Association Analytics

FEBRUARY 14, 2022

You probably have a long list of great things you want to accomplish this year…including making analytics a priority. We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Let’s build your business case to make data analytics a top priority: 1.

Analytics 169

Analytics Language Associations Case Study 169

sgEngage

MARCH 15, 2024

Unless you measure your nonprofit’s performance, it’s impossible to know where you are succeeding and where you need to focus future efforts. There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data.

Measure 89

Measure Help Analysis Metrics 89

Bloomerang

AUGUST 16, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Mastering an analytic approach to strategy and planning. Mastering an analytic approach to strategy and planning. In this post, I’ll explore the fifth strategy. . Master an analytic approach to strategy and planning.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Nonprofit Tech for Good

OCTOBER 17, 2023

In this post, we’ll explore three cost-effective strategies to boost your online visibility. Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. In influencer campaigns, measure reach and impressions.

Social Media 330

Social Media Media Social Influence 330

Media Cause

NOVEMBER 9, 2023

Why are analytics + data so important for marketers? Data and analytics are the key to better understanding your marketing efforts. Tracking campaign performance with data analytics tools allows you to understand and refine your strategies, optimize your efforts, and maximize ad spend. Plausible 2.

Analytics 59

Analytics Data Tools Web 59

Nucleus

OCTOBER 28, 2020

The gap between digital leaders and laggards is widening – back in 2019, we published a study that measured companies by technology breath, depth, leadership and culture. I will tell you, when I talk to a CEO or a chief digital officer, I ask them about their innovation strategy and who they partner with.

Analytics 130

Analytics Associations Digital Industry 130

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

Analytics 107

Analytics Digital Tools Measure 107

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? For Google Analytics, that would be a UTM parameter.

Analytics 52

Analytics Google Fundraising Track 52

Association Analytics

JANUARY 8, 2024

In this blog, we’ll outline our top three strategies to elevate your impact this year, along with ways to make small, easy changes that lead to large, impactful results. We call this the Engagement Model and it’s a great way to measure how your members (and non-members) interact with your all products and services.

Impact 169

Impact Strategy Associations Data 169

Qgiv

OCTOBER 11, 2023

At least one of the criteria for measuring a successful year is related to your financials. Measuring business intelligence However, our research shows about 84% of nonprofits lack such profiles. When you gather the right data to measure business intelligence, your people know what to do—and guess what? How much did you raise?

Measure 52

Measure Business Retention Profile 52

Forum One

AUGUST 3, 2022

Digital strategy runs on data. Without robust data and analytics, any organization’s strategy is just a series of guesses. Knowing what not to measure can be as important as measuring at all. That’s where our Data and Analytics Team comes in. What the data and analytics team does.

Analytics 66

Analytics Team Data Skills 66

Qgiv

NOVEMBER 9, 2023

A well-crafted branding strategy can help you stand out from the crowd, attract donors and volunteers, and make a lasting impact on your community. But what exactly is a nonprofit branding strategy? What is a nonprofit branding strategy? Why is a nonprofit branding strategy important? Measure and track your success.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Forum One

APRIL 23, 2024

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.

Analytics 45

Analytics University Data API 45

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. 4 Types of Data Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Candid

APRIL 20, 2023

Creating a social media strategy can feel overwhelming. So, how can your nonprofit create a social media strategy that you can sustain? So, how can your nonprofit create a social media strategy that you can sustain? As you define your goal(s), also think about how to measure it. In a year, what will success look like?

Social Media 98

Social Media Data Strategy Media 98

TechImpact

JULY 30, 2014

Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. Once you’ve quenched your thirst for analytics with the easy stuff, what’s the next step?

Analytics 223

Analytics Statistics Google Demographics 223

Media Cause

OCTOBER 25, 2023

In early September 2023, Google announced that they would replace the Google Analytics 4 (GA4) Configuration Tag with a new Google Tag. The tag is one of the many changes that Google has made this year—the biggest being the launch of Google Analytics 4 in July 2023. What Is a ‘Google Tag?’ Learn more about our MarTech services.

Google 59

Google Tag Analytics Impact 59

Association Analytics

APRIL 8, 2021

SMART is an acronym people use to remember the five aspects of a well-articulated goal: SMART goals are specific, measurable, achievable, relevant, and time bound. For example, knowing that you want to increase a specific type of membership can make all the difference in measurement, analysis, and strategy. Engage in Analysis.

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Goal Data Articulate Analysis 192

Pamela Grow

OCTOBER 30, 2023

Under this framework, your nonprofit would create goals that are specific, measurable, achievable, relevant, and time-bound. Measurable: Set a quantifiable target for the goal, such as increasing the number of monthly donors by 20%. You can shape your engagement strategies using these pieces of information: Giving triggers.

