Association Analytics

DECEMBER 13, 2023

Paired with your experience and judgment, your decisions can be data informed or data guided using less specific data measurements. Consider your average spending year over year or the trend in your retention over a period of time. The e-mail addresses, phone numbers and credit card numbers of those members?

Data 169

Data Tips Associations Government 169

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Here is what you can do to prepare for the impacts of iOS15 on email marketing. How will iOS 15 impact email marketing?

email 104

email Marketing Test Mail 104

sgEngage

JANUARY 30, 2024

You add the data to a machine-learning solution, which uses the information to learn about your donor base. You can use generative solutions to help draft full email messages, text messages, blog post outlines, direct mail letters, and more. You can use this information to identify trends and patterns in donor sentiment.

Tools 84

Tools Donor Fundraising Survey 84

Nonprofit Tech for Good

JUNE 1, 2021

Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. Sending email newsletters with an attachment is an absolute worst practice that is common with BCC email campaigns.

email 333

email Marketing Data Digital 333

Bloomerang

MAY 15, 2023

There’s too much information coming at your supporters every day; they have to prioritize the most relevant and personalized messages just to keep up. Segmentation lets you personalize your communications so that each group receives the most important and relevant information. Were there any trends or timelines you didn’t expect?

Data 95

Data Gift Relationship Interaction 95

Qgiv

APRIL 22, 2024

Attracts new supporters and partners with information about how they can help change the world. On the other hand, outbound marketing is usually a nonprofit advertising approach that focuses on communication channels such as: Google Ads, social media ads, commercials, mail campaigns, and other paid marketing.

Marketing 52

Marketing Guide Nonprofit Channel 52

EveryAction

NOVEMBER 9, 2022

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Track and analyze your results. Check out our last installment here ! Segment your audience.

Gift 207

Gift Consultant Audience email 207

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. According to the Global Trends in Giving Report , 33% of donors worldwide give tribute gifts.

Practice 339

Practice Online Fundraising Nonprofit 339

Greater Giving

JULY 18, 2023

You collect information at every turn, whether someone fills out your donation form, registers for an event, interacts with you on social media, or browses your website. However, it can be easy to get lost if you don’t know which information is helpful to your nonprofit. Organize and segment your data in your CRM. Let’s get started.

Data 98

Data Donor History Demographics 98

Tech Soup

FEBRUARY 7, 2017

That's one of the questions we set out to answer as part of the 2017 Nonprofit Communications Trends Report. We also asked nonprofits about managing their mailing lists with a Customer Relationship Management (CRM) tool or database that allows them to track information, interactions, and activities for each individual on their lists.

Trend 36

Trend Communication Report Nonprofit 36

Get Fully Funded

OCTOBER 7, 2021

Stay up to date with current advocacy trends. Use your CRM to track relationships with supporters. An effective email can entice supporters with a compelling subject line and story, inform supporters about why their contributions matter, and provide them with detailed directions to get involved immediately. Direct mail.

Advocacy 59

Advocacy Strategy Nonprofit Volunteer 59

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. BE PERSONAL and INFORMAL.

Mail 61

Mail Money Raise Tips 61

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Your marketing plan allows you to connect with a wider audience and inform them of involvement opportunities. Your nonprofit CRM helps you store and manage donor information within robust donor profiles.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

TechImpact

DECEMBER 18, 2013

How is all your donor information saved? Excel is great with numbers, but it is very inflexible and cant be used for tracking trends, relationships and does not show the big picture. Track every interaction. Track customized information. Image courtesy of Fundraising 123.

Donation 119

Donation Track Aggregator Tech 119

Connection Cafe

JULY 23, 2019

Looking to the present and the future, here are four big trends to take notice of to ensure the ongoing success of your membership operation. From hosting special member events to fulfilling membership cards to all related marketing, mailings, and collateral, everything adds up fast! Rising Costs of Membership (and Everything).

Museum 34

Museum Trend Mail Culture 34

NonProfit Hub

NOVEMBER 26, 2020

Start tracking your retention rates. To improve your retention rate over time, you first have to track it! Immediately begin looking for big-picture trends. Understanding these trends can quickly show you how effectively you’re currently retaining donors as well as which tactics do and don’t help in the process.

Retention 74

Retention Donor Online Rate 74

Forum One

JULY 13, 2021

While these changes give users more control over how their data and information are being shared, they’re also forcing organizations to change the way they track and report on their digital performance. which for the first time limited the length of time first-party cookies could store information to seven days.

Impact 46

Impact Organization Track Analytics 46

The Modern Nonprofit

JANUARY 18, 2022

As the internet becomes more and more part of our daily lives, it’s important for nonprofits to keep up with this trend. You can real-time track your incoming funds and run reports to have a clear picture of your fundraising efforts. Estimated Reading Time: 3 minutes Why Online Fundraising? You get better data and reporting.

Online 98

Online Fundraising Database Comparison 98

Qgiv

OCTOBER 21, 2021

Strategic partnerships and research inform her approach to new challenges and when drafting fundraising communications. These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Advanced reports can highlight information like new donors, at-risk donors, and lapsed donors.

