article thumbnail

How Do You Measure Up? [Benchmarks Webinar]

Care2

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

article thumbnail

Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

The much-anticipated 2013 eNonprofit Benchmark study was released last week. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. based national nonprofits in 2012. percent to 4.5

Rate 235
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Multichannel Giving Paradox: Online Donors vs. Offline Donors

NetWits

Online to offline conversion must take place almost immediately, as online donors tend to move to offline giving within a year of the first online gift or not at all according to our 2011 Multichannel Giving Report. Follow-ups to initial online giving should be designed to move online donors to offline giving.

Offline 209
article thumbnail

5 Good Nonprofit Infographics

sgEngage

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Good Nonprofit Infographics Posted by Steve MacLaughlin on April 12th, 2011 Who doesn’t love a good infographic? Especially when they help reveal a lot of information in a visual format. All Rights Reserved

article thumbnail

Great reads from around the web on April 23rd

Amy Sample Ward

" Conversation is the New Attention – "This article is adapted from their SXSW 2011 talk, Toss the Projector: Redefining the Speaker/Audience Dynamic. " 2011: The Year the Check-in Died – "Early last year, "checking in" was the cool new craze.

Web 114
article thumbnail

Four Reasons Why Nonprofits Need a Mobile Website

Nonprofit Tech for Good

If not an entire site, then at the very least your organization should create select web pages that are designed to be easily read on mobile devices. It will surely stretch into 2011 and beyond, but 2010 is definitely the year to reap the benefits of early adoption. Nonprofit Text Messaging Benchmarks 2010. population!).

Mobile 210
article thumbnail

Taking Baby Steps to Social Media Maturity with Your Peers

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: This past year has been a deep exploration into how nonprofits can use measurement and reflection to improve their practices as a networked nonprofit and social media. As part of my work at the Packard Foundation, I designed and facilitated several peer learning groups and exchanges. Reporting begins with benchmarking.