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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Associations can build thought leadership through blogs, white papers, publications, and appearances on webinars and podcasts. Again, remember to measure the results of these thought leadership efforts by measuring the engagement with the resources you produce. One example of thought leadership is this blog!

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Level Up Your Marketing with Analytics

Association Analytics

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. These two tools will help you measure the success of your campaigns. Event – this is really any action taken like watching a video or downloading a white paper.

Analytics 169
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Social Media Marketing White Paper: Key Findings and Nonprofit Lessons

NTEN

I came across a great white paper about the use of social media by marketers. How do I measure the effectiveness (ROI) of social media? Tags: nonprofit technology NPTech NTEN online marketing SEM social media. You can download the whole report for free. Kudos to Michael A. What are the best tactics and best practices?

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Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman

Beth's Blog: How Nonprofits Can Use Social Media

Screencapture from Jonny Bentwood 's White Paper on measuring influence. The white paper is based on a roundtable held last year with a number of social media experts. It also raises the question, "Is influence what should be measured?" There's a lot to digest here.

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Psssst! Your Website Is Trying to Tell You Something

Tech Soup

Web analytics tools gather data that can help nonprofits better engage stakeholders, drive donations, and measure the success of their online presence. The Cardinal Path white paper, The State of Digital Data in the Top 50 Nonprofit Organizations in the U.S. examines how 50 of the highest revenue U.S. " Key Findings.

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Recruiting Geeks for Human Rights!

Beneblog: Technology Meets Society

What we do: Benetech's Human Rights Data Analysis Group (HRDAG) develops database software, data collection strategies, and statistical techniques to measure human rights atrocities. This technology and analysis is used by truth commissions, international criminal tribunals, and non-governmental human rights organizations around the world.

Analysis 150
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Transitioning from SCORM to xAPI

Forj

By “traditional”, I mean developed-in-the-year-2000-why-is-our-industry-still-using-17-year-old-technology traditional. If you’re interested in reading that, you should check out the white paper I wrote on the subject here. I’m not going to delve deeply into the advantages and disadvantages of xAPI in this blog post.