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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

You can glean a lot of insights about your members once you get your association on board with engagement analytics. For larger associations, you may want to consider divvying up roles accordingly: Analytics – This person reports on any trends and delivers insights based on their review of the data.

Analytics 169
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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. However, the hurdle remains: how do you convince the powers-that-be to earmark a slice of the budget for analytics? However, the trick is to shift the conversation from the process to the outcomes.

Analytics 169
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The Power of Learning Analytics: Maximizing the Impact of Your Education Programs

Association Analytics

By harnessing the power of learning analytics, decision-makers can gain valuable insights into learner behavior, course effectiveness, and overall program success. Let’s dive into how learning analytics can drive engagement, improve course completion rates, identify gaps in learning programs, and optimize the learning experience.

Analytics 169
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Google Analytics and Benchmarks: HAWK

M+R

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? We’ll wait.

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How to Start Your Data Analytics Journey

Association Analytics

The team at Association Analytics often hears questions like, What exactly is data analytics? What’s the difference between analytics and reporting? First: Reporting vs. Analytics. With analytics, you try to aggregate data over time and across data sources for a 360-degree view of your members and their activities.

Analytics 169
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Export Your Universal Analytics Data Before It’s Too Late

Forum One

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.

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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? But what Google Analytics — and GA4 in particular — brings to the table is an extra layer of information. For Google Analytics, that would be a UTM parameter.