent job!

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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Put together a master marketing calendar.

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How to Develop a Successful Nonprofit Fundraising Strategy

Bloomerang

It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. That’s why developing a strategic fundraising plan is necessary. Set goals that are achievable given your current capacity. Donor stewardship.

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Nonprofit Marketing: The Ultimate Guide

Qgiv

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

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If You Do Nothing Else, Use An Editorial Calendar and Measurement for Your Digital Strategy

Beth's Blog: How Nonprofits Can Use Social Media

One of the fun exercises I facilitated is a “Fishbowl” where a small group of participants go through the process of generating ideas for an editorial calendar based on their key goals and audience definition. Become Your Own Publishing Powerhouse with LightBox Collaborative’s 2014 Editorial Calendar guest post by Holly Minch.

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