Analytics 52

Analytics Data Giving Metrics 52

Media Cause

NOVEMBER 29, 2023

Setting Up Google Tag Manager with Cvent For many nonprofits, events are a key part of their donor strategy. Google Tag Manager can allow you to track registrations and page views across multiple different platforms, including Google Analytics 4 , Meta, etc. Once on the page, you can add your GA4 measurement ID.

Google 59

Google Tag Analytics Script 59

Nimble AMS

FEBRUARY 15, 2024

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals! We are very fortunate to have Nimble AMS.

Associations 148

Associations Missouri Measure Culture 148

Get Fully Funded

MARCH 8, 2023

As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Track web traffic from any QR codes used on direct mail.

Mail 75

Mail Integration Digital Strategy 75

Pamela Grow

MARCH 14, 2024

Hard skills are measurable technical skills or certifications such as CRM management proficiency. Soft skills are typically shown through previous experience and hard skills can be measured through technical assessments. Offer a skills testing assessment to measure a candidate’s capabilities.

Strategy 52

Strategy Interview Skills Retention 52

Pamela Grow

MARCH 14, 2024

Hard skills are measurable technical skills or certifications such as CRM management proficiency. Soft skills are typically shown through previous experience and hard skills can be measured through technical assessments. Offer a skills testing assessment to measure a candidate’s capabilities.

Strategy 52

Strategy Interview Skills Retention 52

.orgSource

DECEMBER 26, 2023

During 2023, I’ve written extensively about all things tech, from digital transformation to MarCom strategies, and more recently AI. podcast Sharon Rice,org Source Director of Business Strategy , and I talked about these shifting dynamics. No matter what topic I choose, one idea persists. That process is becoming more complicated.

Associations 221

Associations Skills Culture Environment 221

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. .

Donor 294

Donor Track Campaign Facebook 294

Association Analytics

JUNE 17, 2021

Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Sure, you can look at historical or yearly trends on a graph to identify patterns, but by drilling deeper into the analytics you can uncover insights to help put your data into action.

Associations 318

Associations Data Registration Analytics 318

Beth's Blog: How Nonprofits Can Use Social Media

MAY 28, 2013

I’ve been curating resources on nonprofit measurement over on Scoop.It, with eye towards collecting useful material related to social media and social impact measurement. Last week, I came across this excellent deck and blog post from the Knight Foundation’s VP of Strategy and Assessment, Mayur H. Measurement'

Measure 106

Measure Resource Miami Case Study 106

Bonterra

APRIL 13, 2024

Learn more Measure program outcomes in real time Built-in reporting Bonterra’s native reporting tool empowers grants administrators to measure program outcomes, not just outputs. Measure impact according to your company’s specific needs with drill down and self-service dashboard builder capabilities.

Grant 52

Grant Software Management Analytics 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. Dan is the Digital Marketing Manager for Feeding America where he oversees the execution of their external digital strategy which includes social media. Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel.

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Feeds Social Media Measure Summary 102

Forum One

FEBRUARY 22, 2022

In our 25-year history, Forum One has developed thousands of digital platforms and websites, campaigns, brand strategies, and custom tools that help nonprofits and government agencies communicate, deliver programs, and cultivate financial support. What the strategy team does. Meet the strategy team.

Team 46

Team Strategy Analytics Storytelling 46

VisionLink

JUNE 19, 2012

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Measure, measure, measure! Is your nonprofit looking for ways to improve your website and increase traffic?

Content 205

Content Websites Strategy Adwords 205

Association Analytics

JANUARY 17, 2024

Learn how to identify key metrics to measure the progress of your strategic goals and use a snapshot dashboard to view all your KPIs in one place.

Track 169

Track Associations Data Report 169

Association Analytics

DECEMBER 13, 2023

Paired with your experience and judgment, your decisions can be data informed or data guided using less specific data measurements. These decisions should be outlined as part of your overall strategy for data governance. The post 6 Tips to Transform Your Dirty Data in 2024 appeared first on Association Analytics.

Data 169

Data Tips Associations Government 169

Bloomerang

JUNE 14, 2021

They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy. What kind of digital touchpoints did you incorporate into your development strategies? These are all great adaptive strategies, but now what? . Pillar #1—No Longer Optional: Your Nonprofit Digital Strategy in 2021 and Beyond.

Digital 117

Digital Strategy Nonprofit Phase 117

Nimble AMS

MARCH 8, 2023

Innovate with modern software and AI to improve your member recruitment and retention strategy by leveraging past member data to predict if a constituent is unlikely to renew. Leveraging dashboards lets you measure key performance indicators (KPIs,) helping your association track its progress and take control of its future.

Associations 117

Associations Experiment Tips ROI 117

Connection Cafe

APRIL 7, 2020

Google Analytics can seem daunting, especially for the smaller marketing team or the marketer with limited digital chops. Or perhaps you’re a seasoned Google Analytics pro who just needs a little validation right now. Or perhaps you’re a seasoned Google Analytics pro who just needs a little validation right now. Email sign-ups.

Analytics 35

Analytics Google Goal Track 35