Whole Whale

JUNE 15, 2022

In this guide, we’ll introduce you to the concept of social listening and provide a list of the best free social listening tools on the market. What Is Social Listening? Social listening is the process of tracking online conversations in order to better understand what people are saying about a given topic.

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Tools Guide Social Social Media 98

Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector.

Social Media 247

Social Media Media Management Social 247

Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now.

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Social Media Media Social St. Louis 100

Nonprofit Tech for Good

AUGUST 24, 2020

This is the third post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Website & Email Marketing Best Practices for Nonprofits. The conversation has shifted from blog comments to social media.

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Practice Nonprofit Newsletter News 352

Nonprofit Tech for Good

DECEMBER 28, 2010

Title: Director of Emerging Media. What was the very first social media tool your organization utilized, and when? That was in the fall of 2006, when I was hired at The HSUS to manage their online marketing presence such as pay per click and banner ads. What social media tools are you currently utilizing?

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United States Social Media Interview Examples 243

Nimble AMS

DECEMBER 11, 2022

To help you build your understanding of Generation Z, here are five vital facts about your members born between 1997 and 2012 : Gen Z has clear social media preferences. Sure, you’ve heard of TikTok, but does your association use the massively popular social media platform? What about YouTube or Instagram?

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Associations YouTube Generation Mobile 136

Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofit social media managers are bombarded with depressing content. The Next Big Thing in social media has no tangible ROI.

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Social Media Media Social ROI 100

sgEngage

JULY 6, 2022

Social media is no longer a novel concept, so you’ve probably seen firsthand the impact influencers can have. Experts and popular advocates will support the organizations they care about on social media and market that organization to their thousands — or in some cases, millions — of followers. Social media posts.

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Influence Collaboration Social Media Channel 91

Nonprofit Tech for Good

NOVEMBER 22, 2016

For over a decade nonprofits, charities, and NGOs worldwide have been embracing social media with the hope of raising funds and creating social change. The rapid rise of social media and its proliferation to every corner of the globe will be one of the most defining characteristics of the 21 st Century.

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Technology Trend Social Media United States 100

Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. Pinterest often gets lost in the all the breathless media coverage of Instagram and Facebook, but it’s still a marketing powerhouse to be reckoned with. By Julia Campbell .

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Storytelling Social Media Nonprofit YouTube 176

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 9, 2013

Note from Beth: Social networks allow to connect with people from outside of our community and it is easy to have your conversation get lost in translation. Here’s some good tips when your network is global. How to Approach Social Media Internationally Guest Post By Christian Arno. Flickr Photo by John K.

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Social Media International Media Social 104

Nonprofit Tech for Good

NOVEMBER 29, 2010

What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns? We have two full-time, paid people working on social networking along with me. Posterous: BigCatRescue.posterous.com.

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Social Media Interview Examples Media 261

Nimble AMS

MAY 10, 2022

According to the Edelman and Linkedin study, 64% of respondents said thought leadership content was a more trustworthy means of determining an organization’s expertise than marketing materials or product sheets. . Get active on social media.

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Associations Leadership Content Benefit 181

Care2

JANUARY 20, 2014

It''s the end of January and that means organizations social media and marketing plans for 2014 are off to a running start. As you begin to execute your campaigns, take a look at these social media stats from 2013. Social Networking Trends Web 2.0' The stats are impressive.

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Stats Social Media Media Social 76

Care2

JUNE 13, 2013

It’s no secret that social media has experienced incredible growth over the last couple of years. 67% of online adults use social networks, according to Pew Research Center’s Internet and American Life Project. In addition, almost all nonprofits have a social media presence.

Social Media 73

Social Media Media Organization Social 73

Care2

AUGUST 2, 2010

The challenge was seeded years ago, as soon as social media began to take the nonprofit world by storm. But as we’ ve been deluged by social media tools, I’m concerned to see nonprofit marketers forsake the basics to do a ll social media, a ll the time. It’s incredibly seductive.

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Social Media Marketing Media Social 57

Nonprofit Tech for Good

APRIL 27, 2023

When nonprofits started to experiment with digital marketing in 1990s and early 2000s, the few tools that were available were expensive and limited in their functionality. Today, the number of low-cost, well-built digital marketing tools is incredible! Ideal for small nonprofits with limited funds for digital marketing.

Digital 357

Digital Marketing Tools Resource 357

Care2

OCTOBER 30, 2013

Does senior leadership at your organization ask “why can’t we raise money on social media? You don''t have access to every news outlet, generating millions of dollars worth of earned media, or the funds to spend millions of dollars on advertising and marketing. Social media is definitely not free.

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Social Media Money Raise Media 77

Nimble AMS

AUGUST 19, 2021

According to Gallup, Americans remain distrustful of mass media as well, with 60 percent saying their trust and confidence in the media to report the news “fully, accurately, and fairly” is “not very much” or “none at all”. A social networking feed – so members can view and comment on relevant content.

