Nonprofit Tech for Good

MARCH 18, 2022

The app allowed users to create six-second looping videos, like a GIF with audio. This left a major hole in the video app market. One example of a successful cause marketing challenge was Oreo’s #CookieWithACause campaign. The high-quality content you create with TikTok can easily be shared across all of your social channels.

Guide 342

Guide United States Social Media Video 342

The MatrixFiles

FEBRUARY 22, 2023

I can think of many reasons: Podcasts are a great way to educate members and keep them up to date about your profession or industry, through a channel that doesn’t require that they be sitting in front of their computers. Audio podcasts are more approachable in terms of cost and effort than video podcasts or video series.

Podcast 130

Podcast Organization Associations Statistics 130

The MatrixFiles

FEBRUARY 22, 2023

I can think of many reasons: Podcasts are a great way to educate members and keep them up to date about your profession or industry, through a channel that doesn’t require that they be sitting in front of their computers. Audio podcasts are more approachable in terms of cost and effort than video podcasts or video series.

Podcast 130

Podcast Organization Associations Statistics 130

Classy

JULY 19, 2021

Nonprofit video is an ever-evolving marketing method, but remaining well-informed on the latest industry best practices gives your organization a major advantage. . Use these insights to confidently inform your marketing processes, expand your reach, and better engage your community online. . Experiment with long-form video.

Video 118

Video Trend Marketing Strategy 118

M+R

APRIL 24, 2024

This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Total advertising investment — including both digital and non-digital channels — increased by 13%. You can also join us for a live webinar today, April 24, from 1:00-2:30 ET. Sign up now!

Benchmark 69

Benchmark Studies Ireland Metrics 69

.orgSource

JUNE 5, 2023

In addition to her 9-year-plus tenure at Zonta, Allison is a former president of the American Marketing Association. For-profit entities, masked as membership communities, are encroaching on our market. Examine the audio and digital imagery that you’re presenting to ensure that it is up-to-date. Consistency can be difficult.

International 221

International Conversation Issue Leadership 221

Classy

JULY 14, 2021

13 Virtual Fundraising Event Takeaways from Four Marketing Professionals. Establish Communication Channels for Engagement. Our production and technology team for the Collaborative found that it was useful to have pre-arranged channels for participants to be able to communicate with each other during and after sessions.

Virtual 105

Virtual Professional Marketing Fundraising 105

Candid

DECEMBER 12, 2022

For example when watching a video, audio and visual channels activate separate parts of the brain , and when these two elements combine, it helps supporters better understand and engage with your mission. . Regardless of the platform you chose, be sure to post content to the site and share the link across your marketing channels.

Video 97

Video Support Tips Audio 97

Achieve

MARCH 1, 2024

While your audience probably receives marketing materials and updates from your organization, these communications aren’t always the most effective at fostering close relationships. Ensure that your podcast's audio sounds crisp and clean by purchasing a high-quality microphone. Audio interface. Pop filters and windscreens.

Podcast 52

Podcast Create Guide Audio 52

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

Storytelling 292

Storytelling Digital Channel Profile 292

AccelEvents

JUNE 3, 2021

All brands and businesses understand the importance of a marketing strategy. Many brands have made use of virtual events as a marketing tool. But what does this mean for marketing teams? Can, and should, virtual events be used as a marketing tool in 2021 and beyond? We think so!

Virtual 76

Virtual Marketing Tools Audience 76

Get Fully Funded

FEBRUARY 23, 2022

The marketing channel with the highest return on investment is email. Yes, it is also the most effective channel for fundraising (including a higher ROI than events). Audio files or Videos. It’s been shown that across all industries for every $1 spent, email brings a return of $40. What is your expertise? Infographic.

Question 69

Question Effective Donor eBook 69

Saleforce Nonprofit

APRIL 21, 2021

By: Devi Thomas, VP of Marketing Communications at Salesforce.org and Amy Goddard, Manager of Marketing Communications at Salesforce.org. Audio-based entertainment is flexible. Clubhouse is an audio-based social media platform that is gaining significant attention. VP of Marketing Communications at Salesforce.org.

