Nonprofit Tech for Good
JANUARY 29, 2024
Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Individual giving has seen a steep decline, with donors becoming more selective about the causes they support. In this environment, building a community of loyal advocates for your cause is more important than ever before.
Nonprofit Tech for Good
AUGUST 9, 2021
Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages.
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Nonprofit Tech for Good
JULY 1, 2020
By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.
Nonprofit Tech for Good
NOVEMBER 21, 2019
By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. Donors, especially millennial donors, are motivated by specific issues and causes and typically do not have allegiance to specific organizations. How do you overcome inertia?
TechImpact
AUGUST 30, 2013
Social media: 56% of people donated to an organization because they read a story via social media. 59% of people donate after becoming a follower of a nonprofit’s social network. 67% of people surveyed “like” a nonprofit on Facebook because they want to show their friends that they support a cause. response rate.
Nonprofit Tech for Good
MARCH 18, 2013
e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness. Online Advocacy :: Another technology that launched in the late 90′s was the ability to sign online petitions and send emails to members of Congress.
NetWits
JULY 12, 2011
Bottom line – nonprofits are having some success in connecting with new constituents and generating action, but the social network works best when requiring a low level of commitment. Like other studies have noted, social networks like Facebook are not raising much money. hours per week on the social network.
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