Pamela Grow

OCTOBER 30, 2023

To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Understand donors’ giving behaviors. Monitor data and adjust your appeals. Engagement level.

Analytics 52

Analytics Data Giving Metrics 52

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. About the Author.

Strategy 278

Strategy Fundraising Social Media Nonprofit 278

Care2

OCTOBER 15, 2013

If you manage social media for your organization, you probably face incredible pressure to show growth and success. That’s why you need to change the way you measure social media and declare a war on vanity metrics. Why is Social Media Data Important? The human brain is the best analytics tool.

Metrics 77

Metrics Social Media Media Social 77

sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Data analytics can help nonprofits examine patterns of behavior among donor groups so the organization can craft a message and a fundraising strategy that will be most relevant.

Measure 91

Measure Help Analysis Metrics 91

Nonprofit Tech for Good

APRIL 23, 2019

Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? Can the development office customize workflows and notifications when a donor is lapsing to help you determine the root cause and how to turn the trend around? 5) Outcomes and Analytics. Outcomes matter.

Metrics 261

Metrics Nonprofit Profile Platform 261

Care2

MAY 31, 2013

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. As social media becomes a bigger part of our online communications and outreach, the nonprofit and political campaign community has become way too focused on numbers rather than real engagement. Focus on Influence.

Metrics 75

Metrics Brain Social Media Social Network 75

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. Flickr Photo by Yung Tsai.

Social Media 119

Social Media Channel Difference Media 119

M+R

OCTOBER 15, 2021

Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. . Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) That’s the destination. Sign up now !

Benchmark 97

Benchmark Data Map Help 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. The tools include Google Analytics, PostRank, Feedburner, and others.

Metrics 81

Metrics Social Media Strategy RSS 81

Nonprofit Tech for Good

SEPTEMBER 5, 2023

Monitor metrics such as engagement rates, content reach, and donor response. With ChatGPT’s analytical prowess, the process can be augmented. The AI can then suggest channels that resonate with your goals, considering trends and audience preferences. The following prompt and instructions can help you develop it.

Digital 299

Digital Strategy Guide Create 299

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. What Is Social SEO and Why Is It Important for Your Nonprofit? Now what exactly does it mean when we talk about social SEO?

Search 59

Search Alternative Social Social Media 59

sgEngage

JANUARY 30, 2024

These solutions leverage predictive analytics to help anticipate future donor actions. According to BWF’s AI for nonprofits guide , the process of using these predictive AI fundraising tools looks like this: Your nonprofit gathers data using sources like your online donation form, donor feedback surveys, and website analytics.

Tools 86

Tools Donor Fundraising Survey 86

Candid

MAY 10, 2023

Where they look for information online, such as the media outlets, thought leaders, or social media accounts they follow. To uncover insights on your audience, consider conducting surveys with your current supporters; analyzing your nonprofit’s email, website, and social media data ; or using free tools, like Google Trends.

Communication 98

Communication Campaign Channel Measure 98

M+R

NOVEMBER 29, 2021

Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. . Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) That’s the destination. Sign up now !

Benchmark 87

Benchmark Analysis Aggregator Advocacy 87

M+R

OCTOBER 31, 2023

The annual M+R Benchmarks Study is our annual spin through the world of nonprofit digital programs – web traffic, email, advertising, social media, and more. Our data analytics team will combine (anonymously!) your responses with data from dozens of other nonprofits to create a set of averages, trends, and key metrics.

Benchmark 52

Benchmark Studies Europe Info 52

Care2

JANUARY 7, 2013

Here’s some great content metrics that strategist Jay Baer highlighted on his blog (thanks for the recommendation Beth Kanter ) which nonprofits can utilize. This one is pretty basic but nonetheless it’s a good reminder to make sure you are at consistently looking at website analytics through Google Analytics, Ominture , etc.

Metrics 71

Metrics Content Track Analytics 71

Qgiv

AUGUST 21, 2023

Many organizations use GivingTuesday as a social media campaign to increase fundraising and spread awareness for their cause. Once you know what worked and what didn’t, you can start looking at the current trends in fundraising to create the best GivingTuesday campaign to maximize your donor acquisition and retention.

Template 98

Template Retention Stream Social Media 98

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing?