Community 106

Community Build Texas Audio 106

The Modern Nonprofit

JANUARY 2, 2024

Adding Credibility Authentic testimonials lend credibility to your nonprofit, as they are seen as genuine endorsements over traditional marketing messages. Develop longer versions for your website and annual reports, and shorter snippets for social media posts or marketing flyers. This widespread use maximizes their impact.

Story 104

Story Guide Support Analysis 104

Allegiance Group

MAY 18, 2023

Here are some digital marketing best practices for finding new donors by driving prospects to your nonprofit organization’s website using search engine optimization, online advertising, and email campaigns. Here are the top digital platforms & channels for new donor acquisition. Use paid media to target your ideal donor.

Digital 52

Digital Practice Donor Strategy 52

Bloomerang

JUNE 5, 2024

In return, your nonprofit can include their logos in your event marketing materials, creating win-win benefits for both community partners and your organization. Present the benefits of getting involved, such as a marketing boost and positive PR opportunities. Drive revenue for your nonprofit. Equipment capabilities. Find new sponsors.

Hosting 91

Hosting Sponsor Software Stream 91

AccelEvents

JUNE 29, 2020

With AVS Video Editor, you can add audio tracks, backgrounds, overlays, visual effects, audio effects, and text. Audio tools. It can be used by event planners to explain or introduce virtual event processes or in marketing materials. Audio tools. Audio tools. Audio tools. Audio capture.

Virtual 97

Virtual Product Video Tools 97

Bloomerang

MARCH 4, 2024

Photos, videos, and audio clips can make the experiences of those you’ve helped feel more immediate and impactful. In addition to traditional channels like mail and email newsletters, leverage your website and social media platforms to broaden its reach. The worst thing you can do is confuse your audience.

Report 97

Report Tools Storytelling Fundraising 97

M+R

MAY 31, 2024

As that path changes, nonprofits might consider adjustments to their full-funnel approach: Embrace AI-driven campaigns that mix multiple channels and points in the consumer journey — specifically Google’s Performance Max format. Consider lead generation as a means to offset declining retargeting pools.

Search 45

Search Experiment Google Benchmark 45

Whole Whale

JANUARY 27, 2022

are tools that can quickly translate audio notes to text with AI services. This can be useful if a CEO just wants to make some audio notes every morning reacting or giving quick thoughts around a theme. LinkedIn Insight Tag – Marketing Solutions will help understand who is coming from LinkedIn to your website.

Profile 98

Profile Social Linkedin Audio 98

Bloomerang

APRIL 2, 2021

We are here to talk about the next wave, what are those emerging trends in nonprofit social media marketing. We’re going to talk about Emerging Trends in Nonprofit Social Media Marketing. I am a former development and marketing director. So this is really how I discovered the principles of communications and marketing.

Social Media 82

Social Media Trend Video Marketing 82

AccelEvents

JULY 26, 2021

Content Marketing Strategy. One of the most effective ways to leverage content is through content marketing. Content marketing is an online marketing process where written, visual, or audio content promotes a goal. . Your event goals should be part of a broader marketing campaign. Content Curation.

Content 98

Content Phase Map Audience 98

NonProfit Hub

APRIL 17, 2024

An effective nonprofit blog is an indispensable marketing tool. Accessible content , with alternative text for images, captions for videos and audio elements, sufficient color contrast , and other usability must-haves. Create emotional ties to your content by including images, audio clips, and videos that bring your stories to life.

Practice 36

Practice Organization Nonprofit Content 36

AccelEvents

JANUARY 13, 2021

With a live video, live audio, and even live comments, your online attendees will see your brand in a different light. Video and audio equipment are a must (even if they are through your phone), as well as an encoder, virtual event platform, and internet connection. . Basics of Running a Live Stream. Setting Up Your Live Stream.

Stream 88

Stream Audio Script Virtual 88

Whole Whale

JANUARY 28, 2023

Podcasting is a unique channel in a world where it is becoming harder and harder to keep someone’s attention. A podcast is basically a coded feed of XML that lists the information about your podcast, titles, descriptions and a link to where the MP3 audio file lives. Trying to track podcasts is pretty similar.

