Bloomerang

DECEMBER 7, 2023

Self-reflection / Gift of significance Before describing three suggested actions, allow us to share something important that we’ve learned. Yet, as board members, other donors look to you to give gifts of significance. What is a gift of significance? Your generosity has been noticed, appreciated, and celebrated.

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Sample Giving Pledge Gift 97

sgEngage

APRIL 20, 2021

When implemented effectively, recurring gifts have the potential to increase supporter engagement and multiply your earnings. Get recurring gift options in front of your donors where they already spend most of their time: online! Actively promote your recurring gift program. Segment communications for recurring donors.

Digital 114

Digital Strategy Giving Gift 114

sgEngage

OCTOBER 11, 2023

No matter what your mission is, you’re probably dedicating significant resources to finding potential supporters and getting that first gift. I’m sure you’re using at least one of these social media channels. Develop an acquisition strategy for your top one or two social media channels.

Donor 82

Donor Social Media Websites Content 82

Nonprofit Tech for Good

APRIL 2, 2023

For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising. Keep reading to check out our list of ways your nonprofit can leverage ChatGPT and use AI to enhance donor relationships, optimize communications, and ultimately increase revenue.

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Tools Fundraising Analytics Analysis 361

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

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Gift Video Calendar email 113

Bloomerang

SEPTEMBER 27, 2023

According to GivingTuesday , the average online gift was $107, and $3.1 If that’s the case keep your revenue expectations reasonable but focus instead on inspiring your donors to pay attention. Would you consider a $2,500 gift, half of that, or even $250? Communicate your progress toward reaching the goal twice during the day.

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Gift Celebrate Goal Donor 105

Greater Giving

JULY 18, 2023

Communication preferences: Know which channels donors prefer being contacted on. Employer information: Knowing where your donors work enables you to tap into corporate philanthropy opportunities like matching gifts and volunteer grants. This can help locate major gift prospects or upgrade opportunities.

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Data Donor History Demographics 98

Bloomerang

AUGUST 21, 2023

Embrace personalization : With the changes in donor expectations outlined in the report, prioritize the individualized touch in your fundraising communications. Diversify fundraising channel s: The report documents shifts in donor behavior and preferences. Have you brought this to the attention of your CEO and board?

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Action Report Practice Fundraising 76

BoardAssist

SEPTEMBER 16, 2014

Use the Word “Profit” to Get Your Board’s Attention! The idea of leaving money on the table is one that will get people’s attention. For example, major gifts is a likely source of untapped revenue. Try this: Pull out or create a major gift prospect list. I bet your total is a serious number that gets attention!

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Attention Profit North Carolina Retention 61

Kindful

SEPTEMBER 16, 2021

To bring this back to you and your donors, here’s something I’ve seen in my work: Often, many nonprofits put their brand-new donors into the regular communication stream right away. Your donors likely want and expect to get to know you before they make another gift or take another action to support your mission.

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Donor Gift Proposal Tag 73

Network for Good

OCTOBER 14, 2020

Focus on the essential elements of a year-end appeal to catch your donors’ attention during this season. A strong year-end appeal increases the odds that your supporters will pay attention and respond. 2) Broaden Your Appeal By Using Multiple Channels. Working together, these channels reinforce your message.

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Results Strategy Mail Mobile 98

Nonprofits Source

JUNE 29, 2023

In this short guide, we’ll walk through the four basic steps for marketing your next silent auction: Understand Your Audience Leverage Multiple Communication Channels Incorporate Your Nonprofit’s Branding Feature Your Auction Items in Marketing Materials It can be helpful to turn to previous auction data to inform your marketing strategy.

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Marketing Tips Channel Audience 52

Bloomerang

JULY 31, 2023

The pressures to maintain and increase gift income mount as the need for programs, services, and benefits escalate during times of inflation and challenging economic realities when more people are struggling. What have they enjoyed from gifts made to other good causes that they haven’t seen receive enough attention from your nonprofit?

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Help Gift Nonprofit Donor 64

Neon CRM

NOVEMBER 15, 2023

Every piece of direct mail that converts donors has to not only capture their attention but also move them to take the next step and give. Innovate, Innovate, Innovate One of the biggest challenges in direct mail donor acquisition is designing visually appealing fundraising materials that are attention-grabbing.

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Mail Campaign Donor Tips 52

Qgiv

OCTOBER 18, 2022

It’s no secret that email is one of the most effective ways to communicate with donors and fundraise. Email has the highest return on investment of any marketing channel ($40 for every dollar spent!), If you have access to a heatmaps tool, check out what parts of your emails attracted the most attention from your donors.

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email Campaign Strategy Giving 52

Bloomerang

AUGUST 30, 2021

Recaptured donors (whose last gift was two or more years ago) were up nearly 14%. Moving donors from their first gift to their second continues to be a chronic issue for the sector. Pay attention: Every donor deserves thoughtful responsiveness. Gifts of less than $250 grew by 15.3%. New donors were up by 18.5%.

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Donor Giving Retention Gift 101

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. For example, the Nature Conservancy offers both honor gifts and memorial gifts – each with their own donation page. 4) Know the Power of Email Fundraising.

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Practice Online Fundraising Nonprofit 339

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Additionally, holding onto physical mail may remind them to make another gift in the future. This shows that appreciation for this communication channel is growing among younger generations.

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Mail Fundraising Nonprofit Channel 52

Bloomerang

JUNE 1, 2022

to submit tax-deductible gifts. Describe how donors’ gifts will enable your nonprofit to help solve the proposed issue. Show donors how their gift will impact your cause (i.e. Also, make sure to follow writing best practices by keeping your paragraphs short and using bolded text strategically to draw attention.

