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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Key performance indicators (KPIs) are measures of how much money your fundraising events are raising, how your audience is growing, and which parts of your event are the most successful. Important Event Metrics to Track.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. Define your metrics of success. What do you want to get out of your year-end campaign?

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Marketing Tips for Walkathons and Other Eventful Fundraisers

Nonprofits Source

By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Depending on your target audience, you’ll want to vary your messaging. This is why a strong marketing strategy is essential. Peer-to-peer engagement.

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3 Ways Businesses Can Maximize Their Nonprofit Sponsorship Agreements

NonProfit Hub

It’s one where benefiting organizations, sponsoring business, and—ideally greatest of all—the community being served all win. Consider the Meaning More than the Method. About a year ago, I had a virtual chat with a business team that was looking to sponsor an event. Sponsorship, at its best, is a win-win-win scenario.

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3 Ways to Assess Donor Giving Patterns to Boost Donations

Achieve

Analyze your online giving trends and engagement metrics. Assess metrics such as your email open rate or online donation rate to measure your success. This can be helpful information when searching for prospective business partners or event sponsors. Analyze your online giving trends and engagement metrics.

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Engaging Your Donor Community: 5 School Fundraising Tips

sgEngage

In this article, we’ll go over each of these tips in detail so you can better engage your school’s donor base: Intentionally target your audience. Intentionally target your audience The first step to engaging with your supporters is to define exactly who your audience is. Choose a fundraiser that educates students.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

It’s a good practice to occasionally tag important partners and sponsors in image tweets, but doing so often will only annoy them. So, be sure to regularly retweet partners, chapters, staff, activists, donors, and sponsors. Don’t be a photo tag spammer either! 3) Tweet content that inspires engagement.

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