Qgiv

JANUARY 8, 2024

Through specific prompts, nonprofits are using ChatGPT for content creation in a variety of ways, including writing fundraising appeals, donor thank-yous and thank-you receipts, and creating resources for volunteers and P2P participants. For example, ChatGPT is easy to learn and use.

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Trend Raise Tools Tips 52

Nonprofits Source

APRIL 24, 2023

Email is a major communication channel for many nonprofits. It’s a channel that functions as part of your larger digital strategy. Whether they’re reading an email, watching a video, or scrolling through Facebook, your donors are having one conversation with you on all your channels. Then you send a postcard two weeks later.

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email Campaign Ideas Tips 91

sgEngage

MARCH 22, 2022

Focus on impact storytelling . But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. According to our guide to multi-channel marketing , companies that switch to integrated marketing techniques see an average 24% increase in their marketing ROI.

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Retention Communication Donor Strategy 96

The Modern Nonprofit

JANUARY 2, 2024

Integrate Across Communication Channels Use testimonials in a variety of your communication channels. This practice demonstrates your organization’s evolving impact and keeps your content fresh and engaging. Who are your target storytellers? Include their name (if they consent) and affiliation to your organization.

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Story Guide Support Analysis 104

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

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Donor Social Media Websites Content 84

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Develop a strategy for data storytelling. Design your data storytelling products. Know your audience.

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Story Data Storytelling Lesson 66

TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. 2) Share photos of your volunteers in action.

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Social Media Story Money Raise 238

The Modern Nonprofit

FEBRUARY 22, 2022

According to many reports , email marketing is the best channel for return on investment. Provide quality content. Make use of storytelling to make your asks more compelling. Learn more about how storytelling can improve your communications. Always include an obvious prompt to donate or take action.

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Newsletter Social Media Storytelling Mail 105

The Modern Nonprofit

APRIL 18, 2023

This will help you create a stronger connection with your target audience and inspire them to take action. Emphasize emotional appeals Leverage the power of storytelling and emotional appeals to connect with your supporters on a deeper level. Make it easy for them to take the desired action by providing direct links or instructions.

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Guide Donor Fundraising Social Media 52

Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. They allow you to communicate a clear call to action and show supporters the tangible impact they create.

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Question Giving Sponsor Nonprofit 265

Forum One

APRIL 8, 2021

In our recent webinar on “Optimizing Instead of Redesigning Your Website” , we talked through the following six tips you can implement right now to optimize your content and increase engagement with your current website. Personalize your content. Start by understanding your audiences and tailoring content and outreach to their needs.

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Impact Channel Audience Content 77

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

Note from Beth: Digital storytelling is key to fundraising success, but using a storytelling lens in your organization can have further benefit of busting organizational silos. Fortunately, storytelling busts silos. Flickr Photo by Rex Hammock. Miriam Brosseau and Stephanie Corleto share why. Silos are for corn.

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Story Storytelling Digital Nonprofit 103

Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy.

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Marketing Tips Influence Nonprofit 52

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Over 90% of the United States uses social media, including the people in your community. Fundraising.

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Social Media Media Guide Social 52

TechImpact

OCTOBER 17, 2013

It’s more important than ever to keep your digital channels up to date and as lively as possible. Get your staff involved in your nonprofit’s digital content, by sharing their stories, experiences, and media snippets from in the action (abroad, at a shelter, at an event, etc.).

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Digital Donation Strategy Mobile 183

Qgiv

JULY 27, 2021

She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. So, if someone was looking to put together a monthly calendar for their social media channels, what are the types of posts they should look to include in that plan? Summarize it!

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Social Media Media Tips Social 138

Tech Soup

APRIL 24, 2013

TechSoup kicked off its 2013 Digital Storytelling Challenge with the webinar Creating a Culture of Storytelling. The webinar provided case studies of how one nonprofit and one library created storytelling cultures within their organizations. How to Create a Culture of Storytelling. Escondido Library's LibraryYOU.

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Storytelling Culture Create Library 40

Eric Jacobsen Blog

OCTOBER 10, 2016

And, the newest installment in the series is equally good, informative, practical and actionable. Storytelling is a skill. Also, I think after publishing my first two books, Lead with a Story and Parenting with a Story , they thought sales was the next logical place to leverage storytelling skills. It helps them relax.

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Storytelling Chapter Story Teach 40

Neon CRM

OCTOBER 6, 2023

Maximize Your Digital Marketing Channels Even if your event is taking place in-person, your marketing efforts should be primarily happening online. With everyone spending hours a day glued to their phones and computers, digital channels will be the best way to reach them. And in order to do that, you’re going to have to go old school.

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Tips Fundraising Local Channel 52

Qgiv

OCTOBER 18, 2022

Email has the highest return on investment of any marketing channel ($40 for every dollar spent!), Focus on storytelling. The best way to grab and keep your donors’ attention is by focusing on storytelling in your emails. Pick a compelling call-to-action. In each email you send, keep things simple.

