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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need. They then promoted that content to unengaged members with similar profiles. The post Three Data-Informed Strategies for Better Member Engagement appeared first on Association Analytics.

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Social SEO and the Rise of Alternative Search

Media Cause

Social media profiles consistently secure prominent positions in search results. Especially for branded keywords, social media profiles frequently take a front-and-center position, appearing right after the respective brand’s website result. Social platforms are included in Google Analytics traffic sources.

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The 9 Best Nonprofit CRM Solutions (Updated for 2023)

Bloomerang

From tracking conversations and donations to event registrations, you can note every interaction you have with a supporter in your nonprofit CRM. Ensure any CRM you invest in offers features such as: Donor profiles Nonprofit CRMs automatically create donor profiles for supporters who contribute or interact with your nonprofit.

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Salesforce Winter ’22 Release: What You Need to Know

Cloud 4 Good

In addition, admins can now set the search scope (beta) and choose which objects are queried to deliver the search results or utilize the default search profile. The search scopes are assigned by user profile, allowing admins to customize the search experience with business processes and teams in mind. Dynamic Interactions (Pilot).

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How Nonprofits can Use Analytics with Advocacy

Connection Cafe

Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. And, through analytics and a culture of testing, some of the best advocacy and activist organizations are transforming how they listen to their supporters online. Communication isn’t just about speech.

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Fundraising Apps: 25+ Tools To Help Your Org Raise More

Bloomerang

Constituent search features allow your staff to read up on each individual donor’s profile before going to meetings or events. With interactive maps, private meeting scheduling, and a personalized agenda, attendees have everything they need to get more from the event. Easier interactions with the government.

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5 Tips for Better Email Personalization

Forum One

Audience personas are individual profiles that represent specific people within your broader target audience. A/B test different parts of your emails. Most marketing automation platforms now have A/B testing built-in so it’s easier than ever to include in your routine. Develop audience personas and segmentation.