Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 7, 2007

social network and community sites. The new generation of social web sites coming online are only beginning to understand how to organize and present this content to users. It would based on an analysis of all the "words" or tags that people have used to describe resources also bookmarked with nptech.

Guidelines 50

Guidelines Nptech Folksonomy Tag 50

NTEN

OCTOBER 29, 2008

I spend a lot (and I mean a lot) of time trying to figure out how to use social networking, bookmarking and news sites to enhance the National Wildlife Federation's online presence. The tools have changed, but the need for knowing your audience, having an end goal, testing theories, and acting on lessons learned remains the same.

Social Media 76

Social Media Generation Media Digg 76

NTEN

NOVEMBER 8, 2010

Browser Bookmarks - To start with, I created bookmarks for my Grandma to be able to access her favorite sites without having to use Google Search or remembering the URL. They're all specialized networks targeted at an older audience: Seniors Meetup Groups - This is a list of meetup groups for seniors by seniors.

Tools 92

Tools Skype Netsquared Bookmarking 92

NTEN

OCTOBER 19, 2010

A hashtag is similar to other web tags: it is metadata that helps add tweets to a category. Hashtags have the 'hash' or 'pound' symbol (#) preceding the tag.: Just as you might tag a Web bookmark in a social bookmarking site such as the now defunct Xmarks.com and Del.icio.us traffic, #followfriday, #hashtag.

Bookmarking 66

Bookmarking Camera Social Media Stream 66

Museum 2.0

NOVEMBER 6, 2008

Collection-tagging projects (in which visitors assign keywords to items in a collection) have always left me cold. Tagging is such a functional activity, and if you don't see direct benefit from doing it, the interest in it as a fun afternoon activity is pretty low. But here's the problem: visitors don't see the same opportunity.

Tag 23

Tag Project Museum Game 23

Zen and the Art of Nonprofit Technology

NOVEMBER 28, 2006

But the community blogs do provide a way for a wider audience to read the content that I have created. These are sites that are simply aggregators of the blogs of those involved in a particular open source project (like, in this case, women involved in Ubuntu ). Second, is bookmarking. Hint to NTEN : Affinity Group Planets!)

Web 100

Web Stumbleupon Ubuntu Open Source 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

Analyzing Your Blog Content With Metrics and Insight Of course, you need to set overall goals for your blog and understand your audience. Reader Bookmarking: This is bookmarked content for later retrieval which is some indication of reader value. . Remember bookmarked items can also influence your blog traffic (positively).

Metrics 81

Metrics Social Media Strategy RSS 81

Care2

MAY 21, 2009

While paid advertising is a very effective way to increase your list of supporters and help brand your organization to target audiences, earned media is another key tactic to deploy in your overall online communications strategy. Photo sharing sites like Flickr. Tagging on social bookmarking sites like delicious, Digg, etc.

Track 41

Track Media Digg Bookmarking 41

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

tags: listening socialmedia ). Your organization has identified a social media objective, audience, strategy, tools, measurement, and experiment. Do search at site for the first time. URLs for your blog, web site, online community. Your tools are social bookmarking and the excel spreadsheet and, of course, your brain.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2008

We are such a big tent organization that covers so many issues that we are looking for ways of broadening our audience. I had already been working for NWF on facebook and myspace but I wanted to test out more social bookmarking and networking sites. The more thumbs, the greater the traffic the site receives.

Case Study 50

Case Study Stumbleupon Studies Digg 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 18, 2007

I'll be using a new online learning platform that I haven't used before and the participants are a slightly different audience than nonprofit staff or at least I think. Extension programs use wikis, flickr, blogs, tagging, and other tools to share information and content. Explore popular blog, searches and tags. I'm nervous.

Remix 50

Remix Professional Technorati Wiki 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

tags: blogs facebook ). I also bookmark posts that reference the project using a unique project tag. They are different depending on the audience and goals. Please don't get so obsessed with metrics that you loose site of how you're going to use them! Tags: socialmediametrics social media ROI listening.

Story 72

Story Learning Organization Metrics 72

Care2

MAY 22, 2009

While paid advertising is a very effective way to increase your list of supporters and help brand your organization to target audiences, earned media is another key tactic to deploy in your overall online communications strategy. In terms of tracking mentions on social networking sites here’s a few to start with: Twitter: Summize.com.

Track 41

Track Social Media Media Advocacy 41

Nonprofit Tech for Good

MAY 18, 2020

The big takeaway is that: if your nonprofit has a website, and it would be valuable for you to reach people who are Googling topics related to your work, the Google Grant is one of the most cost-effective and powerful tools available to reach your audience. Building an audience by attracting new subscribers to newsletters .

