Nonprofit Tech for Good

NOVEMBER 28, 2011

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. Though Facebook had gone public nine months previous, Facebook Groups were only just beginning to be used as community-building tools by nonprofits and Facebook Pages didn’t exist yet.

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Nonprofit Tech for Good

DECEMBER 13, 2010

Facebook: facebook.com/thenatureconservancy. My guess would be either MySpace, YouTube, or Facebook Causes. We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites. Please summarize your ROI.

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Nonprofit Tech for Good

NOVEMBER 29, 2010

Facebook: facebook.com/BigCatRescue. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. The ROI for us is measured in lives saved more than just the money raised to do so. What is on your To Do List for 2011? Name: Carol Baskin. Title: CEO. Website: BigCatRescue.org.

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Care2

DECEMBER 28, 2010

What fundraising strategies will be a game changer for nonprofits in 2011? I hope that 2011 will be about getting back to basics and mastering online fundraising, that is the art and science of fundraising via an organization’s own website. First, I think organizations should take are real close look at Facebook groups.

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Nonprofit Tech for Good

DECEMBER 28, 2010

Facebook: facebook.com/humanesociety. We’re using Facebook primarily, Twitter for feedback, dabbling in Foursquare, and starting our LinkedIn presence. We don’t use it like we use Facebook, for advocacy, fundraising, and relationship building. Are you tracking Return on Investment (ROI), and how? Name: Carie Lewis.

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Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), Facebook, Twitter, YouTube, etc. The era of winging it in social media is over.

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Nonprofit Tech for Good

DECEMBER 20, 2010

Facebook: facebook.com/taprootfoundation. Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo. Twitter and Facebook have been crucial in recruiting new pro bono consultants and connecting with nonprofits that could benefit from our Service Grant projects. Please summarize your ROI.

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Nonprofit Tech for Good

FEBRUARY 1, 2011

Facebook: facebook.com/nationalwildlife. From there I signed us up for various Facebook groups and profiles and continued experimenting sites like Change.org and Care2. And for that event, Facebook Causes helped us raise the most money we’ve ever raised on social media. Are you tracking Return on Investment (ROI), and how?

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Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. In 2011 I had gotten in the very bad habit of listening to (mostly) CNN in the background while working… all day long. VIDEO: HTML All Writers Need to Know.

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NetWits

MARCH 8, 2012

Here’s a snapshot of some of the top giving days from 2011: Let’s take a closer look at the impact and strategies behind Give to the Max Day: Greater Washington. percent Facebook activation rate of people talking about the giving day—1,716 of the total 1,726 fans.

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AFP Blog

MARCH 25, 2011

ROI of social media can be an intangible- The NonProfit Times March 15, 2011: "here's Facebook, Second Life, Myspace, LinkedIn, YouTube, Twitter and now Jumo. What's It Cost? There are many smaller social networking platforms.

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Care2

MAY 28, 2011

You may even find yourself obsessing about it and have a condition called FOMO (Fear of Missing Out) because you are not posting or monitoring the chat on Facebook, Twitter or LinkedIn. source: April 2011 results from Experian Hitwise.). Facebook: While Facebook says that they have 150M U.S. source: Facebook).

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Amy Sample Ward

APRIL 23, 2011

And much less than that (22%) reported that their organization had ever evaluated Return on Investment (ROI) of technology projects or programs." " Conversation is the New Attention – "This article is adapted from their SXSW 2011 talk, Toss the Projector: Redefining the Speaker/Audience Dynamic.

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Nonprofit Tech for Good

JANUARY 16, 2012

When Mashable first started buzzing about Pinterest in December 2011, I took a quick look at the site and thought to myself, “Shopping, crafters, and foodies. Be sure to add a description with a link to increase your return on investment (ROI)/traffic from using Pinterest. not another site I need to pay attention to.”

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Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. In short, you have to be a real person on Google+ before you can use the community to build a brand for your nonprofit – just like Facebook.

