Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

She suggested encouraging more share with a specific call to action on the post itself. Facebook Rolls Out New Metric: People Talking About. Last night Facebook announced some changes to Insights , the analytics program that we use for tracking Facebook pages, that includes a new metric, “People Talking About.”

Metrics 129

Metrics Facebook People Change 129

Care2

MARCH 22, 2011

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Key Benchmarks: How Did Your Nonprofit Measure Up ? Nonprofits need to pay special attention to this stat. Are enewsletters still worth your organization’s time? Online Fundraising. Why is that?

Benchmark 76

Benchmark Advocacy Studies Metrics 76

DNL OmniMedia

FEBRUARY 11, 2021

These stats were compiled by the team at Blackbaud, long-time stand-out providers of nonprofit technology. It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. How do we know this?

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Stats, stats, stats …. Facebook Pages give you stats!! You may be thinking “why do stats matter?”. As I discussed in a recent post (see 4 Keys to Building a Successful Nonprofit Web Site ) stats are key to helping you improve your web site or in this case your Facebook page. What is measured you ask? .

Facebook 97

Facebook Stats Los Angeles Tips 97

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Web Analytics As Simple Gifts To Measure Mission 3. Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. To understand how to identify actionable reports from the complex sea of information collected in an analytics tool.

Screencast 50

Screencast Analytics Measure Web 50

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics!

Tools 162

Tools Tech Map RSS 162

Bloomerang

NOVEMBER 13, 2021

And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” We want people to take action. ” So what action or what reaction are you looking for? And I’m looking over.

Report 83

Report Measure Process Impact 83

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Over the past six months, I've been doing some writing on metrics/analytics in general and Google Analytics in particular. We're using the Idealware stats to explore Google Analytics and to look at some of the basic reports and explain metrics. My role on the panel is to look specifically at Social Media Metrics.

Analytics 50

Analytics Web Metrics ROI 50

Connection Cafe

JUNE 5, 2017

Obtrusive observation of people’s behavior—behavior that is deliberately prompted—means that the subject knows they are being studied and measured. They know their actions are being monitored. For example, they know they are taking a survey or they know you are checking the engagement stats on your Facebook page.

Content 41

Content Social Media Analysis Issue 41

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 21, 2007

Allan Benamer and Holly Ross debate transparency and publishing web stats numbers. Michelle Murrain weighs in with a thought provoking post, " What Do Web Stats Mean, Anyway? " I think web stats are useful when we are using them measure our outcomes. Are Web statistics a matter of transparency.

Open Source 50

Open Source Nptech Summary Tag 50

CauseVox

OCTOBER 11, 2021

Is it best to create a monetary goal or one based on impact metrics? When setting your own goal, use the SMART principles approach, making sure it’s Specific, Measurable, Attainable, Relevant, and Timely. Create a featured banner with an image, graphic, and a short amount of text with the name of the campaign and the call to action.

Guide 73

Guide Giving Campaign Social Media 73

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

What content is producing the desired action of registering, donating or taking action? Plan on spending some time on this and blow your boss away next time you bring her your web stats and action plan! Six Recommendations For Measuring Your Success by Avinash Kaushik. How can you optimize, modify and adapt?

Site 50

Site Web RSS Build 50

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Measuring Engagements on Social Media. Benchmarking Your Engagement Rate.

Social Media 122

Social Media Track Conversation Media 122

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2012

Note from Beth: Shonali Burke, who we interviewed in “ Measuring the Networked Nonprofit , let me know about an exciting project she is working on with the Center for Community Change that is hosting the 8th Annual Change Champion Awards (in DC) today (Sept. What exactly are the right metrics for measuring this transformation?

Measure 97

Measure Community Organization North Carolina 97

CauseVox

JUNE 1, 2021

These days, you don’t have to be tech-savvy to have a professional-looking campaign but you want to be sure that it makes a lasting impression and is effective at getting people to take action. It allows you to win over your audience on an emotional level, which inspires them to take meaningful action. 5) Fundraising Metrics.

Websites 52

Websites Fundraising Site Create 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

If anything, that's the most important thing about social media metrics or for any metrics. Metrics in context connected to action - whether to improve a program already underway or evaluate impact. I'm more interested right now in applying the metrics to program improvement. Step 5: Measure. Up or Down?"

