Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2014

Note from Beth : Over the past six months, I’ve been on an advisory group for project that my colleague Jay Geneske at the Rockefeller Foundation has spearheaded to help build the capacity of nonprofits in storytelling skills. Each of Hatch’s five sections are designed to help you craft, curate and share impactful stories.

Storytelling 111

Storytelling Digital Impact Tools 111

sgEngage

JULY 20, 2023

Impact numbers are a great way to demonstrate the positive changes your organization has provided. But, to the outside world, impact numbers can be challenging to conceptualize. That’s why we recommend contextualizing your impact numbers with a powerful story.

Storytelling 63

Storytelling Impact Help Demonstration 63

TechImpact

OCTOBER 30, 2014

While the ROI of storytelling is a difficult one to measure , what’s important to understand is that it does work. Essentially, storytelling is something that not only helps nonprofits engage with their communities, but it also harbors the potential to help nonprofits fundraise, too. The formula.

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Brain Storytelling Story Nonprofit 245

Qgiv

JULY 10, 2023

As new thinking continues to emerge and donor positioning shifts, ethical storytelling is evolving, and a new messaging strategy, called strength-based messaging , has emerged. Because it recognizes the root causes of social ills, by definition it describes a long-game issue that extends beyond solving challenges for an individual.

Storytelling 75

Storytelling Donor Cancer Guidelines 75

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. First things first, Amy shared an important piece of advice: before you ask about how a social post performed, be sure qualify what you're asking for.

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Metrics Social Media Measure Media 100

Nonprofit Tech for Good

JULY 5, 2020

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. Why does social sharing matter anyways? In this article we’ll discuss video engagement for social media, what it is and why it’s important.

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Video Share Social Social Media 312

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

Social Media 52

Social Media Media Guide Social 52

sgEngage

OCTOBER 31, 2022

When measuring your impact, you probably do so in relation to the specific needs of the community you serve, but you are also just one in a broader network of organizations working collectively to create a sustainable future for all. The UN Foundation created them to highlight what needs to be achieved by 2030 and track progress.

Impact 73

Impact Global Literacy Articulate 73

Greater Giving

SEPTEMBER 5, 2022

When people hear the word “social sustainability,” they’re likely to think of coordinated efforts to protect the environment. It’s a measure of the way an organization impacts the community it’s a part of. It’s a measure of the way an organization impacts the community it’s a part of.

Story 98

Story Social Storytelling Case Study 98

sgEngage

JANUARY 26, 2024

At a foundational level we know our current physical health can drastically impact our desire and ability to engage. It was also the year that most companies and CEOs reaffirmed their commitment to the importance of environmental, social, and governance impact work. The idea of measuring our work and impact is certainly not new.

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Philanthropy Measure Influence Trend 76

TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. 1) Always showcase your impact.

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Social Media Story Money Raise 238

Forum One

APRIL 8, 2021

When a complete website redesign is not an option, there are small tweaks and improvements that can help you quickly optimize your website’s impact today. You can reimagine old footage or images by giving them new life on your social media channels. Think about your website experience from top to bottom as a storytelling platform.

Impact 77

Impact Channel Audience Content 77

The Modern Nonprofit

JANUARY 2, 2024

With the help of impactful testimonials, you can turn compelling narratives into a driving force for your mission. They serve as powerful tools for building trust and authenticity, showcasing real-life impacts of your organization’s work. They provide social proof, essential in attracting and retaining partners and supporters.

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Story Guide Support Analysis 104

Qgiv

NOVEMBER 9, 2023

A well-crafted branding strategy can help you stand out from the crowd, attract donors and volunteers, and make a lasting impact on your community. Increase your impact on the community. Increase your impact on the community. What impact do you want to have on the world? Tell your impact story.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2011

Indeed, that was my theme for the day given that I facilitated a couple of morning conversations on that topic and then in the afternoon heard Ify Mora from the Barr Foundation ( [link] ) talk about how they use social network mapping to capture the relationships that have been built through their innovative Fellows Program.

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Relationship Measure Build Impact 94

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. The online platform provides metrics on over 40 measures of health and drivers of health for over 750 cities across the U.S.

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Story Data Storytelling Lesson 66

Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Show them precisely what impact their gift will make. Provide suggested donation amounts.

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Question Giving Sponsor Nonprofit 265

Qgiv

JULY 27, 2021

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. What kinds of posts should I make on social media?

Social Media 138

Social Media Media Tips Social 138

Qgiv

APRIL 22, 2024

Expands visibility and credibility in the community by showing your impact. Investing in marketing helps you build a foundation for growth, community engagement, and impactful change. Nonprofit marketing is deeply intertwined with social impact rather than focusing on financial gain.

Marketing 52

Marketing Guide Nonprofit Channel 52

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. billion people were using social media worldwide in 2021, and that number is only expected to increase over time. You can show them why their support matters and how they can make a positive impact on the world. Set SMART goals.

Social Media 52

Social Media Strategy Media Donor 52

NTEN

DECEMBER 11, 2013

The true test of any nonprofit is to demonstrate impact. But the first test is to set up a way to measure it. Every nonprofit aims to have impact, but few have the systems in place to calculate little more than outputs. For nonprofits, measuring their broader impact can be easier said than done.

