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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

Key performance indicators (KPIs) are measures of how much money your fundraising events are raising, how your audience is growing, and which parts of your event are the most successful. Cost-to-Revenue Ratio. The lower the ratio, the more effective your spending is. . Event Attendance Rate. spent, you made $100.

Metrics 98
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Supporting a Nonprofit Business Plan: A Leader’s Guide to Guiding Your Board

Neon CRM

To make it easier, we’ve organized the components of a nonprofit business plan into three categories based on your responsibilities: Board Support and Guidance Vision and Values Alignment Financial and Resource Planning Executive Summary: A brief overview of the nonprofit’s mission, goals, and strategies.

Guide 52
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3 Ways to Incorporate Matching Gifts Into Your Fundraising Strategy

Classy

Incorporating matching gifts into your next fundraising campaign can create a new revenue stream that eases the strain on time and resources while bolstering funds, and taking just a few simple measures can bring the power of matching gifts to your next campaign. Market Your Matching Gift Program to Boost Awareness. Capital Group.

Gift 57
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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Creating a digital plan does that by aligning strategies to support your marketing goals. Step 1: Define your goals. Defining your marketing goals help to identify the primary strategies you need to accomplish your objectives. How would you then prioritize resources so they are spent on activities that work to achieve that goal?

Digital 111
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What Is a Good Fundraising Efficiency Ratio?

Neon CRM

What’s a fundraising efficiency ratio? And what’s a “good” ratio to try to maintain? Your efficiency ratio measures the amount of money you spend on fundraising against the amount of revenue generated by those activities. Why Is Understanding My Fundraising Efficiency Ratio Important? Why should you track it?

Ratio 52
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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Conversion Rates. For sales operations, these key metrics provide insight not only on how to improve win rates but also on how the entire process can still be optimized. Average Win Rate is the ratio of closed won deals over the total number of won and lost deals. They do coincide in several areas and share many goals.

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Research Friday: Does your nonprofit have an outcome-driven culture?

ASU Lodestar Center

Outcome evaluation therefore involves the verification that program goals are being met. Funders are increasingly conditioning grants upon the delivery of specific measures. For many years, nonprofit watchdogs such as Charity Navigator have rated nonprofit organizations based on financial accountability and transparency.