Metrics 50

Metrics Action RSS Feeds 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

The success of your blog, or any social media effort, depends on your willingness to solicit feedback and take corrective action when necessary. You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Here are seven tips to help you start measuring social media efforts.

Measure 95

Measure Tips Metrics Bookmarking 95

Care2

SEPTEMBER 10, 2007

Q: How can nonprofits define and measure success with an online video? Has research been done to measure conversion rates, and, if so, what has it concluded? Good metrics are often hard to come by, but measuring success is the only way to know if your effort and investment has paid off! The future is live.

Video 28

Video Interview Social Media Online 28

Nonprofits Source

MARCH 21, 2018

Case studies of nonprofits winning at social media is an opportunity to see the strategies in action. We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS.

Social Media 109

Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I also don't want to get too deep into geeky measurement crap. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2011

As part of my work as Visiting Scholar at the David and Lucile Packard Foundation, I’m facilitating several peer exchanges on the topics of measurement, social media, and networked nonprofits. It comes as no surprise that Momsrising embraces measurement and learning. Source: Social Media Propaganda Posters by Aaron Wood.

Results 115

Results Facebook Metrics Measure 115

Nonprofits Source

SEPTEMBER 8, 2017

A word of caution if you go down this path: It may be near impossible to measure and report on progress between cross platforms. It’s one of the easiest and most direct ways to measure digital investments. Or how about measuring the impact of brand awareness? Or how about measuring the impact of brand awareness?

email 89

email Marketing Strategy Fundraising 89

CauseVox

NOVEMBER 26, 2023

They have the power to inspire, engage, and ignite action in ways that data and statistics alone cannot. Create clear action steps and easy to navigate donation pages to ensure no donor gets lost in the process. Inspiring Action Personal stories often serve as a call to action.

Storytelling 82

Storytelling Impact Arts Nonprofit 82

DNL OmniMedia

AUGUST 25, 2021

The Middle: This is where the challenge reaches a peak or climax, and your characters learn, grow, and take action against the challenge. Then, wrap up your story with a call to action! where the supporter can take that specific action. Your story’s arc should be very broadly defined. Raising awareness. Stewarding supporters.

Storytelling 98

Storytelling Digital Marketing Guide 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2012

He suggests doing an inventory and asking how each contributes to your overall goals and whether it is measurable. Based on the answer, either repurpose, abandon, or bring into the fold. You might also want to spend some time doing a little research on site and browse some of the pinterest stat sites. Mindful Implementation.

Tools 105

Tools Tips Resource Stats 105

Nonprofits Source

SEPTEMBER 8, 2017

A word of caution if you go down this path: It may be near impossible to measure and report on progress between cross platforms. It’s one of the easiest and most direct ways to measure digital investments. Or how about measuring the impact of brand awareness? Or how about measuring the impact of brand awareness?

email 45

email Marketing Strategy Fundraising 45

Qgiv

OCTOBER 5, 2021

No matter your donors’ reasons for giving, the stats above show that at the end of the year, they’re ready and willing to give. Put a matching gifts drive into action. Measurable: Choose metrics that will help you know whether you’ve met your goal or not. Put a matching gifts drive into action.

Campaign 69

Campaign Practice Giving Social Media 69

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

NMC Future Symposium explore applications of techology that could impact issues of global importance over next five years or more. Mashable has dubbed it one of the best places to watch great minds in action. Metrics, Stats, Research, and Other Misc. How do you measure sucess on Twitter? Registration here.

Nptech 91

Nptech Social Media Ning Media 91

The Modern Nonprofit

SEPTEMBER 26, 2023

Your goals should be SMART (Specific, Measurable, Ambitious/Attainable, and Time-based). While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. Make your call-to-action (CTA) clear and distinct, and have your action button reflect that.

Guide 102

Guide Goal Social Media Action 102

The Modern Nonprofit

SEPTEMBER 21, 2021

Your goals should be SMART (Specific, Measurable, Ambitious/Attainable, and Time-based). While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. How – the call-to-action. Those stats you used earlier?

Guide 98

Guide Goal Social Media Action 98

Connection Cafe

DECEMBER 22, 2013

Here are the 7 Things You Need to Know About 2013 Online Donors from Gail Perry, with action steps you must take to ensure your site is armed and ready for the online giving season, and every season in between. Being liked isn’t everything, especially if those likes don’t translate into further action. Infographics.

Story 54

Story Nonprofit Social Media Content 54