Industry 78

Industry Associations Job Social Network 78

Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

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Social Media Media Avatar Organization 222

NetWits

APRIL 10, 2011

That got me thinking more about how we, in the non-profit space, should look to learn from examples, trends and best practices found outside of our sector. This week ReadWriteWeb shed some light on the ineffectiveness of social networks to aid in customer acquisition (see graph below). Social Networking Adoption by Non-profits.

Facebook 260

Facebook Fundraising Work Comparison 260

Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. It’s also worth noting that social media, not even blogging, is not yet integrated into their website.

Websites 248

Websites Design History Online 248

NTEN

NOVEMBER 8, 2010

Tonia Zampieri, Sales & Marketing Manager, LoyaltyClicks at Smart Online. How important is it for them to understand and keep up with the new trends in technology? To answer these questions and more, we at Smart Online™ used this last quarter of 2010 to try and unravel the ‘Technology Trends for Nonprofits’ in 2011.

Trend 100

Trend Technology Gartner Nonprofit 100

Nonprofit Tech for Good

FEBRUARY 1, 2011

Title: Digital Marketing Manager. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? I join as many social media sites as I can and try to spend time learning each community so I can offer advice to others on how to engage with them.

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Social Media National Interview Examples 190

Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2010

Note from Beth: It is strange sometimes how social networks can have your past, present, and future collide. When the New de Young opened it did a 32-hour party and community celebration , starting a trend that was then picked up by the Contemporary Jewish Museum with Dawn in 2008 and now the Oakland Museum of California (OMCA).

Trend 91

Trend Oakland San Francisco California 91

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing?

Social Media 189

Social Media Foundation Examples Media 189

TechImpact

FEBRUARY 4, 2014

It is easy to overlook some small aspects of Twitter, that’s why we’ve compiled this list of simple things you can do to help increase interaction on your nonprofits Twitter account according to Julia Claire Campbell of JC Social Marketing. Try using hashtags.org to discover what hashtags are trending for your nonprofit.

Twitter 254

Twitter Tips Nonprofit Avatar 254

Nonprofit Tech for Good

AUGUST 24, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles. A collection of economic and media trends and stats.

Fun 278

Fun Resource Audio Stats 278

Nonprofit Tech for Good

APRIL 18, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles. A collection of economic and media trends and stats.

Fun 243

Fun Resource Stats Wikipedia 243

Care2

MAY 13, 2013

Last week Amy Sample Ward and I held a webinar with Care2 on Social Media: You’re Probably Doing it Wrong. We had a terrific conversation about some of the themes we discuss in our book Social Change Anytime Everywhere such as how to manage an online crisis and avoid alienating your community.

Social Media 76

Social Media Media Social Colorado 76

Care2

JUNE 29, 2012

While there are multiple channels (ranging from email to Direct Mail and social networks) to ultilize to engage constituents, managing all of those relationships and integrating social marketing effectively is no easy feat. How to Milk It: Integrating Social Marketing & Direct Response. But is it doable?

Integration 66

Integration Marketing Social Slides 66

Care2

JULY 22, 2010

One of the biggest questions nonprofits have been asking for the past couple of years, is what benchmarks should they be using for social media? Nonprofit Social Media Benchmark Data You Need to Know. According to 1200 nonprofits surveyed: Facebook is the number one used commercial social network by nonprofits.

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Benchmark Social Media Media Social 62

Beth's Blog: How Nonprofits Can Use Social Media

MAY 14, 2010

But as a bonus, I learned from Facebook expert Mari Smith , that sandwich boards and window clings with Facebook and Twitter IDS are an effective technique to close the loop between offline and social media. to track how your online social network activities are driving offline actions. I've also been reading about tips.

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Offline Social Media Action Media 106

Tech Soup

SEPTEMBER 16, 2013

We’re half way into Social Media September , but we’re just getting started! There are several ways for you to get involved in our social media for social good events no matter where you live, since our community is holding both live and virtual gatherings. Morrisville, NC: Social Media for Social Good.

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Social Media Guatemala United Kingdom Local 54

NTEN

NOVEMBER 3, 2011

A couple of weeks ago, I stepped into my first marketing class excited to learn and meet some new people in my still-smells-like-new home base in New Jersey. Unintended) Lesson #1: Marketing means making friends. It's a class about marketing, right? By Lindsay Bealko, Principal, Toolkit Consulting. What a missed opportunity!

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Classes Lesson Marketing Learning 72

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Some social networks are set up to enable communications with a lot of people quickly.

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Social Network ROI Social Media Network 74

Care2

DECEMBER 26, 2011

Businesses aren’t just sending households coupons anymore they are offering daily deals on sites like LivingSocial or sending out discount codes on social networks after you “like” them on Facebook or follow them on Twitter. Social media can totally suck too. Here’s why.

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Social Media Media Social Social Network 77