Tech Soup

MARCH 18, 2013

org, causes.org, and change.com. Quick questions: Do you know what issue they responded to, and do you know when they responded and in what channel? There are three channels that work well for converting advocates to donors: email, direct mail, and telemarketing. Add Another Channel. You need both!

Donor 57

Donor Channel Test Database 57

Connection Cafe

MARCH 14, 2011

Well, maybe “exhilarating” isn’t the right word, but if you’re a research nerd like me, or if you’re wondering how well other orgs performed in 2010 (i.e. website traffic and registration, email communications, online fundraising and advocacy) look no further. Advocacy continues to play an important role.

Convio 51

Convio Benchmark Studies Haiti 51

The Science Behind Engaging your Supporters

SEPTEMBER 7, 2018

We chatted with digital strategist Yash Mori for insights on creating video for nonprofits, campaigns, and advocacy organizations. So that being said, a lot of these smaller nonprofits won't have distribution channels from local outlets. And so, social media becomes their distribution channel.

Video 43

Video Create Guide Camera 43

Connection Cafe

OCTOBER 11, 2011

Mobile-savvy nonprofits inspired many of us with their interesting apps, from PETA’s mobile advocacy center to the Lance Armstrong Foundation’s collaborative BOOM app (in concert with Nike) to the Central Park Conservancy’s Insider’s Guide to the Park. Check out our Guide to the Mobile Web.

Mobile 37

Mobile Question Org United States 37

Top Nonprofits

DECEMBER 6, 2021

And since these are channels that are really important to so many nonprofits, I’d love to get your take on things. I will continue to use that phrase and, because there’s so much more than just social media. So today, Julia, I wanted to get your take on the recent news that came to light, you know, about Facebook and Instagram.

Facebook 52

Facebook Report Podcast Platform 52

Connection Cafe

JUNE 14, 2012

Traditionally, most orgs have only provided support to these types of events using offline channels alone. Typically, the fundraising group signs an agreement, gets permission to use the org’s name/logo in promotional materials and maybe if the event is large enough, maybe a staffer would show up to accept the large check.

Online 32

Online Fundraising Org Stats 32

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2011

Policymakers do not pay attention to messaging that comes through social media channels. Roots of Change worked with Change>org to implement this petition. I used the following statements given that I had a mix of staff members – from executive directors, social media managers, and policy/program directors. A/B Testing.

Case Study 98

Case Study Social Media Studies Integration 98

Care2

AUGUST 7, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

MAY 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 60) Search « Is Direct Mail Dying or Dead?

Mail 34

Mail Social Media Advocacy Online 34

Connection Cafe

APRIL 27, 2009

To give the audience an idea of what ads can be used for, Google shared just a few tactics adwords could help any given org do including: Solicit donors. Designation as a YouTube "nonprofit" channel. These are ads that fit seamlessly online alongside other ads on Google. Enroll subscribers. Recruit volunteers. Promote events.

Map 32

Map Google Grant Video 32

Nonprofit Tech for Good

MARCH 12, 2017

org , bsr17.org org , and bsr18.org. During special fundraising and advocacy campaigns or in the months leading up to a special event, add your nonprofit’s campaign and event hashtags to your nonprofit’s Twitter and Instagram bios. For example, bsr16.org 1) Buy short domains that work well in print and online.

Communication 264

Communication Online Linkedin Tips 264

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2010

My co-author, Allison Fine and I found many great examples of successful activism using these tools as part of multi-channel campaigns in our book The Networked Nonprofit. We’re only four years into the Twitter era, after all.

Offline 116

Offline Social Media Network Org 116

M+R

AUGUST 11, 2021

Though newer, Twitch competes on the same level of viewership as traditional media channels. Engaging on Twitch opens your nonprofit up to a huge new audience , especially younger audiences (there is no age requirement to view Twitch, although you have to be 12+ to stream)—and many orgs have already beat you to it!

Game 98

Game Stream Disaster Digital 98

Care2

JUNE 1, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) These channels will develop and co-exist.

