Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Google, etc.

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Nonprofit Tech for Good

MARCH 11, 2022

This socially responsible group is particularly drawn to inclusive organizations whose clear values align with their own. Below, we’ll show you how to build and incorporate a peer-to-peer campaign and share a few fun ideas to try, but first, we’ll explain what sets this form of social fundraising apart. This video will: .

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Nonprofit Tech for Good

MARCH 24, 2011

Your nonprofit’s social media campaigns are only as good as the social media manager running them. These are just some of the required skills necessary for a successful social media manager: 1) The ability and desire to blog. Fresh content drives the Social Web. 3) Is passionate about social media.

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Social Media Skills Management Media 269

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It’s obvious to anyone who spends time online that video is taking over the internet. 92% value the investment they have made in video. 92% value the investment they have made in video.

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Video Communication Strategy Stats 139

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. 1) Website.

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Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

APRIL 8, 2012

This 90-minute social media how-to webinar is ideal for nonprofit communications and fundraising staff. campaigns in order to maximize ROI (Return on Investment). Related Link: Social Media for Social Good: Lessons Learned from Nonprofits in Southeast Asia. The webinar begins with defining Web 1.0

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Asia Social Media Library Singapore 259

Nonprofit Tech for Good

FEBRUARY 14, 2011

However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. For me, that ROI translates into webinar attendees and speaking engagements. That said, here are five ways to do so using social media: 1) Blog, blog, blog!

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Newsletter Social Media Build Media 254

NCE Social Media

MAY 4, 2012

Here’s a video of Jeff Patrick , president of Common Knowledge , being interviewed by Melanie Mathos at the 2012 NTC conference explaining the 2012 Nonprofit Social Networking Benchmark Report. Jeff goes over topics in the report such as ROI, value of a new fan/follower, commercial social networks, and resources for strategies.

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Nonprofit Tech for Good

NOVEMBER 29, 2010

What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns? We have two full-time, paid people working on social networking along with me. Are you tracking Return on Investment (ROI), and how?

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Nonprofit Tech for Good

APRIL 7, 2011

Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. The Sierra Club :: www.sierracluub.org.

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.orgSource

AUGUST 28, 2023

Associations are ideally positioned to fill that need in a way that social media and other online activities cannot. A social media following doesn’t guarantee that exclusive pedigree. Although an expert who comes with a big social network would be at the top of my list. Watch what is trending online.

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Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

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Social Media Management Media Social 272

TechImpact

OCTOBER 2, 2014

And more specifically, to social media and content marketing. Luckily for you, Tech Impact is here to clear up any misconceptions you might have about social media marketing, and help your nonprofit better harness the power of content and social media marketing. Email marketing ROI is around 4,300%. 78 cents each.

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Stats Content Marketing Change 226

Nonprofit Tech for Good

NOVEMBER 21, 2010

Title: Social Media Manager. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns? Please summarize your ROI.

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Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Learn basic HTML.

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Nonprofit Tech for Good

AUGUST 1, 2011

The rise of the Social Web in recent years has dramatically changed how your supporters consume and share your nonprofit’s blog content. That said, these must-haves are highlighted via red dots on the blogs listed below – all which are excellent examples of nonprofit blogs designed for the Social Web: 1.

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Design Web Widget Social 201

NTEN

JANUARY 14, 2009

Let's say you create a video with the aim of changing the way Americans think about Muslims. At the end of the video, you ask viewers to sign a petition at your site. How would you measure the ROI of the video? . No: that just measures quantity, the line between your organization and a blog post with your video in it.

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ROI Social Media Media Social 66

Nonprofit Tech for Good

MAY 13, 2016

It’s true that social media is in transition. And the next Big Thing in social media Snapchat is baffling to many seasoned social media managers. And email ROI and online giving is up, up, up! By 2018, the global population of social media users is projected to grow to 2.44 social media accounts.

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Social Media Stats NGO South America 100

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. It was the optimal time for early adoption of social media by nonprofits, and it’s no coincidence that the nonprofits that embraced these new tools in 2006 through 2008 are today the most successful nonprofits on the Social Web.

