Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52

Top Nonprofits

APRIL 20, 2022

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. Leverage storytelling to build a base. Be clear on: Your target audience. Where does your target audience spend their time online? Twitter is great for quick updates; Instagram is great for sharing photos.

Advocacy 130

Advocacy Campaign Tips Storytelling 130

EveryAction

MAY 1, 2017

Storytelling is a constant drumbeat that resonates throughout the nonprofit community, but increasingly, stories are getting hard to tell. We asked nonprofit storytelling expert Vanessa Chase Lockshin about telling stories amid a noisy, negative newscycle that leaves donors (and everyone else) feeling fatigued - here's her advice.

Story 126

Story Tips Storytelling Audience 126

The Modern Nonprofit

JANUARY 25, 2022

However, just because your nonprofit has an active Facebook doesn’t mean you can automatically utilize Twitter or LinkedIn effectively. It’s important to consider your audience as well as the different use capabilities of each network when it comes to deciding which kinds of accounts to maintain. Get People Talking on: Twitter.

Social Media 98

Social Media Platform Media Social 98

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. This will help you understand the types of supporters that are most likely to be interested in your cause and guide your efforts in targeting the right audience.

Guide 52

Guide Donor Fundraising Social Media 52

TechImpact

APRIL 28, 2014

This page should have pertinent information, communicate the look and feel of the event. It is important when doing any social media campaign that your define a target audience. With over 1 billion users on Twitter and Facebook, you need to target a demographic to influence to start your campaign. Before the event.

Social Media 201

Social Media Guide Media Social 201

Tech Soup

MAY 6, 2016

And data storytelling is at the forefront of such initiatives. At first thought, data and storytelling sound like an odd mix. "Data" sounds dry, while storytelling weaves narratives aimed at appealing to people's emotions. And sometimes it can seem inaccessible or too complex for your audience.

Storytelling 36

Storytelling Advocacy Data Lebanon 36

Bloomerang

JULY 24, 2023

They simply need to be good storytellers. Storytelling opens doors and creates interest and can be coupled with an invitation to “take action” on the organization’s website which hopefully helps them acquire email addresses. Getting covered by the media immediately expands your audience and interest in your issues.

Money 88

Money Fundraising Reddit Grant 88

Tech Soup

SEPTEMBER 4, 2014

Free video services like Instagram and Vine that feature short videos now attract millions of users, offering nonprofits, charities, and libraries an opportunity to connect with new audiences. The Internet, especially the mobile web, encourages rapid, distracted sampling of small bits of information from many sources. Really short.

Audience 58

Audience Video Camera Library 58

TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage.

Social Media 238

Social Media Story Money Raise 238

Qgiv

SEPTEMBER 1, 2021

Like any other marketing tool or social media platform, TikTok’s value is in its storytelling ability. Does the tool help you reach your target audience? If you’re considering creating a TikTok account for your nonprofit, it’s important for you to evaluate if you’ll be able to reach your target audience on the platform.

Marketing 117

Marketing Madagascar Guide Social Media 117

Tech Soup

MARCH 6, 2012

Submissions for the 2012 TechSoup Digital Storytelling Challenge have closed, but the fun has just begun! While our community is busy from March 6 – 12 picking their favorites for the Audience Choice Awards , our panel of expert judges will be selecting the top digital stories from among hundreds of entries. As the Dean of Story.

Storytelling 52

Storytelling Digital Challenge San Francisco 52

NTEN

FEBRUARY 17, 2010

One of my biggest takeaways from last year's Nonprofit Technology Conference (NTC) in San Francisco was this oft-repeated advice on social networking, specifically Facebook and Twitter: you can't make them come to you. We simply needed to make Facebook, Twitter, and YouTube an extension of what we were already doing and saying.

