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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

Seventy-nine percent said they hadn’t found ways to do so.” – Chronicle of Philanthropy, November 12, 2009. For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). Blog Traffic.

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7 Things Nonprofits Need to Know About the New Facebook Pages

Nonprofit Tech for Good

The new design places focus on where the vast majority of ROI (Return on Investment) for your nonprofit comes from on Facebook… the Status Updates. As long as this new design doesn’t affect the ability of your Status Updates to show up in the News Feed (s), then you shouldn’t notice any difference in your Facebook ROI.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I track the ROI a few ways. (1) Comments and Likes on Facebook and LinkedIn postings, retweets and replies on Twitter, and comments on YouTube videos), (3) increase in fan base on the social networking outlets.

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My Goals For 2009

Beth's Blog: How Nonprofits Can Use Social Media

I've had a post in draft for a couple of weeks now about some personal/professional goals or my New Year's resolutions for 2009. I read Chris Brogan's " Your 3 Goals for 2009 " and I loved his process. Think of how you want to be successful in 2009. Workshop Keynote for Legal Services Corporation (1/28) ROI and Technology.

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Vote and Comment for ALL these Awesome Nonprofit Panels at SXSW!

Beth's Blog: How Nonprofits Can Use Social Media

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009, there were more nonprofit focused panels and happily the trend continued at SXSW 2010. If your panel isn’t on the list, add a link and title in the comments. Trust me.

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Vote for these SXSW Nonprofit Panels

Beth's Blog: How Nonprofits Can Use Social Media

In 2009, the “Social Media ROI Poetry Slam” SXSW lead to a book “Measuring the Networked Nonprofit.” If you are proposing a panel, leave a comment. This panel will dramatically demonstrate how the practice of measurement, social media, social change, and networks have evolved over the past 5 years.

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Vote and Comment for ALL these Awesome Nonprofit Panels at SXSW!

Beth's Blog: How Nonprofits Can Use Social Media

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009 there were many more panel proposals about or by folks who work with nonprofits and voting. In 2008, I was on one of the few nonprofit panels on the agenda. It was organized by Ed Schipul.

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