Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Being overly cautious about sending email is detrimental to your digital marketing and fundraising strategy. Why the Open Data Project?

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email Marketing Data Digital 334

Neon CRM

AUGUST 24, 2023

This is where the increasing amount of nonprofit sector research reports can help. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. This article will dissect the different types of nonprofit sector reports you may come across in your own research.

Hype 52

Hype Research Marketing Benchmark 52

Bloomerang

AUGUST 29, 2022

Nonprofits of all sizes are now running successful digital advertising programs —because you can reap the benefits of digital advertising whether you have hundreds, thousands, or hundreds of thousands to invest. I have been running digital ads for nonprofits for a decade. Use benchmarks to set your budget.

Digital 118

Digital Program Tips Nonprofit 118

EveryAction

SEPTEMBER 2, 2022

In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms. The post Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging appeared first on EveryAction. Fundraising.

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Mobile Digital Fundraising Advocacy 130

M+R

AUGUST 14, 2023

Focused on audience and message research, M+R’s Gwen McGarry will moderate a panel featuring smart colleagues Nehal Mahmoud, Amanda Person, and Laurin Gonzalez as they share super interesting and useful findings from all kinds of usability, creative, survey, and focus group research over the last year or so!

Audience 52

Audience Research Free Test 52

Nonprofit Tech for Good

MARCH 31, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. InnovaSocial is a social impact consultancy based in Mexico specializing in strategic planning, digital communications and individual giving.

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Websites Stats Data NGO 363

Nonprofit Tech for Good

MARCH 2, 2021

The Open Data Project seeks to gain a better understanding of how NGOs, NPOs, and charities worldwide use technology for digital marketing and fundraising. Here are some simple suggestions: NGOs, NPOs, and charities can use the data to help craft their digital marketing and fundraising strategies. Why the Open Data Project?

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Project Open Data NGO 278

EveryAction

JULY 12, 2023

Digital ads For example, say you’re interested in buying a TV, or a really cool new toy for your children. You’d likely decide to visit websites to do some research, which means you probably now have some ads following you around. Here’s how to apply those same techniques to your nonprofit omni-channel fundraising at year-end.

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Channel Work Fundraising Movie 224

Nonprofit Tech for Good

APRIL 18, 2017

The arc of success for digital fundraising has just begun. Second, the popularity of social networking is steady and continues to spread globally, but messaging apps such as WhatsApp, LINE, and Snapchat are emerging as powerful digital communities. Source: 2016 Luminate Online Benchmark Report. Source: 2017 Benchmarks Study.

Social Media 264

Social Media Stats Mobile Technology 264

Nonprofit Tech for Good

APRIL 5, 2019

The reports listed below are a small sampling of the research available to nonprofits, NGOs, and charities worldwide. nonprofit research. 2019 Digital Outlook Report :: Download. 2018 Benchmarks Study :: Download. Digital Technology in the Non-for-Profit Sector :: Download. Women Give 2019 :: Download.

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Report Professional Marketing NGO 238

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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Benchmark Studies Metrics Digital 64

M+R

MAY 31, 2023

Here’s where you can find M+R people this summer: PMDMC Benchmarks Webinar June 7, 1–2pm ET Thought Benchmarks season was over? Get the low-down on how the public media sector fared in this year’s Benchmarks in this virtual webinar co-hosted with PMDMC. digital strategies you can try for your next campaign.

Business 89

Business Atlanta Chicago Benchmark 89

Nimble AMS

JULY 13, 2022

Offering a personalized digital experience for members where they can easily network will increase member engagement. . While benchmarking is an understandable impulse, it’s often useless,” says Wes. Best practice calls to identify your digital needs and allow that to drive the budget, rather than an arbitrary benchmark number.

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Proposal Effective Associations Benchmark 129

NTEN

JANUARY 19, 2015

NTEN is excited to partner with Mobile Citizen on a new research project to explore how online services and Internet access help you and your colleagues deliver services and programs, and connect you with your constituents. We hope this research provides an initial benchmark that we can all learn from and build on together.

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Adopt Survey NTEN Research 36

Nonprofit Tech for Good

OCTOBER 27, 2019

By crowdsourcing our research, we’re able to increase the participation of donors and supporters throughout the globe. A set of digital graphics for your email promotion and social media campaigns to which you can add your organization’s logo. You can then publish your own report, blog post(s), news articles, social media posts, etc.

Global 205

Global Trend South Africa Report 205

Care2

FEBRUARY 7, 2014

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. This is the second consecutive year that online giving has experienced double-digit growth rates. This just in! According to the report, overall giving grew 4.9%

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Benchmark Studies Online Donation 73

Nonprofit Tech for Good

DECEMBER 19, 2019

27: Digital Learning Day — #DLDay. The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Calendar 363

Calendar Awareness Causes Giving 363

Nonprofit Tech for Good

MAY 2, 2014

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. nonprofit research, but I would also like to add similar reports from other countries. 2014 Nonprofit Benchmarks Study :: Download.

Social Media 239

Social Media Mobile Report Media 239

Nonprofit Tech for Good

NOVEMBER 29, 2014

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. nonprofit research, but Nonprofit Tech for Good would also like to add similar reports from other regions of the world. 2014 Nonprofit Benchmarks Study :: Download.