Social Media 79

Social Media Storytelling Media Haiti 79

Qgiv

JULY 21, 2022

LinkedIn is a great resource for nonprofits because of its audience. When people search for your organization on LinkedIn, the first thing they’ll see is your company page, so it’s important that your page is as informative as possible. Reaching out beyond your current audience isn’t always easy. Use LinkedIn Analytics.

Linkedin 52

Linkedin Social Media Practice Media 52

Museum 2.0

MAY 28, 2020

At last it came to me: balance, informed by empathy. Make some assumptions, but prove those out by asking your audience(s) and examining their reaction to what you’re doing. This is a corollary to the above: What parts of your mission match up to what your audience(s) really need right now? What parts don’t?

Museum 29

Museum Digital Internet Professional 29

TechImpact

AUGUST 21, 2014

What we do know, is that marketers around the world, in the for profit and nonprofit world alike, are turning to storytelling, content marketing, and social media to engage and connect with target audiences. Yes, 80% of social sharing happens on Facebook and Twitter. Social sharing.

Content 129

Content Marketing Storytelling Analytics 129

Qgiv

APRIL 21, 2023

They defined data visualization as the representation of information in the form of a chart, diagram, or picture. This method makes complex concepts easier for your stakeholders to understand and makes it easier to have more informed discussions on the next steps your organization should take. Implement procedures to asess metrics.

Social Media 52

Social Media Trend Storyboard Montana 52

Saleforce Nonprofit

APRIL 21, 2021

Clubhouse is organized by different rooms that are specific to a certain information topic and are appropriately called, you may have guessed it: clubs. This enables you to curate organic, moderated conversations across a variety of topics to an audience of your choosing. . About the Author. Devi Thomas. Amy Goddard.

Community 106

Community Build Texas Audio 106

Qgiv

JULY 27, 2021

Julia: My framework that I use with my clients is 80/20: 80% of your posts should be informative, educational, inspirational, helpful, valuable, shedding light on your programs, storytelling, etc. You want to put more deposits in than you take out, and it’s really about how you show up for your audience week after week after week.

Social Media 138

Social Media Media Tips Social 138

NonProfit Hub

JANUARY 25, 2019

If you’re having trouble connecting with your audience, it could be because you haven’t gotten to know them as well as you should. Use Google Analytics, Facebook, Twitter and Instagram insights to keep track of the demographics of people who engage with your content. Brand confusion.

Profile 58

Profile Analytics Voice Audience 58

Amy Sample Ward

APRIL 23, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

Web 114

Web Map Bookmarking Conversation 114

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 31, 2011

And, had to laugh at the geeky recursiveness of creating a story out of qualitative data from Twitter and other sources – and then adding it to my curated nonprofit measurement collection on scoop.it). And so it goes …… Yesterday I came to the conclusion that it isn’t an either/or, but a both/and.

Story 121

Story Data Analysis Measure 121

DNL OmniMedia

AUGUST 25, 2021

That’s where nonprofit storytelling comes into play. That’s why we’ve created this comprehensive guide to nonprofit storytelling, in which you’ll explore the following points: The Importance of Storytelling for Nonprofits. 7 Tips for Effective Storytelling for Nonprofits Using Digital Marketing. Let’s get started.

Storytelling 98

Storytelling Digital Marketing Guide 98

Tech Soup

SEPTEMBER 17, 2013

TechSoup's Global Content and Community Coordinator and resident digital storytelling expert Ale Bezdikian says: If you're just embarking on your journey into social media visual storytelling using photos and videos, it's easy to become overwhelmed by the depth of information out there. Where do you start?

Social Media 64

Social Media Guide Media Social 64

Nonprofits Source

JUNE 22, 2017

Digital channels have made it affordable for brands to communicate their message to a broad audience. You may have written something of value, but none of that matters if you can’t get it in front of your audience. Second, social media isn’t enough on its own to expose your organization to a new audience.