Podcast 52

Podcast Measure Feeds Plugin 52

sgEngage

DECEMBER 9, 2021

Posts from visitors and/or followers about museums always appear more genuine than organizational marketing messages. It’s no secret that video is a very strong marketing tool. Moving visuals paired with compelling audio are inherently more interesting than a stagnant image and text and worse, just simply text.

Museum 100

Museum Social Media Campaign Media 100

sgEngage

OCTOBER 11, 2023

With a 99% open rate—and 90% opened within three minutes—there is no better channel to quickly reach donors than text messaging. With these two important giving days looming in Q4, how can nonprofits improve this year’s results? One way is to reach more donors and constituents at those critical moments via text message.

Campaign 84

Campaign Broadcast Fundraising ROI 84

Pamela Grow

DECEMBER 14, 2023

Multimedia elements like photos, videos, and audio break up long text blocks and allow readers to form a deeper connection with the subjects of your stories. Audience research is key to any effective marketing campaign. Incorporate multimedia elements. Understand your audience. Conduct A/B testing. Use colors intentionally.

Tips 59

Tips Storytelling Images Camera 59

AccelEvents

JUNE 23, 2020

Tips for marketing your virtual trade show. Can provide useful marketing data. This information can be used in the future to provide more valuable content, improve marketing strategies, and appeal to the right sponsors. Scheduled video, audio, or VR sessions. Marketing Tips For Promoting Your Virtual Trade Show.

Virtual 84

Virtual Guide Registration Sponsor 84

AccelEvents

JUNE 29, 2020

With AVS Video Editor, you can add audio tracks, backgrounds, overlays, visual effects, audio effects, and text. Audio tools. It can be used by event planners to explain or introduce virtual event processes or in marketing materials. Audio tools. Audio tools. Audio tools. Audio capture.

Virtual 52

Virtual Product Video Tools 52

Bloomerang

APRIL 16, 2024

These solutions typically include features to support event planning and scheduling, volunteer and attendee recruitment, check-in, communication and marketing, attendance tracking, and other tools needed to keep your event running smoothly. Leverage these insights to send thank-you messages and tailored marketing outreach.

Software 79

Software Management Registration Nonprofit 79

Whole Whale

JUNE 13, 2022

We recommend using a digital marketing calendar to plan your content in advance, including your promotional plan. As you post your content across other channels, remember to link back to the main article after posting. Promotional Channels. There are several different digital channels you can use to adapt your evergreen content.

Content 52

Content Social Media YouTube Channel 52

AccelEvents

JANUARY 13, 2021

With a live video, live audio, and even live comments, your online attendees will see your brand in a different light. Video and audio equipment are a must (even if they are through your phone), as well as an encoder, virtual event platform, and internet connection. . Basics of Running a Live Stream. Setting Up Your Live Stream.

Stream 52

Stream Audio Script Virtual 52

M+R

FEBRUARY 18, 2022

As we continue to see our traditional acquisition channels struggling with privacy restrictions, we constantly need to find new ways to engage with potential donors. Unique audience segments included Gift Givers, In-Market for Children’s Gifts, and In-Market for Stuffed Animals & Plush Toys. Sharethrough offered just that.

Team 52

Team Fun Yahoo Amazon 52

AccelEvents

JUNE 25, 2020

For an event planner, hosting a successful virtual event takes more than just finding the right virtual platform and using the proper marketing tactics. The person(s) in this role will gather the questions and comments from the session live chat, the event’s social media channels, and private messages. Social Media Moderator.

Roles 78

Roles Virtual Team Platform 78

AccelEvents

JUNE 23, 2020

Tips for marketing your virtual trade show. Can provide useful marketing data. This information can be used in the future to provide more valuable content, improve marketing strategies, and appeal to the right sponsors. Scheduled video, audio, or VR sessions. Marketing Tips For Promoting Your Virtual Trade Show.

Virtual 52

Virtual Guide Registration Sponsor 52

Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. This tool turns your smartphone or desktop computer into an audio recorder that allows you to easily share audio messages and podasts with your supporters. Based in the U.K., 2d Code is a must read for the early adopters.

Fun 274

Fun Resource Audio Stats 274