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Guide Giving Nonprofit Metrics 110

Bloomerang

MAY 26, 2022

Don’t overwhelm yourself with having to manage and pay attention to too many networks at a time. Search for those who exhibit both wealth indicators (real estate and stock ownership, large previous charitable gifts, etc.) Major Gifts: The Ultimate Guide to Kickstart Your Program. Use social media. Build your email list.

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Donor Organization Nonprofit Volunteer 121

Get Fully Funded

JUNE 16, 2022

For example, a campaign aimed at acquiring and engaging new mid-level prospects with the intention to steward them towards making larger gifts will likely have low initial ROI goals but its long-term ROI could potentially be much higher as the relationships develop. . Pay attention to communication preferences. Online ads.

Raise 59

Raise Campaign Money Online 59

Candid

NOVEMBER 30, 2022

Folks are busy, especially as the holiday season approaches, and they often need to be reminded through multiple channels and touches. Once you’ve identified what worked best for you in the past years–like GivingTuesday, appeal letters , email campaigns , peer-to-peer fundraising , events, major gifts, etc.–you

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Tips Giving Fundraising Profile 119

Qgiv

JULY 6, 2022

If you’re not looking to compete for attention with other nonprofits during a major giving day, a great way to support your own nonprofit is by hosting your own giving day. You can increase your organization’s visibility without needing to grab potential donors’ attention amongst a crowd of other organizations trying to do the same.

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Hosting Giving Guide Kentucky 52

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The risk is low, and the potential rewards are great, so be sure to consider testing this channel as part of your next fundraising effort. For your copy, consider which appeals have worked best in other digital channels.

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Facebook Fundraising ROI Virginia 236

Pamela Grow

SEPTEMBER 14, 2023

What are the nonprofit fundraising and communications books you turn to, time and time again? Fundraisers Guide to Irresistible Communications by Jeff Brooks I am a huge fan of Emerson & Church (now Hilborn’s Civil Sector Press) for their no BS, succinct (most weigh in at around 100 pages), and eminently readable guides.

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Game Fundraising Storytelling Press 59

Qgiv

FEBRUARY 15, 2024

They give their time freely, often with no expectation of recognition or attention. They want to do good work in their communities, and often the work itself is reward enough. with gifts and events Showing your volunteers that you care about them doesn’t have to be overly complicated or expensive. Say “Thank you!”

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Volunteer Guide Gift Social Media 52

Bloomerang

MAY 31, 2022

Major gifts. Your fundraising strategy should focus heavily on cultivating major gifts. Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Online fundraising.

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Strategy Develop Fundraising Nonprofit 105

Neon CRM

SEPTEMBER 15, 2023

Giving attention to a separate campaign might seem like an unwise and unnecessary investment. But we encourage you to look at it a different way: You’re not competing for everyone’s attention. Sometimes GivingTuesday and other events like it can attract one-off donations and not major gifts. can support you.

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Nonprofit Campaign Raise Gift 52

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Handwritten notes to new donors.

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Mail Relationship Digital Donor 52

sgEngage

OCTOBER 17, 2023

Donna Fischer, director of development for UnityPoint Health – Grinnell Regional Medical Center Foundation, offers a reminder to time your communications “so those giving from IRAs have time to process their contribution requests, so their check arrives before end of year.” The same goes for employer matching gift programs.

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Fundraising Donor Celebrate Chicago 101

Neon CRM

NOVEMBER 29, 2023

Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. As we’ll outline below, the time of day our clients sent emails on GivingTuesday did not have a direct impact on when donors made gifts.

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Lesson North America New York Kentucky 52

sgEngage

APRIL 10, 2023

To expand your audience, consider how you can take a multi-channel marketing approach. Prospect research is the process of analyzing your donor database and other tools to identify potential major donors, allowing nonprofits to focus on strong leads to secure major gifts, capital campaign contributions, and planned gifts.

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Demographics Retention Donor Research 72

Top Nonprofits

MARCH 12, 2021

We’ve been paying attention to these developing trends, and have compiled them here for you. Communication: Text is a great medium for sending confirmation messages, reminders, and quick alerts to your supporters. Communication via text carries a sense of informality compared to other communication strategies, like email.

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Trend Campaign Fundraising Mobile 98

Qgiv

OCTOBER 21, 2021

Strategic partnerships and research inform her approach to new challenges and when drafting fundraising communications. Transaction reports can clearly outline useful information like total giving, recurring payments, recurring forecast, and details on matching gifts. Where should we focus our attention? Who is ready to give?

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Data Metrics Nonprofit Analysis 69

Qgiv

JANUARY 8, 2024

AI technology can revolutionize your donor interactions by helping you create personalized donor communication quickly. Diversifying your fundraising channels can help you reach more donors by making giving convenient for them. In 2024, your donors will be expecting flexibility when it comes to giving options.

Trend 52

Trend Raise Tools Tips 52

CauseVox

AUGUST 11, 2022

To help you break down your overall fundraising goal into more approachable pieces, you can create donation tiers (sometimes called a gift range chart or gift table). The purpose of this chart is to help you see how many gifts at each level you will need to hit your goal. You’ll want 3-5 prospective donors for each gift level.

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Campaign Build Pledge Phase 68

Nonprofits Source

FEBRUARY 22, 2024

Additionally, it’s a good idea to provide suggestions for donation amounts along with impact labels, so visitors know what their gift does for your nonprofit. If you have low web traffic, then you may need to consider optimizing your site for search engines or promoting it more actively through your other communication channels.

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WordPress Content Strategy Create 52