Digital 111

Digital Marketing Guide Chapter 111

Amy Sample Ward

OCTOBER 14, 2009

For those that follow the #4Change twitter-based chats, this is a post recapping and highlighting our latest conversation on social media application in the Climate Change movement. That’s the question that the monthly #4Change chats (that take place on Twitter) address, this month focusing on the Climate Change movement.

Social Media 145

Social Media Change Media Lesson 145

Global Giving

APRIL 28, 2016

Start with your audience. If your team doesn’t understand what you’re going for, neither will your audience! They also allow you to choose the speed of fades, which is crucial to get right, especially if you create title or caption cards to give your audience more information. This will broaden your audience.

Movie 52

Movie Product Tutorial Script 52

Tech Soup

FEBRUARY 27, 2012

Fortunately, TechSoup’s recent Digital Storytelling Challenge tweet chat gathered nonprofit video experts and other experienced storytellers to share what works, what channels are best and more. Facebook , which many organizations already have an audience on, is also recommended for story uploading.

Video 50

Video Share Storytelling YouTube 50

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. In addition to analytics, Loomly offers an interactions hub where you can see and reply to engagement on Facebook, LinkedIn, Twitter, and Instagram. For more information on how to enroll in Facebook Payments click here.

Social Media 89

Social Media Tools Media Create 89

Tech Soup

MAY 26, 2015

The nonprofit sector thrives on a community of rich storytelling. Whatever form that storytelling takes, from photo essay to member video, story-driven content is dynamic, shows impact, and can attract new potential donors. We saw how Twitter changed information-sharing in 2011 Egypt, after all.

Stream 36

Stream Video Baltimore Broadcast 36

NTEN

OCTOBER 12, 2011

I shared this on Twitter and the conversation brought out some interesting points that I curated in “Storify,” a story telling tool. (I I had to laugh at the geeky recursiveness of creating a story out of qualitative data from Twitter and other sources – and then adding it to my curated nonprofit measurement collection on scoop.it).

Story 74

Story Data Analysis Structure 74

NonProfit Hub

JUNE 28, 2016

Emotional Storytelling. And it’s true, one of the most effective ways to captivate an audience is to tell a story worth hearing about your organization. Educational Information. Find Jeremy and me on Twitter to join the conversation, or leave a comment below. A key tip is to show people’s’ eyes as much as possible.

Video 36

Video Content Donation Create 36

Tech Soup

MAY 19, 2011

engage audiences can be overwhelming to nonprofit and library. Videos can be used to do anything from providing useful training information to compelling the viewer to act on behalf of a cause. Digital Storytelling Methods: Time and Resources Needed? TechSoup Digital Storytelling Challenge: Tips on Telling Your Story.

Social Media 60

Social Media Video Media Movie 60

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2012

While emotive storytelling is crux to engaging the hearts and minds of social media consumers, advocates are ethically bound to preserve the privacy of vulnerable clients. Facebook, Twitter and text messaging are also in the pipeline. Finally, substantiating impact and success to risk-averse board members may be vexing.

Social 108

Social Organization San Francisco California 108

Amy Sample Ward

MAY 14, 2009

I had the great honor of moderating the panel Tools Galore in Online Communications: From Google Earth to Wiki’s and Twitter this panel will give you the nuts and bolts of the latest tools organizations can utilize to ramp up their next online campaign. but pack in a tremendous amount of information. What is your real output?

Tools 100

Tools Tech Map Case Study 100

Tech Soup

SEPTEMBER 7, 2012

Audience Analysis. Read Andrew's blog post , which explains more about the importance of analyzing your audience. There are a few steps to successful audience-centric design: Identify your audience: Understand all of the groups you serve and find out what makes them tick. You know your audience.

Design 55

Design Web Strategy Slides 55

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 1, 2009

In particular, the building of platforms that allow for (1) storytelling and communication, and (2) effecting and demonstrating impact, allow for continuous commitment to the movement. But it's also easier to disseminate information than ever before, since the internet, web and mobile technologies allow for more connectivity and access.

Culture 84

Culture Build Change Media 84