M+R

APRIL 26, 2022

Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. Visit mrbenchmarks.com on April 27 to get the lay of the fundraising, advocacy, and digital marketing land. Read time: 1 minute. Sign up for the webinar now. .

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Benchmark Map Social Media Advocacy 52

M+R

APRIL 11, 2023

READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. Visit mrbenchmarks.com on the 27th to get a flavor for all the trends in fundraising, advocacy, and digital marketing. April 27, 2023, ONLINE Benchmarks Webinar. RSVP via Zoom here.

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EveryAction

SEPTEMBER 2, 2022

It’s never too early to start planning for your nonprofit’s GivingTuesday and year-end fundraising efforts. In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms.

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Mobile Digital Fundraising Advocacy 130

M+R

APRIL 19, 2023

Don’t forget to make your reservations for our Benchmarks launch events if you haven’t already. READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. April 27, 2023, ONLINE Benchmarks Webinar. April 27, 2023, LIVE in Washington DC.

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M+R

APRIL 7, 2021

Here it comes, hot off the presses: The 2021 M+R Benchmarks Study will go live on Wednesday, April 21. It’s all the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. . 2021 Benchmarks UK FAQ. Everything you need to know about participating in the 2021 Benchmarks.

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Benchmark Studies News FAQ 67

Nonprofit Tech for Good

SEPTEMBER 17, 2023

Sponsored by Network for Good – an easy-to-use all-in-one nonprofit fundraising platform. According to Wordstream , in 2023, the average Google Ads CTR for the advocacy industry is 4.41%. You can use that benchmark to determine how well your ad copy is performing. If you did not, this does not apply to you.

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Google Evaluation Grant Campaign 277

Nonprofit Tech for Good

OCTOBER 25, 2019

His work is focused on nonprofits, advocacy, and public affairs. Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. Additionally, Facebook has made both creating and donating to Fundraisers a highly streamlined process.

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Facebook Raise Fundraising Audience 227

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Twitter Practice Social Media Nonprofit 355

M+R

MARCH 11, 2024

P.S. Guess who will be releasing a Benchmarks study on April 24? The annual M+R Benchmarks Study will once again explore the labyrinth of nonprofit digital fundraising, advocacy, and marketing metrics. Hope to talk with you soon! See you in the co-op! The post Scout Quest Webinar Recap: Humane Society Results!

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Mail Results Benchmark United States 75

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. This year's report addressed issues such as email list growth and churn, the rise of monthly giving, and the impact of social media's peer-to-peer fundraising for nonprofits.

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Benchmark Digital Report Learning 81

NetWits

APRIL 5, 2013

The much-anticipated 2013 eNonprofit Benchmark study was released last week. It contains online fundraising, advocacy, email, social, and mobile results from 55 U.S.-based based national nonprofits in 2012. Nonprofits often use this study to benchmark their own online activities and fundraising ideas.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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Benchmark Studies Metrics Digital 64

Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011.

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Benchmark Advocacy Studies Social Media 68

Care2

JULY 6, 2023

The Fundraising Effectiveness Project documented just how many donors in 2021 didn’t return to give again in 2022! What can fundraising professionals do to put 2023 back on track? Fortunately, there are solutions to help your nonprofit organization find new donors and retain your existing ones.

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Care2

MARCH 22, 2011

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Are nonprofits experimenting with mobile more? Key Benchmarks: How Did Your Nonprofit Measure Up ? Key Benchmarks: How Did Your Nonprofit Measure Up ? Online Fundraising.

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Benchmark Advocacy Studies Metrics 76

M+R

JULY 27, 2023

Read time: 5 minutes Most nonprofits, even the smallest ones, include supporter cultivation in their messaging mix — the occasional thank-you email, an annual impact report, maybe a robocall at year end. And most nonprofits, even the biggest ones, don’t know if any of it actually works.

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Fundraising Test Advocacy Metrics 52

Bloomerang

AUGUST 16, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. One of the biggest problems nonprofits face is improving their low donor retention rate. Start with benchmark data. This is part five in a six-part series.

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Analytics Strategy Fundraising Benchmark 122

Care2

MARCH 23, 2012

The 2012 eNonprofit Benchmark study comes out April 5 th and is packed with great data that highlights key online fundraising and advocacy response rates as well as social media metrics. Not to worry, you can get a sneak peak at some of they key benchmarks in this terrific infographic that illustrates: Fundraising.

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Benchmark Advocacy Stats Mobile 72

Nonprofit Tech for Good

NOVEMBER 21, 2019

By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. This means that nonprofits have to compete with each other for donors’ attention and resources as they gravitate towards causes rather than organizations. It’s time to decide.”.