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email Campaign Strategy Giving 52

CauseVox

NOVEMBER 18, 2021

Here’s what she wants you to know: Repurpose the content that you will be using for your End-of-Year Appeal Use #GivingTuesday as an excuse to communicate with new communities of donors! Use Storytelling To Drive Your Year-End Fundraising. If you’re not sure how to get started with your storytelling, ask your donors!

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Fundraising Social Media Sponsor Mail 79

sgEngage

JUNE 30, 2023

This article covers the nuances of nonprofit marketing, exploring the different types, channels, and challenges. Table of Contents The Impact of Nonprofit Marketing Types of Nonprofit Marketing Nonprofit Digital Marketing Breakdown What Challenges Do Nonprofit Marketers Face? What Challenges Do Nonprofit Marketers Face?

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Marketing Nonprofit Blackbaud Demographics 40

Media Cause

AUGUST 31, 2022

For some clients, we only contributed to a particular channel or two, while for others, we orchestrated their entire effort across channels. And now, a deeper look at what worked: Content and Storytelling for Year-End Fundraising Gains with Hope Services. Compelling and varied multimedia content .

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Story Fundraising Case Study Storytelling 52

Greater Giving

DECEMBER 15, 2022

Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail. Integrating Nonprofit Marketing Channels. Donor Profiles and Records .

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Digital Marketing Donor Channel 75

M+R

FEBRUARY 18, 2022

“As we got closer to end-of-year, we were hoping to find a way to adapt some of the great imagery we had already available to us, and ramp up the urgency within the content. Rich Storytelling Experiences, Planned Parenthood & National Geographic Society. – Conor Amrien, Digital Ads Manager. Sharethrough offered just that.

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Team Fun Yahoo Amazon 52

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Convey the mission as urgently needed and highly solvable to inspire hope and action.

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Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2009

Now to dig into this topic because it combines a couple of interest - storytelling with social media and working in a networked way. Lina offers a concise definition of Transmedia Storytelling , a concept and term coined by Henry Jenkins. She offers some examples of this approach from the activism field.

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Storytelling Network Collaboration Classroom 63

Neon CRM

NOVEMBER 15, 2023

Use direct mail as an opportunity to be a storyteller and put your impact on paper. Your call to action (CTA) and main campaign message should be clear and centered, but stories are donor conversion machines. Clearly state what action the recipient should take and outline the various ways they can contribute.

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Mail Campaign Donor Tips 52

CauseVox

JUNE 15, 2023

Call to action Finally, make a call to action. The organization you are fundraising for may have content or options for you to choose from. Levi does a great job of adding his own personal call to action before sharing a video from the organization he is fundraising for. Choose one that speaks to you!

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Personal Build Effective Fundraising 72

Nonprofit Tech for Good

NOVEMBER 7, 2020

Tailor your most compelling narratives for different channels to share them widely. Hashtags are an important tool for increasing Instagram post visibility because many more people follow and search for content using hashtags on Instagram than on Facebook. The page includes several storytelling graphics.

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Channel Sierra Leone Story Digital 247

Connection Cafe

JUNE 14, 2016

Clearly defining the various engagement levels is very helpful when it comes to taking strategic action. It is prudent to understand the steps that lead to a gift, and then think through the actions needed to guide. But your organization can go a step beyond by empowering Millennials to be the storytellers.

Storytelling 20

Storytelling Nonprofit Story Relationship 20

NonProfit Hub

JULY 10, 2020

With millions surfing the web at any given moment, social channels have proven to be super valuable as a way to keep in touch with friends and family ? especially since social networks are naturally optimized for visual storytelling. What kind of content do they respond to? Interactive content for higher engagement.

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Social Media Media Social Contest 73

Nonprofits Source

JUNE 22, 2017

Or, are you throwing a ton of content on the web hoping someone will find it? By the end of this guide, you’ll learn how to get your content read … how to build brand authority & trust… And how to grow your revenues online. What’s an action you need to take to achieve your goal? Ready to get started?

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Digital Marketing Guide Chapter 111

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 20, 2013

If you are wondering about the different between these two platforms, here’s a good comparison from TechCrunch , but either platform your nonprofit needs to share compelling videos, that use good storytelling , and support your goals. Practical Action. Guest Post Storytelling Video' Simple, yet potentially lifesaving.

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Video Storytelling Charity Nonprofit 126

Forum One

FEBRUARY 22, 2022

Our deliverable is an action plan, a roadmap for organizations to understand how to approach and implement new systems or practices to achieve the impact they seek. Our strategic communications team develops content strategies, storytelling strategies, and press outreach to ensure clients are communicating with impact.

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Team Strategy Analytics Storytelling 46

Get Fully Funded

JUNE 16, 2022

Getting Attention’s nonprofit marketing guide offers a few tips for how to create eye-catching, unique messages: Use storytelling strategies. If a supporter indicates that there is a specific communication channel they would prefer to be contacted on, make note of it and use that channel as the primary mode of communication moving forward.

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Raise Campaign Money Online 59

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. You can mark certain posts for approval so your coworkers can provide feedback on your content. Similar to Buffer’s approval tools, Loomly has a workflow feature that lets you set up an approval process for your content. Tools for Creating Content.

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Social Media Tools Media Create 89