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Dominican Republic Issue NTEN Impact 88

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 17, 2012

They work in partnership with DoSomething’s program staff to collect, analyze, and make sense of data to improve impact of DoSomething’s programs. Data Scientist” is a newly defined job that requires being part data geek, analyst, communicator, visualizer, storyteller, and interpreter. That says volumes.

Measure 99

Measure Roles Support Literacy 99

The Modern Nonprofit

APRIL 6, 2021

In this blog, you’ll learn about: Annual Giving, Donor Retention, Major & Legacy Gifts, Online Fundraising, Boards & Leadership, Content Marketing, Social Engagement , Strategy & Management, and Culture & Values. THE STORYTELLING NONPROFIT. Clairification . His 3 rules: Fundraising is all about specificity.

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Bookmarking Storytelling Nonprofit Social Media 98

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. For nonprofits, LinkedIn can be a valuable tool to add to your social media toolbox. As a fundraising professional, chances are, you’ve heard of LinkedIn.

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Linkedin Social Media Practice Media 52

Connection Cafe

JULY 5, 2017

Over the past several years, I’ve met with countless people at a wide variety of organizations to connect on outcomes measurement , and I tend to hear similar questions and qualms about this still-new area. “ How do we get started? ” “ Is there a difference between measurement and evaluation? ” “ Is there a right way to define an outcome?

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Measure Evaluation Storytelling Grant 28

Tech Soup

NOVEMBER 8, 2013

and social media to advocate for their cause? Bathgate, award-winning photojournalist and storyteller will tackle. Director Lisa Rose will also share tips on visual storytelling, as one. What you'll learn: How can nonprofits use photography and social media to catalyze impact? How can we measure success?

Photography 36

Photography Storytelling Arts Social 36

Qgiv

JUNE 9, 2021

Kyle Gregory is CEO/Co-Founder of Give Back Nation , a nonprofit serving other nonprofits with vetted tools, knowledge, coaching, strategy, implementation, and concierge support to help maximize efficiency, increase fundraising, and expand impact across the country. Branding & Storytelling. Removing Barriers To Giving.

Fundraising 98

Fundraising Paypal Storytelling Causes 98

Connection Cafe

FEBRUARY 25, 2020

We are creating, thriving and demanding more from our favorite brands, our employers, and our government during what might just be the Golden Age of Social Impact. Many legacy brands are embarking on social enterprise investments instead of philanthropic donations to effectuate more tangible social change.

Impact 27

Impact Social Companies Nonprofit 27

TechImpact

AUGUST 21, 2014

What we do know, is that marketers around the world, in the for profit and nonprofit world alike, are turning to storytelling, content marketing, and social media to engage and connect with target audiences. Social sharing. Yes, 80% of social sharing happens on Facebook and Twitter. Share volume.

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Content Marketing Storytelling Analytics 129

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2012

Infusing Social Into Social Justice Organizations – Guest Post by Daniel Jae-Won Lee, Executive Director of the Levi Strauss Foundation. Time Magazine provocatively named “The Protester” as its 2011 “Person of the Year” for its riveting influence on last year’s social and political events.

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Social Organization San Francisco California 108

Classy

JULY 5, 2021

Since today’s consumers are demanding more social responsibility and impact from the companies they support, brands also often already have giving programs established for cross-collaboration, so you won’t necessarily be pitching them a new idea. An influencer matching partner is an individual with a large social media following.

Donation 108

Donation Influence Local Nonprofit 108

NonProfit Hub

MARCH 2, 2021

Through speaking, training, and consulting, she shows social purpose organizations how to use social media and storytelling to build communities, showcase impact, and advance their causes. ” PETER ROSS : How to Measure the ROI of your Marketing Strategies. ” BILL MCKENDRY : Doing More with Less.

Causes 92

Causes Consultant Empowerment Storytelling 92

Greater Giving

DECEMBER 15, 2022

Combine these online strategies with traditional nonprofit outreach to create an even greater impact on your donors. When your website showcases your organization’s impact and tells your story well, visitors will want to know more. Social media. Integrating Nonprofit Marketing Channels.

Digital 75

Digital Marketing Donor Channel 75

CauseVox

JULY 31, 2023

Giving Days bring together individuals, businesses, and organizations to rally support for non-profit causes and amplify their impact. The concentrated effort can lead to a significant increase in fundraising outcomes, allowing organizations to meet financial targets, fund crucial projects, and expand their impact. Expand your program?

Giving 79

Giving Nonprofit Awareness Hosting 79

CauseVox

MARCH 1, 2024

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Why Do Donor Personas Matter? From there, you can analyze the data.

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Audience Donor Survey Demographics 82

Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. Make the mission or program the hero – Focus messaging on your nonprofit’s values, impact, and service.

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Lesson Fundraising Digital Test 59

Nonprofits Source

SEPTEMBER 27, 2023

Social media: Maintain an active presence on social media platforms like Facebook, Instagram, and TikTok. Whether you’re filming a video, writing an email, or posting on social media, use the following storytelling techniques to connect with your audience on a deeper level: Introduce a main character.

Marketing 52

Marketing Tips Influence Nonprofit 52