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To Get Close to Members, Follow MarTech Trends

.orgSource

You can build more collaborative teams. Involve the marketing team in strategic decision-making. Everyone on your team should have a deep understanding of the strategic goals and how they relate to departmental operations. Identify the employees on your team who love innovation and technology. Martech changes overnight.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube 221
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Social Trends for 2024

Media Cause

The monthly social trends report from Media Cause spotlights the biggest trends on social media each month, and spotlights how nonprofits and social good organizations can use social media effectively to reach and engage with their audience. And the audience is joining. Happy New Year, and welcome to 2024! Let’s get into it.

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How Nonprofits Can Use Clubhouse to Build Community & Deepen Engagement

Saleforce Nonprofit

Prior to the pandemic, podcasts kept many of us sane during our daily commutes. As social distancing left those of us non-banana bread bakers searching for entertainment, podcasts came to the rescue even more — with a 42% increase in listens globally. . The reason? Audio-based entertainment is flexible. So why should nonprofits care?

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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Search engine optimization (SEO) is a powerful practice requiring knowledge of your target audience’s search intent and your website content’s ability to convert visitors into donors. Reach top-funnel users with podcast & audio ads. Keywords facilitate the connection between your website and a prospective donor.

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Guide to Marketing Virtual Events

AccelEvents

With the right digital marketing campaign and the proper automated tools, your virtual event could see a lot of attendance, while promoting audience engagement, authority, and longevity. . Instead, opt for marketing campaigns that will put your event in front of the right audience in an exciting way. Sponsorship of another conference.

Virtual 95
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How to Maximize Your Nonprofit CEO’s Social Profiles

Whole Whale

First, shameless plug for Whole Whale tools that will help a team working to increase a social presence: Linkedin tips article Whole Whale’s Social Media Course NonprofitNewsFeed.com is a weekly nonprofit news feed that can give your team ideas for content for a CEO to react to. Social Media Tools.

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