Tech Soup

OCTOBER 16, 2012

People lack attention span and time. 2 for 1, free white paper, or enter them for the raffle. Let your audience type in "I'd like one!" This can be a great place to use polling, learn about your audience, their needs, and increases audience engagement. Do NOT schedule it for more than an hour.

Tips 55

Tips Case Study Poll Audience 55

Connection Cafe

JANUARY 24, 2020

In today’s digital world, consumers are inundated with messages; in order to cut through the noise and grab their attention, you need to be relevant. T hought leadership such as h igh – level reports, white papers or blog posts that introduce or educate the audience to a topic would all be appropriate.

Arts 28

Arts Culture Museum Organization 28

Nonprofit Tech for Good

JANUARY 10, 2022

Building a donor base or subscriber base by collecting contact information from those subscribing to newsletters, white papers, and other resources that you make available. For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose.

Google 341

Google Grant Guide Nonprofit 341

Connection Cafe

AUGUST 20, 2013

Show your audience not only the date and how they can register, but feature other participant’s current fundraising success, share images from last year’s event to create, feature supporting sponsors, and give a sneak peak to incentives. Read the white paper on Making Event Participants More Successful with Social Media Tools.

Social Media 39

Social Media Share Media Social 39

Forum One

MARCH 29, 2010

Your content will bring most of your audiences to your site, because they know you or others in the same area are mentioning/linking to you. Here are eight things every nonprofit should pay attention to before setting up their Google AdWords account. Well, with Google AdWords you can. Google Grants = Free Money. Test, Test, Test.

Adwords 70

Adwords Google Search Test 70

NTEN

OCTOBER 13, 2010

We did some research around this issue and published a white paper detailing the case for integrating time-honored emergency response expertise with real-time social input. Using new media allowed Eliott and others to get people food, water, and critical medical attention after the earthquake.

Disaster 89

Disaster Haiti Los Angeles Social Media 89

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2009

The Symposium has several brief white papers about future techologies and education to jump start the discussion: It's Easy To Fall in Love with Technology by Danah Boyd. Audiences won't stick with nonprofits that don't make progress on issues and won't donate to groups that aren't having MAJOR impact.

Virtual 84

Virtual Brain Nonprofit Global 84

Connection Cafe

APRIL 13, 2018

If you haven’t watched fundraising expert Joe Garecht’s Heating Up Multichannel Fundraising webinar or read his Raising Money through Multichannel Communications white paper, we highly recommend you do so. In short, direct mail is still an effective way to reach certain audience segments. Ask for specific amounts.

Education 23

Education Fundraising Mail Offline 23

Connection Cafe

JUNE 20, 2019

It engages your audience by matching your ask with the communication cadence and method they’re most comfortable with. Engage annual giving audiences and personalize messaging by leveraging technology based on predictive modeling that prioritizes person-to-person interaction and cost-effective strategies. A numbers game.

Fundraising 22

Fundraising Phone Model Relationship 22

Bloomerang

JULY 2, 2021

I want to talk about how you can inspire your audience using imagery and creative communication. I found out more about him, looking at his Twitter profile, than any other database social media profile, white papers. So, remember, you want to listen attentively. Using your organization’s vision and your messaging.

Virtual 119

Virtual Communication Video Newsletter 119

Nonprofits Source

OCTOBER 11, 2017

In this article, I’m going to share a strategic marketing process that, when followed, will help you create content your audience will love. However, despite this shift in audience platform preferences the strategic marketing process itself hasn’t changed much in the last 100 years. Work smarter, not harder.

Process 98

Process Content Digital Marketing 98

Forj

DECEMBER 6, 2017

Now that we’ve created solutions for easily defined problems, it’s time to focus our attention toward complex problems. When is an infographic appropriate versus a white paper? How do we best convey this information to our audience? Critical thinking is the ability to reason and analyze evidence.

eLearning 31

eLearning Skills Instructional Design Instruction 31

Forj

DECEMBER 11, 2017

Now that we’ve created solutions for easily defined problems, it’s time to focus our attention toward complex problems. When is an infographic appropriate versus a white paper? How do we best convey this information to our audience? Critical thinking is the ability to reason and analyze evidence.

eLearning 28

eLearning Skills Instructional Design Instruction 28

Bloomerang

JUNE 1, 2021

Or it’s the same message you’ve been spewing out for years, so it doesn’t seem relevant or capture attention. Fiery content that compels your audiences to action can yield wonderful outcomes , helping your nonprofit reach a myriad of marketing and fundraising objectives. Nor does every audience. Why Do You Need Glorious Content?

Content 143

Content Marketing Strategy Help 143