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Storytelling Homeless Generation New Zealand 264

M+R

DECEMBER 13, 2022

But for nonprofit fundraisers like me, it’s a day for the time-honored traditions of repeatedly refreshing Google Analytics, double-checking that all of the 12/31 emails launched, and applying final optimizations to make sure our fundraising ads shine. Tune up your tracking in advance of key moments.

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Fundraising America United States Track 84

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. This is where EveryAction comes in!

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Benchmark Digital Trend Report 62

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. While open rates were 14.72% (slightly up from the previous year), the average click rate on online fundraising appeals were.7%. Online Revenue and Advocacy Growth. Advocacy saw an 8.7%

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Benchmark Studies Money Raise 70

Connection Cafe

SEPTEMBER 23, 2020

Virtual bbcon 2020 is fast approaching, with thousands of nonprofits registrants, many of whom are fundraising, communications and marketing pros like yourself: ready to expand your vision with fresh ideas and actionable inspiration! Where do we need to innovate to meet our fundraising and campaign goals as resilient nonprofits?

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Professional Communication Blackbaud Fundraising 49

Connection Cafe

FEBRUARY 25, 2020

In July 2019, The Opportunity of Collaborative Benchmarking whitepaper was released in partnership between Blackbaud, NetHope, and NTEN. The goal was twofold: To educate on the current value of benchmarking in the social good sector and. Insights into the Collaborative Benchmarking Survey Results.

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Benchmark Survey Collaboration Social 38

EveryAction

SEPTEMBER 7, 2022

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Check out our last installment here ! Here are a few tips from Alras Digital and Raise the Roots.

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Communication Practice Program Instruction 130

Bloomerang

NOVEMBER 16, 2023

Mobile communication is becoming a central part of nonprofit fundraising and advocacy. According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. However, many nonprofits don’t know where to start when it comes to implementing text-to-give campaigns.

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Mobile Guide Giving Fundraising 56

NTEN

APRIL 3, 2012

Another NTC means more great studies about nonprofit technology released, including the 2012 " Nonprofit Social Networking Benchmarks Report." official Twitter accounts Nonprofits told us they spend an average of $3.50 for yourself: > Download the 2012 Nonprofit Social Network Benchmark Report.

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Social Network Benchmark Network Report 91

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. First, we’ll cover how to determine your goals for your monthly giving program.

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Analytics Data Giving Metrics 52

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. The post Be Part of the 2023 M+R Benchmarks Study!

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Benchmark Studies Analysis Metrics 19

NTEN

JULY 13, 2011

The 2011 eNonprofit Benchmarks Study is a joint project of M+R Strategic Services and the Nonprofit Technology Network (NTEN). The 2011 eNonprofit Benchmarks Study (available at www.e-benchmarksstudy.com Now, with Benchmarks Extra , we’re diving in deeper to reveal some interesting – and unexpected – relationships in the data.

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Benchmark Rate Studies Consultant 59

Connection Cafe

OCTOBER 10, 2019

Given the rapid growth in grassroots advocacy initiatives at organizations large and small, we’ve been talking a lot in our office about the opportunities nonprofits have to drive new types of engagement through advocacy and what makes an organization effective. Of course, many nonprofits are constrained by resources.

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Advocacy Tools Conservancy National 33

DNL OmniMedia

DECEMBER 13, 2021

It’s crucial that you choose the right CRM solution for your nonprofit, but that can be significantly more difficult when there are multiple strong contenders on the market to choose between. Nonprofit CRM Comparison: Top 7 Solutions. Choosing the Best Nonprofit CRM for Your Organization. Overview of CRM for Nonprofits.

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Blackbaud Nonprofit Summary Comparison 52

Care2

APRIL 29, 2010

I’ll try to keep it short and just sweet enough to fill you in on everything you need to know about the new 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN. When we started analyzing the results of this year’s study, the nonprofit world was still licking its wounds from 2009.

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Benchmark Studies Stats Advocacy 65

Care2

APRIL 9, 2013

The 2012 eNonprofit Behnchmarks Study was just released and it''s packed with all sorts of juicy email, advocacy, and fundraising data from 55 nonprofits ranging from environmental organizations to human rights organizations. Overall, nonprofits are reaching new supporters more than ever across online channels.

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Rate email Benchmark Fundraising 76

Connection Cafe

OCTOBER 28, 2014

Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . Total online fundraising is up 8% YOY, with double digit growth in both repeat and sustained giving. The total number of email recipients was up 72%.

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Benchmark Metrics Report Online 55

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

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Benchmark Measure America Blackbaud 56

Media Cause

AUGUST 15, 2022

If you have a policy, thought-leadership, or government relations team, you know that true societal shifts and those monumental changes we want require advocacy. And advocacy requires, well, advocates. I’m guessing they have something to do with fundraising (the money is the mission) and policy initiatives. your supporters.

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Support Advocacy Policy Hints 52