Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks
.orgSource
MARCH 4, 2024
Before their book was published in 2005, the authors “studied over 150 strategic moves spanning more than 30 industries over 100 years.” Move Beyond SWOT Sharon explains the book’s premise like this. Clowns, acrobats, and trapeze artists entertain. Uncontested space is the gift of Blue Ocean Strategy.
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