Data 69

Data Metrics Nonprofit Analysis 69

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Were there any patterns or trends in their behaviors (e.g., Along the way, it’s key to track and analyze your campaign’s performance data. Capture new visitor information by employing lead capture forms (e.g., Launch your campaign.

Fund 52

Fund Donor Strategy Search 52

Qgiv

NOVEMBER 30, 2021

ROI & Efficiency: Analytics can improve ROI and increase efficiency by helping nonprofits track budgets and expenditures, plan resource allocation , and forecast future revenue. By gaining insight into trends , a nonprofit leadership team can more effectively plan for the future. Prospect portfolios? Event data?

Database 52

Database Donor Fundraising Nonprofit 52

DNL OmniMedia

JULY 14, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. Nonprofit database software solutions serve as your nonprofit’s hub of information and documentation, allowing your nonprofit to make data-driven decisions to improve operations while staying organized. . It can help make data-driven decisions.

Database 52

Database Software Template Nonprofit 52

The Modern Nonprofit

APRIL 18, 2023

conduct research Gather data on your current supporters Review your nonprofit’s existing data, such as donor records , volunteer information, and past survey results. This information can provide valuable insights into your current supporters and help you identify trends and patterns that may inform your strategies.

Guide 52

Guide Donor Fundraising Social Media 52

CauseVox

APRIL 29, 2021

Starting to fundraise without a plan is like building a house without a draft – you need a plan to know where you’re going, and to keep you on that track. Between all the events , phone calls and mailings your plan can bring you and your team back to the most important activities. Study Past Fundraising Trends.

Calendar 98

Calendar Template Guide Fundraising 98

Whole Whale

MARCH 30, 2023

Here are 5 key parts of a donor persona: Demographic information : This includes age, gender, location, education, income, occupation, and other relevant demographic details. Psychographic information : This refers to your donor’s personality traits, values, interests, beliefs, motivations, and behaviors.

Donor 52

Donor Build Demographics New York City 52

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. With this information at your disposal, you can get strategic about how to target each donor segment. Overlooking important trends. Start by doing social media research to find the right platform for your organization and consider those most trending among other nonprofits, including: .

Marketing 52

Marketing Social Media Nonprofit Integration 52

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals.

Analytics 52

Analytics Org Adwords Metrics 52

Bloomerang

NOVEMBER 10, 2023

In this guide, we’ll cover the need-to-know information and steps of creating a major gift fundraising strategy, including: What is a major gift? Prospect research software like DonorSearch provides tools that will automate analyzing wealth information for each prospect. Look at each supporter’s giving history and identify trends.

Gift 100

Gift Raise Guide Relationship 100

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use social media to drive traffic to your website.

Digital 52

Digital Practice Donor Strategy 52

Candid

FEBRUARY 1, 2023

Find out how to easily update your Candid nonprofit profile and earn your seal. Look for Bob (and other DAF holders) in your mailing list. When looking to connect with DAF holders, start with people whose contact information you already have. to track down. This can make them harder (but not impossible!)

Fund 116

Fund Donor Grant Search 116

Nonprofit Tech for Good

AUGUST 24, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. This website tracks what sites are the most popular in the world today. A collection of economic and media trends and stats. Alexa Top Sites :: alexa.com/topsites. Google Internet Stats :: google.co.uk/intl/en/landing/internetstats.

Fun 277

Fun Resource Audio Stats 277

Nonprofit Tech for Good

APRIL 18, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. This website tracks what sites are the most popular in the world today. A collection of economic and media trends and stats. What The Trend :: whatthetrend.com. intl/en/landing/internetstats.

Fun 236

Fun Resource Stats Wikipedia 236

Bloomerang

FEBRUARY 1, 2023

For instance, your major gift officer may use an app to look up more information about major prospects prior to initial meetings. but now, you can take all that information on the go with Bloomerang’s mobile fundraising app ! The task manager allows you to assign, manage, and track the progress of action items.

Org 82

Org Raise Tools Help 82

Neon CRM

AUGUST 11, 2023

And Will Make Your Organization More Sustainable This is especially important as the nonprofit industry wrestles with current donor trends. Through direct mail?) Invite donors to tell you about themselves and use that information in future communications. After reading a Facebook post? Made in-kind gifts? Attended classes?

Retention 98

Retention Donor Gift Template 98

NetWits

DECEMBER 2, 2010

That information will be utilized to determine how you will communicate or speak to that group moving forward and should provide a common-thread for future communications. Preference and Opinion – this is something that you can survey or poll your donors on, and collecting this information via an online portal is a great idea.

email 149

email Marketing Mail Metrics 149

Get Fully Funded

SEPTEMBER 16, 2021

For newer nonprofits, making informed decisions about how to get set up with donation processing can be especially difficult, and for good reason. The most important thing is that your organization makes an informed, concerted effort to protect both your own data and the data of your donors. It’s a complicated process.

Process 59

Process Donation Tips Retention 59

Bloomerang

MAY 10, 2022

You can do this by sending them an acknowledgment email that includes information on the donation they made and a note of thanks. Not all donors want their donations to be publicly acknowledged, which is why you should always ask before you share this information. Direct mail. Track your donor outreach using your donor database.

Relationship 96

Relationship Donor Build Tips 96