Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. .

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Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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Twenti - Digital Marketing For Nonprofits

MAY 15, 2020

10 Tips To Improve Your Nonprofits Youtube Channel. An effective Youtube channel can help you spread your nonprofit’s message and increase donations. . Youtube is a massive platform, it’s now the second largest search engine and is the fastest growing video sharing website in the world. . Have a channel trailer.

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Nonprofit Tech for Good

JANUARY 24, 2019

When individual supporters set up personal fundraisers and share them with their network of friends and family, this creates more awareness and brings in new funds from groups that your nonprofit wouldn’t be able to reach on your own. Choose the right platform. It’s never been easier to get started on an online fundraising platform.

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Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. While many may think of marketing as a for-profit pursuit, it’s also the backbone for nonprofits connecting with supporters and spreading awareness about your mission.

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Nonprofit Tech for Good

NOVEMBER 22, 2021

Online shopping saw a boost during the COVID-19 pandemic, and the 2021 holiday season is no different with about 94 percent of consumers planning to shop online for gi fts. For example, Heal the Bay’s Gorgongosa Coffee : Don’t promote everything in your Shop all at once on your channels.

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Allegiance Group

APRIL 15, 2024

What is the difference between donor acquisition and retention? While different, these concepts are related. The steps in this process will look different from nonprofit to nonprofit. Select communication channels and advertising platforms for the campaign. Nonprofits usually report retention as a percentage.

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Association TV

DECEMBER 21, 2021

It’s just a different way of thinking about your content programming. Yes, it costs the same to plan, produce and promote, but it makes that money back – either by passing those costs along to others or by opening new revenue channels. Our short video serves as a great little guidebook on the different ways videos can be monetized.

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Nonprofit Tech for Good

MARCH 21, 2019

Use social fundraising as a way to spread awareness. Nonprofit awareness: Social fundraising can help to connect your organization with people who might need your help, and also, people who might want to contribute and help. General awareness: The more people see, learn, and hear about your cause, the more informed they will become.

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Nonprofit Tech for Good

APRIL 23, 2019

In the 2018 Charitable Giving Stats from NP Source , 77% believe everyone can make a difference by supporting causes. When evaluating CRM software for your nonprofit, you need to look for these five key differentiators: 1) Importance of Platform. It is important to look at the platform the CRM system is built on.

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Media Cause

MAY 8, 2023

With the ability to run paid advertising across a variety of different channels and placements, it can all seem a little daunting. One of the best ways to plan your overall budget and budget by channel is by looking at specific KPI benchmarks for each channel, your industry, etc.,

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Forum One

MAY 28, 2024

We’re proud to share that Forum One was recently honored as a 2024 Vega Awards winner of 11 awards in five different categories! Forum One’s 11 awards included two platinum, five gold, and four silver awards across focus areas, including cultural institutions, health and wellness, environmental awareness, and government.

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Nonprofit Tech for Good

JUNE 23, 2020

Launched in 2002, GlobalGiving.org is a crowdfunding platform for NGOs, charities, and nonprofits worldwide which has raised nearly $500 million online. Here’s a good visual from Classy.org on the difference between crowdfunding and peer-to-peer fundraising: Peer-to-peer fundraising is very powerful for endurance events (walk, run, etc.),

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Greater Giving

DECEMBER 15, 2022

As a nonprofit, you should also use your marketing strategy to increase donor acquisition, spread awareness of your organization’s mission, and steward your existing donors for lasting engagement. Outreach is all about creating and cultivating relationships with your donors, and digital marketing is no different. Social media.

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Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

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Qgiv

APRIL 9, 2024

Every dollar counts in the fundraising world, so the free marketing that social media provides can be crucial to raising awareness for your cause without breaking your budget. Social media provides plenty of tools to help you create an effective strategy that can make a huge difference in your organization and help you meet the goals you set.

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The Modern Nonprofit

JUNE 20, 2024

Whether you’re building a new facility, launching a major program, or establishing an endowment, a well-executed capital campaign can make all the difference. Engaging the Wider Community: Use a variety of channels, including social media , email, and events, to spread the word.

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Saleforce Nonprofit

AUGUST 17, 2021

Now that Slack is part of the Salesforce family, combining the #1 CRM and the trailblazing digital platform, here’s how together we’re creating the digital headquarters for a success-from-anywhere world across the education, nonprofit, and philanthropic sectors. They used Slack to streamline communications across the U.S.

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AccelEvents

JULY 7, 2021

Whether your goals are to nurture business relationships or generate brand awareness, events can be a powerful tool. Not only are events a significant driver for growing content, building brand awareness, and encouraging potential customer engagement, but they also bring more leads to your doorstep. . Stay engaged during the event .