Social Media 231

Social Media Report Media Australia 231

Nonprofit Tech for Good

JUNE 13, 2013

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. nonprofit research, but I would also like to add similar reports from other countries. Published by M&R Research Labs. Published by Waggener Edstrom.

Social Media 237

Social Media Mobile Report Communication 237

Nonprofit Tech for Good

JUNE 13, 2013

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. nonprofit research, but I would also like to add similar reports from other countries. Published by M&R Research Labs. Published by Waggener Edstrom.

Social Media 229

Social Media Mobile Report Communication 229

Nonprofit Tech for Good

JULY 21, 2019

Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ). M+R Benchmarks Report ).

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Stats Social Media NGO Media 279

Care2

MAY 19, 2014

Is your nonprofit investing the right amount of money, resources, and strategy into digital? Heck, even the NYT admitted in a leaked report that they are struggling with their digital strategy. The goal of the report was to determine how nonprofits are approaching digital investment. Probably not. 332 individuals responded.

Digital 73

Digital Money Mobile Benchmark 73

M+R

JUNE 5, 2023

Along with Richard Vigurie, they honed an analog skill every politically active organization now tries to do digitally: find your people and activate them. As digital citizens break off into smaller and smaller communities — and have seen every type of marketing copy and tactic in the book — organizations and institutions need new inroads.

Conservancy 80

Conservancy Influence Mail Headline 80

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking Study by Devon Smith.

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Benchmark Social Media Measure Results 96

M+R

JUNE 22, 2021

The world is opening up a bit more these days (thanks, researchers, health care workers, and public employees who led the way on the vaccine!). June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. Where did nonprofits invest their digital ads budgets? Read time: 4 minutes. And so much more.

Benchmark 52

Benchmark Studies Digital Analysis 52

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

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Benchmark Measure America Blackbaud 56

Forum One

JUNE 9, 2023

Support Children’s Colorado Foundation Gold – Website Established in 1978, Children’s Hospital Colorado Foundation is dedicated to advancing the mission of Children’s Hospital Colorado through family-centered care and cutting-edge research and treatment. The post Healthcare Ad Awards Winners Announced appeared first on Forum One.

Award 71

Award Colorado Washington Wisconsin 71

EveryAction

JANUARY 11, 2023

Pro tip: you might need to use a benchmark lower than four actions if your action opportunities were sparse over the past six months. This report also represents the number of people you can rely on to take action in the future. Depending on the timing of your 2022 campaigns, you also might want to extend your time frame beyond six months.

Advocacy 198

Advocacy Volunteer Analysis Action 198

M+R

AUGUST 7, 2023

A creative and meticulous research program will help you breathe life into your messaging and allow you to connect with your audiences in a more impactful way. And everyone knows what happens when you make an assumption. We look forward to Zooming with you in the next couple of months.

Test 52

Test Broadcast Influence Fun 52

Nonprofit Tech for Good

JANUARY 27, 2016

A collaborative research project by the Public Interest Registry and Nonprofit Tech for Good, the 2016 Global NGO Online Technology Report is an inaugural effort to gain a better understanding of how non-governmental organizations (NGOs) worldwide use online technology to communicate with their supporters and donors. 70% use the.ORG domain.

South America 100

South America North America Internet Stats 100

Forum One

OCTOBER 13, 2022

Create Impact with Inclusive Audience Research. You may even be planning some audience research in the near future. Who you speak to and how you structure your research has a big impact on the findings you gather and insights you can take action on. What does it mean to conduct this research in an inclusive way?

Colorado 46

Colorado Digital Audience Denver 46

Care2

FEBRUARY 17, 2015

A new Digital Adoption Survey explores how organizations keep staff connected, from offices to virtual teams, as well as how the Internet factors into program or service delivery. Throughout this digital adoption survey, we define digital divide as any barrier that prevents people from being able to access technology.

Adopt 28

Adopt Survey Digital Learning 28

EveryAction

OCTOBER 26, 2022

M+R’s Benchmarks report found that 54 percent of nonprofit web traffic in 2021 came from mobile devices—meaning that on a very basic level, donors are interested in interacting with nonprofits using their smartphones. According to a 2019 article from Forbes , 90% of text messages are read within 3 minutes of being sent.

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Donor Giving Gift Photo 216

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. WebFX is an excellent resource for social media advertising benchmarks and their research reveals that Twitter has the lowest cost-per-click (CPC) of all social media.

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Twitter Practice Social Media Nonprofit 355

Care2

FEBRUARY 17, 2015

Digital Adoption Survey explores how organizations keep staff connected, from offices to virtual teams, as well as how the Internet factors into program or service delivery. NTEN and Mobile Citizen are teaming up for this survey to better understand online technology and digital inclusion among nonprofits and the communities nonprofits serve.

Adopt 28

Adopt Digital Survey Benchmark 28

Nonprofit Tech for Good

NOVEMBER 21, 2019

As digital natives, many millennials (and younger) live on social media, which makes user-generated storytelling campaigns a great way to empower, inspire and engage this generation. Another benefit of having a user-generated storytelling campaign is the vast amount of digital assets you can collect from the campaign.

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Storytelling Homeless Generation New Zealand 264