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Social Media Media Social Stats 250

.orgSource

JULY 3, 2023

Video has an immediacy and impact that consistently outpaces other mediums. Some professionals still think of video as a one-off initiative. Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t. The cost and effort needed to create a video are significantly reduced.

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Nonprofit Tech for Good

APRIL 8, 2012

This 90-minute social media how-to webinar is ideal for nonprofit communications and fundraising staff. campaigns in order to maximize ROI (Return on Investment). Related Link: Social Media for Social Good: Lessons Learned from Nonprofits in Southeast Asia. The webinar begins with defining Web 1.0

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Asia Social Media Library Singapore 100

Care2

OCTOBER 12, 2009

Everyone has an opinion about social media and the value it adds nonprofits. Your Executive Director wants you have it, and how can you tell a funder you don’t have a social media presence. But, does social media have the same value for all organizations? It's not just are you using social media but how?

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ROI Social Media Measure Media 52

NTEN

MAY 17, 2011

Being new to this, we also had to determine how to measure the return on investment (ROI) of our ad buys, to help guide our efforts in the future. Watch a funny video of a talking dog. for the 785 clicks that turned into 281 conversions: Your actual ROI calculation will depend on the value you put on this conversion.

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ROI Linkedin Online Analytics 91

AccelEvents

OCTOBER 21, 2020

Gathering restrictions, social distancing mandates, and in some places, stay at home orders have meant that in-person events have been shifted to a virtual or hybrid event format. These studios are fully equipped with all the video, audio, and tools needed to create a virtual presentation with extremely high production values.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I still think these are components are essential and should be applied to looking at the ROI (Results on Insight) for nonprofits and social media. Do you agree?

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Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. integration of social media, mobile-optimized donate pages, text-to-give donate pages, and the ability to donate via mobile wallets.

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Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." Return on Investment is what many executive directors may be thinking when social media strategy comes up.

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ROI Social Media Slides NTEN 50

Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now. Yeah, right.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. Here's the list: Amy Sample Ward, Building Blocks of Social Media. Here's the list: Amy Sample Ward, Building Blocks of Social Media.

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ROI Social Media Reflection Question 50

Bloomerang

JUNE 11, 2021

Really cool conversations, lots of different topics, social justice, criminal justice, I think you talked about last week. . I’m a social scientist by passion, but a fundraising consultant and executive by trade. This is all coming from psychology, social sciences, and my personal observations. – [Lindsay] Yup.

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People Community Video Podcast 76

CauseVox

MARCH 11, 2022

With these advantages in mind, if you’re working to raise money for a small nonprofit, we recommend the following fundraising ideas to boost your ROI. Crowdfunding campaigns are a popular way to spread the word about your cause via social media without breaking the bank. Virtual Walkathons, Races, And More. Corporate Matching Gifts.

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AccelEvents

JUNE 23, 2020

Social distancing measures and the COVID-19 outbreak forced the event industry to make some uncomfortable, yet necessary changes. In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Here’s how: Greater Return on Investment (ROI). Scheduled video, audio, or VR sessions.

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AccelEvents

JANUARY 13, 2022

Make video presentations interactive: Long gone is the era of just streaming content to viewers at home. By using a reliable platform, you can ensure you integrate virtual and live through livestream and video uploads and provide interactive opportunities for remote attendees to engage and interact with the content.

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Tips Strategy Virtual Sponsor 98

Byte Technology

JANUARY 14, 2022

Once the plan was approved, the ideal next step was a Byte Action Plan , which allowed our marketing team to create the foundational online marketing elements like social accounts, Google My Business, and Bing listings. We used their business plan and goals to create a Strategic Marketing Plan. Timing is everything!

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Marketing Broadcast Analysis Awareness 243

Forj

MARCH 8, 2017

I know you’ve heard it, “Video is the next big thing” and “Video converts”… Marketers hear this all day long, and it’s true. Videos are a great way to reach your audience and resonate on a personal level. Video can be a scary thing, especially if you’re the one in it.

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