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Social Media Analytics: The Basics

NonProfit Hub

If you really want to get the most out of socials, interpreting your analytics and using them to your advantage is key. . This doesn’t necessarily mean the person actually took the time to read it, but an impression confirms that it did, in fact, show up on their feed. Where are my analytics located? Congratulations!

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Using a graphic design tool such as Canva or Venngage , converting powerful stats, quotes, and CTAs into graphics is a time-tested, proven method to grab the attention of your followers, thus increasing your engagement on Twitter (and all social media). 8) Get to know your Twitter Analytics Dashboard. Like mentions and replies.

Twitter 355
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What do web stats mean, anyway?

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? Allan’s argument is that because NTEN is in a leadership position in the field, it should lead in showing transparency by publishing its web stats.

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Surprise! Only 5% of Websites Have a Twitter or Facebook Link

Care2

Check out the stats below. *28% 28% of sites have Google Analytics. *5% Danny Sullivan, a search engine expert analyzed another chart by Factual that showed additional stats but without exact percentages. 19% of sites have an RSS feed. *6% 1% of sites have Quantcast tracking code. 19% of sites have an RSS feed. *6%

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15 Steps to an Awesome Website Launch

Care2

Burn your feeds – You’ll want to make setup your RSS feeds properly in Feedburner so that you can track subscriber numbers and click-throughs from RSS readers. Feedburner will also make sure your site feed is recognized by major browsers and feed readers. How’d you score on this checklist?

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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. How do you track and measure your Facebook Fan Page against your objectives?

Metrics 97
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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The tools include Google Analytics, PostRank, Feedburner, and others. On a listserv the other day, Laura Quinn at Idealware asked if "Visit" or "Click" data on Feedburner were useful metrics to track to assess reader interest in your blog content. Hard Data Points: You can get this from Google Analytics.

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