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Amy Sample Ward

JANUARY 24, 2012

" 2011 NTEN Champions Fundraising Campaign by the Numbers | NTEN – "The funny thing about being the Nonprofit Technology Network is that it can be really hard to practice what we preach. " Is email going out with 2011? And it's convinced me of one undisputable fact.

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Amy Sample Ward

JUNE 6, 2012

Salesforce had acquired collaboration tool company Stypi in May 2012, as well as social media monitoring platform Radian6 in March 2011." The price is lower than the recently reported $800 million figure, but still a formidable investment from the enterprise software giant, which is on a seemingly never-ending acquisition spree.

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NTEN

OCTOBER 29, 2010

XKCD has finally updated its Map of Online Communities , showing the size of Facebook relative to its smaller brethren. Social Media ROI: " If you're spending more time counting than you are doing, has your ROI focus run amok? Here's a little inspiration: It's one thing to say that Africa is bigger than the U.S.,

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NTEN

OCTOBER 19, 2010

You will be able to tag everything from Facebook updates to the txt messages you send your friends. Imagine the ROI you could present back to a sponsor or major donor about how many times people talked about the event online and across streams. The hashtag could become the universal way to add metadata to a piece of online content.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2010

You might think of Facebook as an important social network, but it is now also the third most popular video site on the web. We have witnessed a very strong ROI from fundraising videos that utilize personalization. Why is 2011 even more important? And Cisco says that 90% of the world’s data will be video in four years.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

So, let’s get out the nonprofit vote for the nonprofit panels at SXSW 2011 ! Free agents use social-media channels like Facebook and Twitter and can create social movements in the palms of their hands. Turning Facebook Followers Into Change Agents 100,000 followers, and you still want more. Trust me. They want to connect.

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Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Know that using third-party apps decreases ROI if not used carefully. Chapter 2 :: Deciding What Social Media Tools to Use.

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Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Know that using third-party apps decreases ROI if not used carefully. Chapter 2 :: Deciding What Social Media Tools to Use.

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Nonprofit Tech for Good

OCTOBER 22, 2012

On the day that I submitted the final manuscript of Social Media for Social Good: A How-To Guide for Nonprofits to McGraw-Hill, Facebook launched Timeline for Pages. Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI).

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Care2

AUGUST 12, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Since the ABI research preceded the MySpace announcement, we may see even faster growth.

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Nonprofit Tech for Good

JUNE 29, 2011

Written for the March 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. * * * * * * * * * * *. Facebook Fan Pages were launched late in 2006 and grew by the millions in the nonprofit sector throughout 2007 to the present. Guess what happened that year?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 5, 2011

Note from Beth: A few weeks ago, I suggested that nonprofits stop using the phrase “ROI&# or questions like “What’s the Return?&# Starting at 12:00 AM (midnight) on Tuesday, September 6, 2011 Twitter for Good: Change the World, One Tweet at A Time will be available as an electronic download for 24 hours only.

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NTEN

AUGUST 31, 2011

Check out the Topeka & Shawnee County Public Library's ROI Calculator , which shows you how much a tax dollar buys you in library services. million followers for your Facebook page. Few nonprofits have created games to engage supporters as artfully as the New York Public Library. Simple, but effective! How to get 1.5

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2012

Based on that conversation, Sasha was inspired to take back Valentine’s Day from the chocolate candy and roses – and fuel a different sort of love. Sasha launched Generosity Day in 2011, using his network and social media platforms in partnership with Networked for Good. ” Source: Uploaded by user via Beth on Pinterest.

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Care2

FEBRUARY 11, 2012

Wildfire , a social marketing platform surveyed a variety of marketers and found that marketers believe social media is valuable to increase brand awareness and dialogue but will soon begin to measure ROI from a more traditional perspective – attributable sales and costs. Will Facebook still be king in 2012?

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Nonprofit Tech for Good

JANUARY 18, 2011

Facebook: facebook.com/witness. WITNESS currently utilizes the following social media tools: YouTube, Twitter, Facebook, Flickr and “Video for Change” (blog). The blog has been the key standardized staple that helps to regularly generate content for readers, which then is further shared via Twitter and Facebook.

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