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Allegiance Group

MAY 18, 2023

Develop a following on popular social media channels by posting informative articles and highlighting your organization’s work and impact. Acquiring new donors through digital advertising frequently involves channels like paid search, paid social, display, and video advertising. Use social media to drive traffic to your website.

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Media Cause

NOVEMBER 7, 2022

Amplifying Your Nonprofit’s Brand Across Channel. Your paid advertising team has been hard at work defining which audiences and channels they want to target this new campaign with, and your social media team has been prepping your profiles and planning out a strong content schedule to make a splash. Efficient Creative Resourcing.

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Bloomerang

JUNE 5, 2024

With an in-person event, attendees browse items displayed on a table and place bids on their favorites using paper bid sheets or a mobile bidding platform. Spread awareness of your nonprofit’s mission. A silent auction event provides a platform for your nonprofit to share mission-related information and updates.

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Pamela Grow

FEBRUARY 27, 2024

This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Measurable.

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Media Cause

OCTOBER 11, 2023

Nonprofit organizations use social media to raise awareness and gain donors. Any social media platform can help you achieve these goals. Features of TikTok for Good As mentioned above, TikTok gives nonprofits three ways to raise awareness and funding through its platform.

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sgEngage

SEPTEMBER 11, 2023

Besides the obvious fundraising power, golf events spread awareness about your organization, build and advance partnerships, and provide meaningful donor stewardship and outreach. Leverage digital channels. Use it in tandem with your event website and digital channels to plan your tournament marketing campaigns.

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Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens.

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Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. How Does In-Platform Social SEO Differ?

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

Similar to how consumer brands use holidays like Black Friday and Cyber Monday to ignite the spirit of the holiday season and boost foot (or click) traffic, nonprofits can leverage Giving Tuesday to attract donor awareness, gifts, and loyalty. Local businesses that pitch in to make a difference.

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AccelEvents

JUNE 21, 2021

Whether you are using your event marketing funnel to promote brand awareness or to drive more sales to your business, events can be a powerful lead generation tool for marketing campaigns. . If your main goal is brand awareness, then getting your leads to go through this process means that you have a successful marketing campaign. .

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Qgiv

OCTOBER 9, 2023

Cause marketing is a collaboration between a nonprofit like yours and a business that helps you raise money and awareness for your cause. A cause marketing campaign provides your nonprofit with a wider audience, an increase in revenue, and wider awareness for both your cause and your nonprofit. What is cause marketing?

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Neon CRM

JUNE 23, 2023

GivingTuesday is a global generosity movement, and this is a great reminder that generosity comes in tons of different forms. GivingTuesday Inspires People to Be More Giving 84% of those aware of GivingTuesday report that the movement inspired them to give more. In 2022, GivingTuesday in the U.S. Join the conversation!

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Qgiv

OCTOBER 3, 2023

Giving Tuesday vs December 31 With both Giving Tuesday and December 31 accounting for a large percentage of yearly revenue from fundraising, knowing the difference between the two days can help your nonprofit decide on the best approach for each. On Giving Tuesday 2022, Qgiv’s platform saw the largest amount of donations occur between 10 a.m.

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Nimble AMS

JULY 15, 2022

In your online member community, consider posting relevant sections of your association’s Code in different member chats or channels. TECH TIP: Promote conversation about your Code of Ethics when you leverage Nimble Communities , an online platform designed to boost stronger member connections.

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Get Fully Funded

OCTOBER 13, 2022

With the right text-to-give platform, your nonprofit will be able to quickly access any funds donated. Among different vendors, there may be some variety in how text-to-give would work for your nonprofit and donors. Invest in a PCI-compliant software platform to ensure your donors’ information is safe and secure. Integrations.

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Media Cause

FEBRUARY 7, 2023

When a client is looking to drive awareness —of their organization or something more specific, like an upcoming event—we will likely measure top of funnel metrics such as reach, video completions, or brand recall. From media channels to targeting tactics, there are likely to be many pivot points within the campaign.

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Media Cause

JUNE 28, 2021

Here are some best practices our media team uses when creating a new campaign, starting with goals and platforms all the way to tactical tips for executing your campaign. Selecting Ad Platforms for Nonprofits. Channel selection comes down to a few things: your goals , your audience and your budget. Is my targeting right?

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AccelEvents

JULY 6, 2021

Although in-person and hybrid events can be a powerful way to generate leads, boost sales, and build brand awareness, event marketers often struggle with figuring out the best strategy for event promotion. Event goals can involve brand awareness, lead retrieval, conversion rates, and sales. Do Your Research.

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