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Grassroots Campaigning: How to Use Online Channels to Build Offline Support

Connection Cafe

According to research by the Congressional Management Foundation, nearly half of congressional staff believe that “most advocacy campaigns of identical form messages are sent without the constituent’s knowledge or approval.”. Era of Increased Activism and Grassroots Campaigning. How to Use Online Channels to Build Offline Support.

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Does the Internet Inspire Youth Activism or Slacktivism?

Care2

They are viewed as techies and quite fickle when it comes to activism. They can be excited about one issue, and then quickly move on. Youth Activism Key Findings: Being a part of online communities promotes engagement. Unfortunately, Millennials have been portrayed as the “me generation&#.

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Project AWARE Dives Deep Into Ocean Data, Turning Scuba Divers into Citizen Scientists

Beth's Blog: How Nonprofits Can Use Social Media

By launching My Ocean , an online community of more than 9000 divers, they shifted a lot of offline activities onto their website: dive leaders, volunteers and advocates could connect; find dive events and activities taking place nearby; promote their own events; talk about local issues and ideas and celebrate one another’s successes.

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Why Nonprofits Need a Values-Based Social Media Strategy

Non Profit Quarterly

Black users have long been at the center of digital culture as trendsetting social media influencers, content creators, and key drivers of online racial justice activism, as seen by hashtag movements such as #BlackLivesMatter and #SayHerName.

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Transmedia — Making Change Across Mediums

Beth's Blog: How Nonprofits Can Use Social Media

I became a documentary filmmaker to tell meaningful stories that explore social issues and inspire change. We knew that if our film was compelling, we could break through to the people in the audience — and maybe they would help get the word out about the film and the issues it explored. Today, it’s a whole new ballgame.

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Webinar: Monthly Donors, Social Media, and Cross-Channel Integration: Critical Tactics to Boost Your Fundraising in 2013

Care2

Say good bye to "online fundraising" and "offline fundraising," there is only fundraising. She directs Food & Water Watch's Online campaigns, as well as overseeing the integration of multi-channel fundraising and advocacy efforts. Make 2013 the year your fundraising comes of age.

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You Can Stand Up for Health Care on Twitter and Facebook, What About On Google +?

Beth's Blog: How Nonprofits Can Use Social Media

They are integrating social media tactics to their online advocacy tool box with this Twitter tool. At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions.

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