Mail 47

Mail Social Media Online Advocacy 47

NTEN

JULY 7, 2011

Effective social media integration is time consuming, and unless your org is powered by volunteers, paying your employees costs money. Once you list these tactics you’ll start to see how you should be sourcing your links so that you can track by medium/channel/special promotions; make friends with Excel (you too Guite!).

Social Media 75

Social Media Integration Media Social 75

Everyaction

AUGUST 6, 2018

So that being said, a lot of these smaller organizations won't have distribution channels from local outlets. And so, social media and digital becomes their distribution channel. Yash Mori is a progressive digital organizer and video producer. How did you get your start in digital organizing?

Storytelling 44

Storytelling North Carolina Digital India 44

Care2

OCTOBER 4, 2009

Non-profits that do not engage in political advocacy can still engage potential donors through social networking by engaging in conversation and asking for user generated content. Any comment/thought on welcome vs. appeal vs. advocacy for first message after acquisition? This goes beyond mail merge: reference past actions (i.e.,

Donor 45

Donor Advocacy California Facebook 45

Connection Cafe

MARCH 28, 2017

Map your needs to a strategic plan: Leading indicators in our tech investment research that points to an org’s level of effectiveness is whether you can point to the need for tech in their strategic plan.” We have to use digital channels to bring people these people in and let them have a voice.

Technology 20

Technology Impact Tips Blackbaud 20

M+R

NOVEMBER 3, 2022

The positive: Twitter remains a valuable platform for staying attuned with the news cycle, identifying trends and rapid response opportunities for campaigns, orgs, and individuals. What is M+R advising orgs to do? What are other orgs doing? Pay attention to what other progressive orgs, activists, and thought leaders are saying.

Twitter 119

Twitter Org Social Media Spam 119

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2013

As you can see, the design is a bit edgy – and its part of new multi-channel campaign that hopes to activate activists and ignite conversations. Of course, the infographic alone is not enough – it’s part of a multi-channel campaign. This infographic is part of a multi-channel campaign. Seems a little edgy?

Syria 108

Syria Children Channel Campaign 108

Connection Cafe

JULY 28, 2011

In their #SocialCongress report , the Congressional Management Foundation (CMF) shared some really great research about how quickly our elected officials have adopted Social Media as a channel for communicating with and listening to their constituents. In particular, Facebook does not lend itself to identical form comment campaigns.

Advocacy 26

Advocacy Channel Social Network Convio 26

Care2

APRIL 3, 2017

The new movements and associated tools aren't just having a positive impact on helping people channel their frustration to #resist his awful policies, they are also having an impact on inspiring people to become first-time donors. org, National Center for Transgender Equality, Voto Latino, and more. WeCanResist.It

Tools 48

Tools Org National Policy 48

Non Profit Quarterly

AUGUST 10, 2022

In their report Data Capitalism and Algorithmic Racism , Yeshimabeit Milner and Amy Traub demonstrate how this behavior exacerbates racial inequality, ever more surveillance, and other discriminations that predominantly affect people of color—by, for example, digitally channeling lower-income users toward predatory services (e.g.,

Platform 139

Platform Technology United States New York 139

Connection Cafe

MAY 13, 2009

Yesterday marked the second annual Women Who Tech telesummit , filled with experts and thought leaders working in technology, advocacy and nonprofits. Email: Email is a critical channel, not talked about enough! Some website tools: 1. Content management system 2. Donor Database/CRM. Ask them to take action 4.

Tech 20

Tech Communication Tools Online 20

Whole Whale

OCTOBER 8, 2021

Digital Advocacy: How to Generate Activist Impact with Political Calls-to-Action. For better or for worse, this shift has created new channels for taking action and has democratized digital advocacy tools in innovative and exciting ways. Does your organization have a legislative action or advocacy program?

Advocacy 98

Advocacy Generation Action Impact 98

Care2

APRIL 20, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Here’s what hooked me. Did you see this?!

Action 28

Action Social Media Online Advocacy 28