Google 331

Google Grant Guide Adopt 331

Museum 2.0

DECEMBER 4, 2007

Why, Mary asked, were there no posts about children's museums on this site? As she puts it: With an audience of mostly young children and families in primarily non-collecting hands-on museums, most of them small, what are the best web strategies? For the adult museum audience, creating a parallel Facebook or similar makes little sense.

Children 20

Children Museum Web Social Network 20

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2007

We will then create a screencast, with audience participation, in the style of a cooking show. (No, I've created a wikitation site (presentation as wiki) to house the presentation materials and for some basic primers/factsheets I hope to write. All the research is done, you'll find links to my bookmarks on delicious). #2

Wiki 50

Wiki NTC Screencast Flickr 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 1, 2005

More specifically, I help non-profit, small business and academic groups and individuals learn how to use web applications and services like RSS, blogs, wikis, search, social bookmarking, podcasting and more. I found you doing a Technorati Tag Search for Non-Profit, after I applied the same tag to a blog post of mine.

Wiki 50

Wiki Technorati RSS Nonprofit 50

Museum 2.0

NOVEMBER 1, 2007

They don't just keep bookmarks, they Digg things and save them to del.icio.us. While there are some sites, like YouTube, Wikipedia, and Flickr, that are fairly easy to understand, there are hundreds of others with no clear differentiated value. And even if you understand what a site does, what can it do for your museum?

Culture 20

Culture Wikipedia Application Digg 20

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Analyzing your blog content First, you need to set overall goals for your blog and understand your audience. Reader bookmarking This measures whether readers are bookmarking your content for later retrieval which provides some indication of how much they value it. Tags: Blogging metrics. Are there patterns?

Measure 95

Measure Tips Metrics Bookmarking 95

Whole Whale

MAY 8, 2020

Bookmark this handy glossary and have no fear. ing someone is akin to tagging them, which sends them a notification that you’ve done so. Testing one idea against another amongst split audiences, learning, and implementing the best one into your regular campaign strategy. What you’re looking for, you’ll find here! . A/B test .

Social Media 72

Social Media Media Social Avatar 72

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2009

For background, in the 3 previous NMC conferences I have been involved with since starting my job there in 2006- we’ve done mainly a “tag this conference” approach where we ask people to tag photos, web sites, blog posts e.g. 2006 , 2007 , 2008 where I cobbled together some summary pages using mainly my own Feed2JS code.

Social Media 81

Social Media Media Social Flickr 81

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2009

Tools touched on include: blogs, microblogging, social networks, social bookmarking, social news, Q&A websites, photography, video, and podcasting. At the end, there is a nice 'Ultimate Social Media Etiquette Handbook' that spells out the dos and dont's of using some of the more popular social media sites.

Review 88

Review Community Stumbleupon Social Media 88

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. Chris Brogan recently provided some insights about bookmarked blog posts and how they can help increase traffic.

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 20, 2007

A few important questions to ask before your consider adding a widget to your blog or web site. Does your web site or blog publish excellent content on a regular basis? Can help you easily link to other sites, content, or individuals. You need to know from where your audience is coming to your blog. Act 2: Why.

Screencast 50

Screencast Widget NTEN Badge 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

There were some good points made about the need for context (outcomes and audience), some assumptions made about bloger RSS reader behaviors, and a very short list of tools. Context to me means outcomes, intent, and audience. The tombstone generator can be found here (I have a huge collection of these tagged npflickr in my bookmarks.

Metrics 50

Metrics Web Tools Technorati 50

Bloomerang

AUGUST 28, 2021

But I want you to tell me if you segment your appeals based on your audience, as in when we do a GivingTuesday appeal, and people donate to our GivingTuesday appeal, they don’t get another appeal treating them like they’ve never donated before, or the same thing for end-of-year fundraising appeal. like direct them to the site.

Video 79

Video Fundraising Guide Test 79

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2008

Jonathon Colman is the Associate Director of Digital Marketing for The Nature Conservancy, where he works on a team that is charged with the strategic marketing and promotion of The Conservancy's primary web site, nature.org. Even though this comment was made on digg.com and not on our nature.org web site, I???d What were the concerns?

Social Media 62

Social Media Green Digg Stumbleupon 62

Michael Stein's Non-profit Technology Blog

NOVEMBER 11, 2005

Distill your notes, scribbles, and bookmarks into entries in your topic list. Think about your audience and make sure you offer something to each segment of that audience from time to time. But beware: blogs that do nothing but link to other sites are quickly seen as vacuous! Have a mix of long and short items.

Content 40

Content Typepad Stream Comparison 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2006

" She has written a couple of insightful posts recently on Web 2.0 , tagging , social bookmarking , and blogging (vlogging and podcasting.). I love following other people who use some of the stranger tags that I've come up with - it turns out that a lot of their bookmarks are useful to me. It connects people.

Arts 50

Arts Vlog Technology Bookmarking 50