Social Media 189

Social Media Foundation Examples Media 189

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

Giving 120

Giving Retention Metrics Demographics 120

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I'm working with a small group of Packard Foundation grantees on a social media lab where they are implementing different social media experiments. We know that good practice is to establish measurable objectives for your social media strategy and identify the audience before you executive.

Social Media 113

Social Media Measure Action Media 113

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Be aware of key accomplishments, metrics, testimonials, and milestones. Staff the organization’s social media account inboxes and repeat the above. Be Informed.

Fundraising 353

Fundraising Mail Law Donation 353

sgEngage

NOVEMBER 14, 2023

There are two solutions for integrating your data — either build an in-house centralized data platform or research an analytics vendor to outsource data collection and analysis. Use analytics tools to surface new patient insights. Understand individual patient health within the context of population health trends.

Integration 78

Integration Data Nonprofit Platform 78

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Useful analytics come from a comprehensive data set, typically from a donor management software, that can be manipulated into an intuitive report that anyone can digest. What can data help your nonprofit achieve?

Data 69

Data Metrics Nonprofit Analysis 69

DNL OmniMedia

JUNE 28, 2023

Use a fundraising dashboard to visualize data analytics. Leverage social media engagement data. Meyer Partners’ nonprofit data analytics guide suggests getting an audit from professionals who can help you identify gaps in your data entry processes and implement data hygiene best practices. Segment your email lists.

Platform 52

Platform Donor Online Social Media 52

M+R

NOVEMBER 28, 2022

Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) The deadline to sign up is December 2, 2022.

Benchmark 76

Benchmark Studies Analysis Trend 76

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

One of the themes that bubbled up was the role of ambient data from social media channels and I agreed to lead a discussion on: How useful is this data for foundations? The professional tools for monitoring and analyzing social media data can be expensive and pose a steep learning curve.

Social Media 100

Social Media Channel Data Media 100

Achieve

JULY 2, 2019

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. After what felt like hours of agonizing over potential topics, one of my coworkers suggested the idea to discuss common social media mistakes we see our clients making all the time!

Social Media 52

Social Media Media Hints Social 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. I wanted to avoid automated cross-posting of social content because I think it isn't very effective. The Facebook Insights tool lets you see trends Fan acquisition and subscription. I have not done this yet.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Successful social media is like going to the gym because the discipline of a good routine gets results much like working out on a daily basis. You need to make social media a daily habit; understand the rules, the landscape, and above all give it time to work. Flickr Photo by Metro Transportation Library and Archive.

Social Media 99

Social Media Strategy Media Social 99

Care2

APRIL 18, 2011

One of the big questions I often get asked by nonprofit campaigners is “how do I know if our blog and social media are succeeding and resonating with people?&# The very first thing that nonprofits should do is setup a tracking system to measure their blogs and social media. Postrank Analytics. Great question.

Social Media 65

Social Media Measure Tools Media 65

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. Channel preference (social media vs. email). Overlooking important trends. The research speaks for itself: 82% of Americans use social media and this number is steadily growing. Then, assess relevant metrics to see which types of content receive the most engagement.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Bloomerang

NOVEMBER 10, 2023

Look at each supporter’s giving history and identify trends. Follow up on a different marketing channel, such as social media. Communicating regularly through email and social media. You should also see specific trends in these numbers over time. Who is giving year after year or multiple times per year?

Gift 98

Gift Raise Guide Relationship 98

Care2

JULY 16, 2014

Nonprofits have been able to track gather important data about their audiences interactions with their website via Google Analytics. Just recently however Twitter rolled out their mew Analytics platform, making it accessible to everyone. Social media isn''t a broadcasting system, it''s meant to be social, like a cocktail party.

Track 65

Track Twitter Analytics Metrics 65

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" This is the most important part of your web analytics.

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "      Laura goes on to share how she, as social media strategist for a nonprofit, thinks about it.  

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Allegiance Group

APRIL 15, 2024

Were there any patterns or trends in their behaviors (e.g., Use Google Analytics to track metrics like unique visitors, pageviews, backlinks, and more to identify how to create compelling online content. After all, 32% of donors are most inspired to give via social media. the timing of their donation)?

Fund 52

Fund Donor Strategy Search 52

Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. Using weekly social media posts focused on your mission’s impact. This was an epiphany for Ogilvy.

Lesson 59

Lesson Fundraising Digital Test 59